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- Tasks: Lead creative campaigns and build the Lucky Saint brand to new heights.
- Company: Join Lucky Saint, the UK's top alcohol-free beer brand with a vibrant culture.
- Benefits: Competitive salary, bonus, 25 days holiday, and flexible working options.
- Other info: Work hybrid, enjoy a dynamic team atmosphere, and drive brand success.
- Why this job: Make a real impact in a fast-growing brand with cultural momentum.
- Qualifications: 6-8 years in brand/marketing, ideally in high-growth FMCG environments.
The predicted salary is between 60000 - 75000 £ per year.
We’re looking for a Senior Brand Manager to join Lucky Saint as we enter our next phase of growth - investing in new channels and continuing to build one of the UK’s most distinctive and loved drinks brands.
Since launching in 2018, Lucky Saint has become the UK’s number one dedicated alcohol-free beer, built category-leading brand love and delivered award-winning campaigns across DTC, retail and hospitality. This is a unique opportunity to join the team and help take the brand to the next level.
This isn’t a "manage the brand” role — it’s a build the brand role. Empowered to come up with and deliver your own creative ideas, not just briefing agencies - just look at our latest partnership with Lime Bikes.
- Delivering integrated campaigns across digital, social, creators and partnerships
- Gaining omnichannel experience, working with DTC, on and off-trade teams to drive real commercial impact
- Helping evolve our strategy from seasonal to year-round growth
- High-profile campaigns (including Dry January and beyond)
You’ll spend your time bringing the Lucky Saint brand to life — from shaping campaigns and creative, to planning activations and partnerships. You’ll work closely with trade and DTC teams to ensure everything we do drives awareness, trial and growth, while continually reviewing performance and refining what’s working. You’ll meet with the team at our offices above The Lucky Saint pub in Marylebone, or work from home when you need to, up to two days a week.
- Delivering integrated campaigns across digital, social, creators and experiential
- Leading and developing social, influencer and events team
- Managing digital media investment and optimising performance
- Working cross-functionally to ensure brand drives commercial impact
6–8 years’ experience in brand/marketing roles
- Experience in challenger or high-growth brands (ideally FMCG)
- Experience across digital, social and creators
- Commercial mindset with understanding of how brand drives growth
A brand with real cultural momentum and headroom for growth. Ownership beyond a typical Senior Brand Manager role. Competitive salary + bonus (details will be shared with you), 25 days holiday, pension, flexible working (office based, hybrid 3 days a week), monthly Lucky Saint allowance.
*Our employees help us make a difference & grow as a business and creating a diverse, equitable and inclusive workplace starts with our recruitment process.
Senior Brand Manager FTC in London employer: Lucky Saint | B Corp™
Contact Detail:
Lucky Saint | B Corp™ Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Manager FTC in London
✨Tip Number 1
Get to know the brand inside out! Dive into Lucky Saint's campaigns, values, and unique selling points. This will help you tailor your conversations and show genuine enthusiasm during interviews.
✨Tip Number 2
Network like a pro! Connect with current or former employees on LinkedIn. Ask them about their experiences and insights into the company culture. It’s a great way to get insider info and make a lasting impression.
✨Tip Number 3
Prepare some killer questions for your interview! Think about what you want to know regarding the brand's future, growth strategies, and team dynamics. This shows you're not just interested in the role but also invested in the brand's journey.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Lucky Saint team!
We think you need these skills to ace Senior Brand Manager FTC in London
Some tips for your application 🫡
Show Your Creative Side: This role is all about building the brand, so don’t hold back! Share your innovative ideas and past experiences that showcase your creativity. We want to see how you can bring Lucky Saint to life in unique ways.
Tailor Your Application: Make sure your application speaks directly to the job description. Highlight your experience in high-growth brands and your understanding of digital and social strategies. We love seeing how your background aligns with our vision!
Be Authentic: We’re looking for someone who can genuinely connect with our brand. Let your personality shine through in your application. Share what excites you about Lucky Saint and why you want to be part of our journey.
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to see your application and get you on board for this exciting opportunity!
How to prepare for a job interview at Lucky Saint | B Corp™
✨Know the Brand Inside Out
Before your interview, dive deep into Lucky Saint's history, values, and recent campaigns. Understand what makes them unique in the alcohol-free beer market. This knowledge will not only impress but also help you align your ideas with their brand vision.
✨Showcase Your Creative Ideas
Since this role is all about building the brand, come prepared with a few creative campaign ideas that could elevate Lucky Saint. Think about how you can leverage digital, social media, and partnerships to drive growth. Presenting these ideas will demonstrate your proactive approach and fit for the role.
✨Highlight Your Omnichannel Experience
Be ready to discuss your experience across different channels, especially DTC and retail. Share specific examples of how you've driven commercial impact through integrated campaigns. This will show that you understand the importance of a cohesive strategy in brand management.
✨Prepare Questions That Matter
Think of insightful questions to ask during the interview. Inquire about their future growth plans, how they measure campaign success, or the team dynamics. This shows your genuine interest in the role and helps you assess if it's the right fit for you.