Store Manager

We are looking for an amazing Store Manager to lead our lovely Newcastle team! As a Store Manager at Lucy & Yak, your role is to inspire, manage and drive the success of your store by motivating your team & building a community. You will demonstrate outstanding brand experiences whilst seizing and creating commercial opportunities. Within your role you will train, develop and motivate your team to excel in all areas from day to day operations to smashing your store KPIs. As Store Manager you will ensure your store always embodies Lucy & Yak's ethics and ethos in all areas, from Visual Merchandising to Customer Service.

What you’ll be doing…

• Management
  • Provide strong management, fostering a positive and collaborative work environment.
  • Motivating and inspiring your team to achieve personal and collective goals.
  • Giving instant and consistent positive & constructive feedback to your team to enhance performance.
  • Empowering your Assistant Manager to do the same.
  • Play a role in the recruitment, training, and development of a high‑performing team.
  • Manage, train and develop your team.
  • You’ll be a role model of the Lucy & Yak ethos and will ensure the brand is always represented in the best way possible.
• Customer‑Centric Approach
  • Customer obsessed! You will need to become an expert on all things Lucy & Yak - from products and sizing, to sustainability and ethics.
  • Foster a customer‑focused culture within the store, ensuring every interaction exceeds expectations and creates exciting memorable experiences.
  • Be the final point of escalation for customer queries and issues within your store.
  • Ensuring that these are addressed and resolved promptly & always maintaining a focus on customer satisfaction.
• Sales
  • Drive & motivate your team to meet sales targets/KPIs through incentives & training.
  • Implement strategies in collaboration with your Assistant Manager to drive sales growth and enhance the customer journey.
• Operational Excellence
  • Oversee day‑to‑day retail operations, including staffing, sales, visual merchandising, and administration.
  • Monitor day‑to‑day health and safety in store, setting and maintaining high standards for our team and customers and escalating issues as necessary.
  • Create and manage staff rotas to ensure adequate shop floor coverage including leave approvals.
  • Uphold high standards of visual merchandising that align with the brand’s identity, ensuring the shop always looks as exciting and colourful as well as accessible to our customers.
  • Attend weekly & quarterly management meetings.
• Stock Management
  • Ensure effective stock management within your store & working alongside merchandising & warehouse teams to optimise inventory levels and stock holdings.
  • Enforce procedures to minimise stock discrepancies in your store and to ensure best selling product availability wherever possible.
  • Implement effective stock management procedures, stockroom organisation, line counts & stock takes.
• Financial Management
  • Interpret key performance indicators to drive informed choices.
  • Manage your store budget for resources, equipment and overtime, ensuring this is not exceeded.
• Marketing, Events & Community Engagement
  • Working with the Head of Retail to execute the retail marketing strategy in stores (e.g. events, promotions, windows, layouts).
  • Create exciting in‑store content with your team, managing your Store’s social media platforms.
  • Organising, staffing & running collaboration events in your store!

What are we looking for?

• Previous Management experience of 2 years within a customer facing role is essential.
• Friendly and approachable: Your demeanour and attitude are infectious!
• Passion for our brand: You’re excited about Lucy & Yak’s mission, products, and values.
• Dedication to excellence: Going above and beyond to ensure customer satisfaction is second nature to you.
• You are exceptional at motivating, developing and coaching a team to success.
• Excellent communication skills.
• Proven ability to drive sales and achieve targets.
• Good knowledge of social media platforms (Instagram, Facebook, TikTok, etc).
• Good I.T skills – able to use Word, Excel, social media applications & till systems.
• Demonstrate resilience, work upon your own initiative and think quickly on your feet to resolve emergent issues.
• Experience mid‑long term planning would be a bonus.
• Previous Fashion Retail Experience is highly desirable but not essential.

The fine print

• Salary based on experience.
• Based in Newcastle.
• 37.5 hours per week.
• Although this role does not have a closing date we reserve the right to close the advertisement if we receive a large number of applications.
• Internal Applicants: Please note we will use current and previous Lucy & Yak managers as a reference during the recruitment process.