At a Glance
- Tasks: Create and manage innovative ad campaigns on Meta and Google to boost brand growth.
- Company: Join LTF Digital, a leading agency in medical aesthetics with a dynamic team.
- Benefits: Enjoy a competitive salary, health insurance, 28 holiday days, and flexible hours.
- Why this job: Make a real impact in digital marketing while working remotely and flexibly.
- Qualifications: 1+ years in paid media, strong analytical skills, and creativity in ad development.
- Other info: Collaborative environment with opportunities for professional growth and team events.
The predicted salary is between 27000 - 32000 £ per year.
Company Overview
LTF Digital is a leading digital marketing agency specialising in the medical aesthetics industry. We help clinics and practitioners connect with patients, build their brands, and grow their businesses through cutting-edge digital strategies. Our team is passionate about creating impactful campaigns and delivering measurable results. We offer a collaborative, dynamic, and remote-friendly work environment where your contributions will make a difference.
Job Summary
We are seeking a talented and results-driven Paid Marketing Manager to develop, implement, and manage our advertising campaigns across Meta platforms (Facebook, Instagram) and Google. The ideal candidate will have a deep understanding of Meta's advertising tools, audience targeting, and analytics to drive lead generation, brand awareness, and overall business growth. This position is remote, offering flexibility and autonomy.
Key Responsibilities
- Campaign Development & Execution: Design and execute innovative Meta/Google ads advertising campaigns aligned with business objectives and tailored for the UK audience.
- Audience Targeting: Conduct thorough audience research to identify and target ideal customer segments within the UK on Meta platforms.
- Budget Management: Strategically allocate and optimise advertising budgets to maximise ROI.
- A/B Testing: Implement rigorous A/B testing methodologies to continuously improve campaign performance.
- Data-Driven Analysis: Analyse campaign metrics, extract actionable insights, and optimise strategies based on data.
- Reporting: Prepare and present clear reports on campaign performance, highlighting successes, challenges, and key learnings.
- Collaboration: Work closely with cross-functional teams (design, content, sales) to ensure campaign alignment and seamless execution.
Qualifications
- Experience: Minimum of 1 year of proven experience around paid media, with a demonstrable track record of success within the UK market.
- Skills: Some knowledge of Meta Ads Manager, Facebook Business Suite, Google Adwords, Google Tag Manager, and Google Analytics.
- Data Analysis: Strong analytical mindset with the ability to interpret and act on data insights.
- Creativity: Ability to develop highly engaging ad copy and creative assets that resonate with a UK audience.
- Adaptability: Stay updated on the latest Meta platform changes, emerging trends, and best practices in digital advertising within the UK.
- Communication: Excellent verbal and written communication skills.
- Remote Work Proficiency: Self-motivated with the ability to manage time and projects independently in a remote environment.
Preferred Qualifications/Experience
- Minimum 1 year in a marketing agency or in-house marketing department.
- Meta Blueprint certification (or similar).
- Experience with other social media advertising platforms (e.g., TikTok, Twitter, LinkedIn).
- Understanding of how all marketing channels (e.g., social media, email marketing) can impact campaign success KPIs.
- Experience with landing page refinement/conversion.
- Medical/Clinic based Marketing experience.
Compensation and Benefits
- Competitive salary commensurate with experience, ranging from £27k to £32K PA - subject to a successful probation period.
- Comprehensive benefits package:
- 28 holiday days (excluding Public Holidays)
- Health insurance
- Team event away days
- Flexible working hours
- Pension contributions
- Opportunities for professional development
Paid Media Marketing Manager (Google & Meta) in Silverstone employer: LTF Design & Marketing Ltd
Contact Detail:
LTF Design & Marketing Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Marketing Manager (Google & Meta) in Silverstone
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend virtual events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. This is your chance to shine and demonstrate how you can drive lead generation and brand awareness, just like we do at StudySmarter.
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. Be ready to discuss how you can contribute to their goals and bring fresh ideas to the table. Remember, we love creativity and data-driven strategies!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our dynamic team at LTF Digital. Don’t miss out on this opportunity!
We think you need these skills to ace Paid Media Marketing Manager (Google & Meta) in Silverstone
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Paid Media Marketing Manager role. Highlight your experience with Meta and Google advertising tools, and showcase any successful campaigns you've managed. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital marketing and how you can contribute to our team. Be sure to mention specific achievements that demonstrate your expertise in audience targeting and data analysis.
Showcase Your Creativity: As a marketing manager, creativity is key! Include examples of ad copy or campaigns you've developed that really resonated with your audience. We love seeing innovative ideas that have driven results, so don’t hold back!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at LTF Design & Marketing Ltd
✨Know Your Platforms Inside Out
Make sure you’re well-versed in Meta's advertising tools and Google Ads. Familiarise yourself with their features, audience targeting options, and analytics. This knowledge will not only help you answer questions confidently but also demonstrate your genuine interest in the role.
✨Showcase Your Campaign Success
Prepare to discuss specific campaigns you've managed in the past. Highlight your strategies, the results achieved, and any A/B testing you implemented. Use data to back up your claims, as this will show your analytical mindset and ability to drive results.
✨Understand the UK Market
Since the role focuses on the UK audience, do your homework on current trends and consumer behaviour in the medical aesthetics industry. Being able to speak about what resonates with UK customers will set you apart from other candidates.
✨Be Ready for Collaboration Questions
This position involves working closely with cross-functional teams. Prepare examples of how you've successfully collaborated in the past, whether it was with design, content, or sales teams. Emphasising your teamwork skills will show that you can thrive in a dynamic environment.