At a Glance
- Tasks: Lead our social media channels and engage with a global audience.
- Company: LUCA FALONI, a premium menswear brand with Italian craftsmanship.
- Benefits: Competitive salary, staff discounts, and growth opportunities in a supportive team.
- Other info: Join a fast-expanding international brand with beautiful products.
- Why this job: Shape brand storytelling and build a meaningful online community.
- Qualifications: Experience in managing social media for lifestyle or design brands.
The predicted salary is between 40000 - 50000 £ per year.
Location: Kensington, London
Working arrangement: 80% office / 20% remote (WFH on Fridays)
At LUCA FALONI, we craft timeless menswear made in Italy with uncompromising quality. As we continue to grow, we are looking for a Social Media Lead to strengthen our online presence and deepen engagement with our global audience.
About the role
You will take ownership of our social media channels, ensuring they reflect our brand identity, craftsmanship, and values. Working closely with our creative teams, you will help shape the storytelling and content that represent LUCA FALONI across platforms. Your focus will be on community engagement, channel management, and maintaining a cohesive brand voice. A central part of this role is managing relationships with brand ambassadors and content collaborators, coordinating authentic testimonials, features, and partnerships that resonate with our community. You will also collaborate with our Performance Marketing, Graphic Design, PR teams to support wider campaigns.
What you will do
- Manage and grow all LUCA FALONI social media channels
- Plan and execute the social content calendar in coordination with the Creative team
- Manage relationships with brand ambassadors and content collaborators, coordinating testimonials, product features, and authentic brand stories
- Brief and collaborate with our internal teams to produce high-quality content
- Engage with our online community, ensuring timely and thoughtful interactions
- Analyse platform insights and adjust strategies accordingly
- Ensure consistency in tone, messaging, and visual identity
- Support campaign launches by collaborating with PR and Performance Marketing teams
What we are looking for
- Experience in managing social media for a premium, lifestyle, or design-led brand
- Strong understanding of social platforms, trends, and best practices
- Excellent communication, copywriting, and organisational skills
- A creative mindset with attention to detail and brand consistency
- Ability to work cross-functionally and manage timelines
What we offer
- Competitive salary
- Staff discount on all LUCA FALONI products
- Opportunity to grow within a fast-expanding international brand
- Collaborative, supportive team environment
- Beautiful products and a strong brand story to represent
If you're excited about social media, brand storytelling, and building a meaningful online community, we would love to hear from you.
We are an equal opportunities employer. We are committed to equality of opportunity and to following practices which are free from discrimination. Please, inform us confidentially if you may require any special accommodation or clarification concerning our recruitment process.
We deal with recruitment directly so if you are a recruitment agent please do not contact us, we do not require recruitment services and we apply no exception to this rule.
Due to the high volume of applications we receive, we regret that we can only contact candidates who are invited for an interview. If you do not hear from us within two weeks of submitting your application, it means you have not been successful on this occasion. However, we encourage you to stay connected with us and follow our updates for future opportunities. Thank you for your understanding and interest in joining our team!
Social Media Lead in London employer: Luca Faloni
At LUCA FALONI, we pride ourselves on being an exceptional employer, offering a collaborative and supportive team environment in the heart of Kensington, London. With a focus on employee growth and a commitment to quality craftsmanship, we provide our Social Media Lead with unique opportunities to shape our brand's narrative while enjoying a competitive salary and staff discounts on our exquisite products. Join us to be part of a fast-expanding international brand that values creativity and community engagement.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Lead in London
✨Tip Number 1
Get social! Engage with LUCA FALONI on their social media channels. Comment on their posts, share your thoughts, and show your passion for their brand. This not only gets you noticed but also demonstrates your genuine interest in the role.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for landing the Social Media Lead position. Personal connections can give you an edge!
✨Tip Number 3
Show off your skills! Create a mini portfolio of your best social media work. Whether it’s a mock campaign or a case study of a successful project, having tangible examples will make you stand out during interviews.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the LUCA FALONI team. Don’t miss out on this opportunity!
We think you need these skills to ace Social Media Lead in London
Some tips for your application 🫡
Show Your Passion for Social Media:When you're writing your application, let your enthusiasm for social media shine through! Share examples of how you've engaged with communities online and what makes you excited about building a brand's presence.
Tailor Your Application:Make sure to customise your CV and cover letter to reflect the specific skills and experiences that match the Social Media Lead role. Highlight your experience with premium brands and any relevant campaigns you've worked on.
Be Authentic:We love authenticity! Use your own voice in your application. Show us who you are and how you can bring your unique perspective to LUCA FALONI's storytelling and community engagement.
Apply Through Our Website:Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity. We can't wait to hear from you!
How to prepare for a job interview at Luca Faloni
✨Know Your Brand Inside Out
Before the interview, dive deep into LUCA FALONI's brand story, values, and product offerings. Familiarise yourself with their social media presence and recent campaigns. This will not only show your genuine interest but also help you discuss how you can enhance their online identity.
✨Showcase Your Creativity
Prepare to share examples of past social media campaigns you've managed. Highlight your creative process and how you’ve engaged communities. Bring along a portfolio or case studies that demonstrate your ability to craft compelling narratives and visuals that align with a brand's voice.
✨Engagement is Key
Be ready to discuss strategies for community engagement. Think about how you would interact with followers, manage brand ambassador relationships, and coordinate authentic testimonials. Showing that you understand the importance of building a community will resonate well with the interviewers.
✨Stay Updated on Trends
Make sure you're up-to-date with the latest social media trends and platform changes. Be prepared to discuss how these trends could be leveraged for LUCA FALONI’s advantage. This demonstrates your proactive approach and passion for the industry, which is crucial for a Social Media Lead role.
