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- Tasks: Create and manage innovative ad campaigns on Meta and Google to drive brand growth.
- Company: Join LTF Digital, a leading agency in medical aesthetics marketing.
- Benefits: Enjoy a competitive salary, 28 holiday days, health insurance, and flexible hours.
- Why this job: Make a real impact in digital marketing while working remotely with a passionate team.
- Qualifications: 1+ year of paid media experience and strong analytical skills required.
- Other info: Great opportunities for professional development and career growth.
The predicted salary is between 27000 - 32000 ÂŁ per year.
LTF Digital is a leading digital marketing agency specialising in the medical aesthetics industry. We help clinics and practitioners connect with patients, build their brands, and grow their businesses through cutting‑edge digital strategies. Our team is passionate about creating impactful campaigns and delivering measurable results. We offer a collaborative, dynamic, and remote‑friendly work environment where your contributions will make a difference.
We are seeking a talented and results‑driven Paid Marketing Manager to develop, implement, and manage our advertising campaigns across Meta platforms (Facebook, Instagram) and Google. The ideal candidate will have a deep understanding of Meta's advertising tools, audience targeting, and analytics to drive lead generation, brand awareness, and overall business growth. This position is remote, offering flexibility and autonomy.
Key Responsibilities- Campaign Development & Execution: Design and execute innovative Meta/Google ads advertising campaigns aligned with business objectives and tailored for the UK audience.
- Audience Targeting: Conduct thorough audience research to identify and target ideal customer segments within the UK on Meta platforms.
- Budget Management: Strategically allocate and optimise advertising budgets to maximise ROI.
- A/B Testing: Implement rigorous A/B testing methodologies to continuously improve campaign performance.
- Data‑Driven Analysis: Analyse campaign metrics, extract actionable insights, and optimise strategies based on data.
- Reporting: Prepare and present clear reports on campaign performance, highlighting successes, challenges, and key learnings.
- Collaboration: Work closely with cross‑functional teams (design, content, sales) to ensure campaign alignment and seamless execution.
- Minimum of 1 year of proven experience around paid media, with a demonstrable track record of success within the UK market.
- Knowledge of Meta Ads Manager, Facebook Business Suite, Google Adwords, Google Tag Manager and Google Analytics.
- Strong analytical mindset with the ability to interpret and act on data insights.
- Ability to develop highly engaging ad copy and creative assets that resonate with a UK audience.
- Adaptability: Stay updated on the latest Meta platform changes, emerging trends, and best practices in digital advertising within the UK.
- Excellent verbal and written communication skills.
- Self‑motivated with the ability to manage time and projects independently in a remote environment.
- Minimum 1 year in a marketing agency or in‑house marketing department.
- Meta Blueprint certification (or similar).
- Experience with other social media advertising platforms (e.g., TikTok, Twitter, LinkedIn).
- Understanding of how all marketing channels (e.g., social media, email marketing) can impact campaign success KPIs.
- Experience with landing page refinement/conversion.
- Medical/Clinic based Marketing experience.
- Competitive salary commensurate with experience, ranging from ÂŁ27k to ÂŁ32k PA (subject to a successful probation period).
- 28 holiday days (excluding public holidays).
- Health insurance.
- Team event away days.
- Flexible working hours.
- Pension contributions.
- Opportunities for professional development.
Paid Media Marketing Manager (Google & Meta) in London employer: LTF Digital
Contact Detail:
LTF Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Marketing Manager (Google & Meta) in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend virtual events, and connect with professionals on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. This is your chance to shine and demonstrate how you can drive success for LTF Digital.
✨Tip Number 3
Prepare for interviews by practising common questions and having your own ready. Be ready to discuss your experience with Meta and Google ads, and how you've used data to optimise campaigns.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team at LTF Digital.
We think you need these skills to ace Paid Media Marketing Manager (Google & Meta) in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Paid Media Marketing Manager role. Highlight your experience with Meta and Google advertising tools, and don’t forget to showcase any successful campaigns you've managed in the past!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how your skills align with our mission at LTF Digital. Be sure to mention any relevant experience in the medical aesthetics industry.
Show Off Your Analytical Skills: Since this role requires a strong analytical mindset, make sure to include examples of how you've used data to drive campaign success. Whether it's A/B testing or budget optimisation, we want to see your numbers!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at LTF Digital
✨Know Your Platforms Inside Out
Make sure you’re well-versed in Meta Ads Manager and Google Ads. Familiarise yourself with their features, audience targeting options, and analytics tools. Being able to discuss specific campaigns you've managed or insights you've gained will show your expertise.
✨Showcase Your Analytical Skills
Prepare to discuss how you've used data to drive decisions in past campaigns. Bring examples of A/B tests you've conducted and the results. This will demonstrate your analytical mindset and ability to optimise campaigns based on performance metrics.
✨Tailor Your Responses to the UK Market
Since this role focuses on the UK audience, be ready to talk about your understanding of local trends and consumer behaviour. Mention any specific campaigns that were successful in the UK and how you adapted strategies to resonate with this market.
✨Emphasise Collaboration and Communication
Highlight your experience working with cross-functional teams. Discuss how you’ve collaborated with designers, content creators, and sales teams to ensure campaign success. Strong communication skills are key in a remote environment, so be prepared to share examples of how you’ve effectively communicated in past roles.
