Regional Sales Manager (Food)
Regional Sales Manager (Food)

Regional Sales Manager (Food)

Manchester Full-Time 48000 - 72000 £ / year (est.) No home office possible
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LT Foods

At a Glance

  • Tasks: Manage and grow sales in ethnic retail and wholesale accounts across Northern UK.
  • Company: LT Foods is a leading global food company known for quality and innovation.
  • Benefits: Enjoy a competitive salary, performance bonuses, car allowance, and employee discounts.
  • Why this job: Join a supportive team and contribute to expanding trusted brands in diverse communities.
  • Qualifications: Experience in field sales within FMCG or ethnic food sectors is essential.
  • Other info: Full UK driving licence required; extensive travel across the region.

The predicted salary is between 48000 - 72000 £ per year.

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LT Foods is a leading global food company known for quality, heritage, and innovation. In the UK, we serve diverse communities with our trusted brands such as Daawat. We’re proud to be expanding our reach in the ethnic channel and looking for driven individuals to grow with us.

Role Overview

We’re hiring Regional Sales Managers to support our expansion across the Northern UK ethinic channel. Reporting into the Head of Sales – Ethnic (North), this role is responsible for managing key customer accounts, identifying growth opportunities, and delivering volume, revenue, and distribution targets within the region.

Key Responsibilities

  • Manage and grow sales within assigned ethnic retail and wholesale accounts.
  • Build strong relationships with store owners, buyers, and distributors.
  • Execute sales plans and ensure in‑store visibility and availability of products.
  • Monitor market trends and competitor activity across your territory.
  • Provide regular updates on performance, stock levels, and customer feedback.
  • Support trade marketing initiatives and promotional activity.
  • Ensure effective in‑store execution and high standards of product representation.
  • Work collaboratively with internal teams including logistics and customer service.

Skills & Experience

  • Experience in a field sales role within the FMCG or ethnic food sector.
  • Solid knowledge of the Northern ethnic trade landscape.
  • Strong interpersonal, communication, and negotiation skills.
  • Self‑motivated, target‑driven, and comfortable working independently.
  • Full UK driving licence and willingness to travel extensively across the region.

What We Offer

  • Competitive salary and performance bonus
  • Car allowance and business mileage reimbursement
  • Supportive team environment
  • Opportunities for growth within a thriving business
  • Employee discounts and generous holiday allowance

Seniority level

  • Mid‑Senior level

Employment type

  • Full‑time

Job function

  • Food and Beverage Manufacturing

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Regional Sales Manager (Food) employer: LT Foods

LT Foods is an exceptional employer, offering a dynamic and supportive work environment for Regional Sales Managers in the vibrant Manchester area. With competitive salaries, performance bonuses, and generous employee benefits, we prioritise your growth and success while fostering strong relationships within the diverse ethnic food sector. Join us to be part of a thriving business that values innovation and community engagement.
LT Foods

Contact Detail:

LT Foods Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Regional Sales Manager (Food)

✨Tip Number 1

Familiarise yourself with the Northern UK ethnic trade landscape. Understanding the key players, market trends, and customer preferences will give you an edge in discussions and interviews.

✨Tip Number 2

Network within the FMCG and ethnic food sectors. Attend industry events or join relevant online groups to connect with professionals who can provide insights or even referrals for the role.

✨Tip Number 3

Prepare to discuss your previous sales achievements in detail. Be ready to share specific examples of how you've managed accounts, driven growth, and executed successful sales strategies.

✨Tip Number 4

Showcase your interpersonal skills during any interactions. Building strong relationships is crucial for this role, so demonstrate your ability to communicate effectively and negotiate well.

We think you need these skills to ace Regional Sales Manager (Food)

Field Sales Experience
Knowledge of FMCG Sector
Understanding of Ethnic Food Market
Customer Relationship Management
Sales Planning and Execution
Market Trend Analysis
Negotiation Skills
Interpersonal Skills
Self-Motivation
Target-Driven Mindset
Communication Skills
Team Collaboration
Driving Licence
Willingness to Travel

Some tips for your application 🫡

Understand the Role: Read the job description thoroughly to understand the key responsibilities and required skills. Tailor your application to highlight your relevant experience in managing sales within the FMCG or ethnic food sector.

Highlight Relevant Experience: In your CV and cover letter, emphasise your experience in field sales, particularly within the ethnic trade landscape. Use specific examples of how you've successfully managed accounts and driven sales growth.

Showcase Your Skills: Demonstrate your strong interpersonal, communication, and negotiation skills in your application. Provide examples of how you've built relationships with customers and executed successful sales plans.

Tailor Your Cover Letter: Craft a personalised cover letter that addresses the hiring manager directly. Mention why you're interested in LT Foods and how your values align with their commitment to quality and innovation in the food industry.

How to prepare for a job interview at LT Foods

✨Know Your Market

Familiarise yourself with the Northern ethnic trade landscape. Research key players, market trends, and consumer preferences in the region. This knowledge will help you demonstrate your understanding of the role and how you can contribute to LT Foods' growth.

✨Showcase Your Sales Experience

Prepare to discuss your previous field sales roles, particularly within the FMCG or ethnic food sector. Highlight specific achievements, such as exceeding sales targets or successfully managing key accounts, to illustrate your capability for this position.

✨Build Rapport

During the interview, focus on your interpersonal skills. Practice building rapport with the interviewer by engaging in friendly conversation and showing genuine interest in their experiences at LT Foods. Strong relationships are crucial in sales, so demonstrate your ability to connect with others.

✨Prepare Questions

Have a list of insightful questions ready to ask the interviewer. Inquire about the company's growth plans, team dynamics, and how success is measured in the role. This shows your enthusiasm for the position and helps you assess if it's the right fit for you.

Regional Sales Manager (Food)
LT Foods
Location: Manchester
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