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For Companies At a Glance
- Tasks: Manage key customer accounts and drive sales growth in the ethnic food sector.
- Company: LT Foods UK is a leading global food company known for quality and innovation.
- Benefits: Enjoy a competitive salary, performance bonuses, car allowance, and employee discounts.
- Why this job: Join a supportive team and grow your career in a thriving business with diverse communities.
- Qualifications: Experience in field sales within FMCG or ethnic food, strong communication skills, and a full UK driving licence.
- Other info: This role involves extensive travel across the Northern UK region.
The predicted salary is between 36000 - 60000 £ per year.
About LT Foods UK
LT Foods is a leading global food company known for quality, heritage, and innovation. In the UK, we serve diverse communities with our trusted brands such as Daawat. We’re proud to be expanding our reach in the ethnic channel and looking for driven individuals to grow with us.
Role Overview
We’re hiring Regional Sales Managers to support our expansion across the Northern UK ethnic channel. Reporting into the Head of Sales – Ethnic (North), this role is responsible for managing key customer accounts, identifying growth opportunities, and delivering volume, revenue, and distribution targets within the region.
Key Responsibilities
- Manage and grow sales within assigned ethnic retail and wholesale accounts.
- Build strong relationships with store owners, buyers, and distributors.
- Execute sales plans and ensure in-store visibility and availability of products.
- Monitor market trends and competitor activity across your territory.
- Provide regular updates on performance, stock levels, and customer feedback.
- Support trade marketing initiatives and promotional activity.
- Ensure effective in-store execution and high standards of product representation.
- Work collaboratively with internal teams including logistics and customer service.
Skills & Experience
- Experience in a field sales role within the FMCG or ethnic food sector.
- Solid knowledge of the Northern ethnic trade landscape.
- Strong interpersonal, communication, and negotiation skills.
- Self-motivated, target-driven, and comfortable working independently.
- Full UK driving licence and willingness to travel extensively across the region.
What We Offer
- Competitive salary and performance bonus
- Car allowance and business mileage reimbursement
- Supportive team environment
- Opportunities for growth within a thriving business
- Employee discounts and generous holiday allowance
Regional Sales Manager (Food) (West Midlands) employer: LT Foods
Contact Detail:
LT Foods Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Sales Manager (Food) (West Midlands)
✨Tip Number 1
Familiarise yourself with the Northern ethnic trade landscape. Research key players, market trends, and customer preferences in the region. This knowledge will help you demonstrate your understanding of the market during interviews.
✨Tip Number 2
Network within the FMCG and ethnic food sectors. Attend industry events, join relevant online forums, and connect with professionals on LinkedIn. Building relationships can lead to valuable insights and potential referrals.
✨Tip Number 3
Prepare to discuss your previous sales achievements in detail. Be ready to share specific examples of how you've managed accounts, driven sales growth, and executed successful marketing initiatives in your past roles.
✨Tip Number 4
Showcase your interpersonal and negotiation skills during the interview process. Practice common sales scenarios and be prepared to demonstrate how you would build relationships with store owners and buyers in the ethnic channel.
We think you need these skills to ace Regional Sales Manager (Food) (West Midlands)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in field sales, particularly within the FMCG or ethnic food sector. Emphasise your achievements in managing customer accounts and driving sales growth.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the Northern ethnic trade landscape. Mention specific examples of how you've built relationships with store owners and executed successful sales plans.
Highlight Key Skills: In your application, focus on your strong interpersonal, communication, and negotiation skills. Provide examples of how these skills have helped you achieve targets in previous roles.
Show Enthusiasm for the Role: Convey your passion for the food industry and your motivation to contribute to LT Foods UK's expansion. Demonstrating genuine interest can set you apart from other candidates.
How to prepare for a job interview at LT Foods
✨Know the Company and Its Products
Before your interview, make sure to research LT Foods UK and its product range, especially their brands like Daawat. Understanding their market position and recent developments will show your genuine interest in the company.
✨Demonstrate Your Sales Experience
Be prepared to discuss your previous sales roles, particularly in the FMCG or ethnic food sector. Highlight specific achievements and how you managed key accounts, as this will be crucial for the Regional Sales Manager position.
✨Showcase Your Relationship-Building Skills
Since the role involves building strong relationships with store owners and distributors, come ready with examples of how you've successfully developed partnerships in the past. This will illustrate your interpersonal skills and ability to drive sales.
✨Prepare for Market Trend Discussions
Stay updated on current market trends and competitor activities within the Northern ethnic trade landscape. Being able to discuss these insights during your interview will demonstrate your proactive approach and industry knowledge.
