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- Tasks: Lead exciting marketing campaigns to engage brokers and drive business growth.
- Company: Join PRIMIS, the UK's largest Mortgage and Protection Network with a vibrant team.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional development.
- Why this job: Make a real impact in the financial services sector while showcasing your creativity.
- Qualifications: 3+ years in marketing, excellent communication, and a flair for creative copywriting.
- Other info: Dynamic role with a focus on collaboration and career advancement.
The predicted salary is between 24000 - 28000 £ per year.
Hybrid role - Solihull, West Midlands. Part of LSL Property Services plc, PRIMIS Mortgage Network are the largest Mortgage and Protection Network in the UK with some 1000 firms as business partners and circa 3000 advisors working alongside us and jointly amounting to some 11% of the mortgage market share in the UK.
Role Purpose:
- Designing, producing, and executing broker-facing end-to-end campaigns for a range of purposes, including technology developments, propositional launches, and regulatory changes.
- Multi-channel recruitment campaigns and materials to support our Sales team reach their recruitment objectives and support lead generation.
- Championing delighting the brokers and highlighting the propositional benefits across our AR and DA offerings in our messaging; identifying key messages that resonate with both audiences.
- Leading on marketing support for brokers, including regular and impactful marketing bundles, to help them promote and grow their businesses by reaching current and new customer bases.
- Identify trends and use insight from reporting to support future campaign success.
- Secure buy-in from stakeholders and present ideas and campaign results to demonstrate value provided.
- Be a contact for key business relationships across the Strategic Partnerships team, Sales Director and Proposition Director.
- Work closely with Marketing Assistants to give guidance and direction, allowing them to support on campaign activity.
Skills & Qualifications:
- Excellent communication skills
- Knowledge of communication channels
- Relationship building
- Creative copywriting
- Co-ordinating of multiple projects and working to deadlines
- Team player attitude
- Proficient in Microsoft software
- Three years’ minimum experience in a similar role
Desirable Skills And Experience:
- Financial services and products knowledge
- Broad awareness of financial promotions regulations
- Experience with WordPress and HubSpot
- Chartered Institute of Marketing (CIM) qualification or equivalent
Salary: Base £30,000 - £35,000 DOE and negotiable. Hybrid partly based on the Birmingham Business Park in Solihull for 3 days and home for 2 days.
How to Apply:
If you are interested in applying for this position, please forward your CV with covering letter in confidence to james.mcnee@primis.co.uk of the in-house recruitment function here at PRIMIS / LSL.
We are an equal opportunity and Disability Confident employer, dedicated to building a diverse and inclusive workplace. We welcome applications from people of all abilities and backgrounds, and we do not discriminate based on disability or individual needs. If you require any reasonable adjustments during the recruitment process, please let us know.
Marketing Campaign Lead in Birmingham employer: LSL Property Services plc
Contact Detail:
LSL Property Services plc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Campaign Lead in Birmingham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your previous campaigns and projects. This is a great way to demonstrate your creativity and expertise, especially for a role like Marketing Campaign Lead.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can contribute to their goals and bring fresh ideas to the table. Tailor your responses to highlight your relevant experience.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at PRIMIS.
We think you need these skills to ace Marketing Campaign Lead in Birmingham
Some tips for your application 🫡
Craft a Compelling CV: Your CV is your first impression, so make it count! Highlight your relevant experience in marketing campaigns and showcase your communication skills. Tailor it to reflect the key responsibilities mentioned in the job description.
Write a Personalised Cover Letter: Don’t just send a generic cover letter. Address it to James McNee and mention why you’re excited about the Marketing Campaign Lead role at PRIMIS. Share specific examples of how your skills align with the job requirements.
Showcase Your Creativity: As a Marketing Campaign Lead, creativity is key! Use your cover letter to demonstrate your creative copywriting skills. Maybe include a catchy line or two that reflects your style and approach to marketing.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s a great way to ensure your application gets the attention it deserves. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at LSL Property Services plc
✨Know Your Campaigns
Before the interview, dive deep into the types of campaigns the company has run in the past. Familiarise yourself with their marketing strategies and be ready to discuss how you can contribute to future campaigns. This shows your genuine interest and understanding of their business.
✨Showcase Your Communication Skills
As a Marketing Campaign Lead, communication is key. Prepare examples of how you've effectively communicated campaign ideas or results in previous roles. Be ready to demonstrate your ability to build relationships and secure buy-in from stakeholders.
✨Be Creative with Your Ideas
Think outside the box! Come prepared with a few innovative campaign ideas that could resonate with brokers. This not only highlights your creativity but also shows that you're proactive and ready to hit the ground running.
✨Understand the Financial Services Landscape
Brush up on your knowledge of financial services and products, especially those relevant to the role. Being able to discuss industry trends and regulations will set you apart and show that you’re well-prepared for the challenges of the position.
