Key responsibilities
LoweConex is seeking a commercially driven, technology-focused Business Development Executive to accelerate top-of-funnel activity and support our FY27 growth strategy. The role combines AI-powered prospecting and automation with traditional business development, including proactive cold calling, to identify, engage and convert high-value target accounts into sales opportunities.
You will own early-stage prospect engagement, converting marketing-generated demand and outbound activity into opportunities for our Sales and Strategic Partnerships teams. The objective is to increase the volume, velocity and quality of pipeline, while building a scalable and repeatable prospecting engine.
AI-powered prospecting and sequencing
- Use HubSpot Prospecting Agent, Data Agent and relevant AI capabilities to research, enrich and prioritise target accounts and decision-makers.
- Build and manage structured, personalised multi-touch sequences across email, LinkedIn and telephone outreach.
- Use AI for research and preparation while applying human judgement to messaging, timing, relevance and follow-up.
- Continuously test and optimise AI-assisted workflows, sequence response rates and meeting conversion.
Ideal Customer Profiles and target accounts
- Work with Sales and Marketing to define and refine Ideal Customer Profiles (ICPs) across priority sectors and geographies.
- Build account lists and map decision-makers, buying groups, estate characteristics, business needs and commercial potential.
- Prioritise accounts according to strategic fit, revenue opportunity and propensity to engage.
Traditional outbound business development and cold calling
- Confidently conduct regular cold calls and proactive telephone outreach to senior decision-makers; cold calling is a core and expected part of this role.
- Combine phone prospecting with tailored email, LinkedIn outreach, referrals, networking and persistent, professional follow-up.
- Open conversations, handle objections, build rapport, qualify initial interest and secure discovery meetings.
- Use AI to increase the quality and scale of prospecting activity, not as a replacement for direct conversations.
Marketing lead conversion and opportunity creation
- Own timely follow-up of Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs), alongside self-generated outbound leads.
- Nurture prospects, conduct initial discovery and establish ICP fit, business challenges, stakeholder relevance and potential value.
- Create clearly documented opportunities in HubSpot and hand them over to Sales with commercial context and agreed next steps.
- Provide feedback to Marketing on campaign effectiveness, lead quality and conversion performance.
CRM, reporting and improvement
- Maintain accurate account, contact, activity and opportunity records in HubSpot.
- Report weekly on outbound activity, meetings, opportunity creation, pipeline generated and funnel conversion.
- Identify ways to improve productivity and efficiency through AI, data quality and automation.
FY27 objectives and key performance indicators
The role contributes to the wider FY27 ambition of approximately £62m of unqualified pipeline, based on a £300k average opportunity value (approximately 207 opportunities). These are business planning assumptions, not an individual BDE quota; personal targets will be agreed based on capacity and territory.
Skills and experience
We are open to experienced sales professionals as well as highly driven Graduate candidates with the right drive and a passion for technology. Attitude is the key to success in this position, ideally coupled with the following skills and attributes:
- B2B business development, outbound prospecting or sales development experience, ideally within technology, SaaS or enterprise services is highly desirable but not essential.
- Comfortable and confident making cold calls, initiating conversations with new prospects and handling objections.
- High energy with a solid work ethic and excellent organizational skills.
- Strong written and verbal communication, persistence, commercial curiosity and a results-focused approach.
- Willingness to adopt AI prospecting tools while retaining a hands-on approach to traditional business development.
- Experience with HubSpot or another CRM, plus an understanding of sequencing, funnel stages and lead qualification.
- Knowledge of account-based prospecting and multi-stakeholder enterprise sales.
- Exposure to multi-site retail, facilities management, HVAC, refrigeration, energy or asset management.
What success looks like
Within 12 months, the BDE will have helped build a predictable, AI-enabled outbound engine that consistently reaches priority ICP accounts, generates quality sales conversations and creates measurable pipeline. The role is accountable for opportunity creation and early-stage funnel performance; Sales owns technical scoping, formal qualification, commercial development and closing.
Exceptional candidates who do not meet these criteria may be considered for the role provided they have the necessary skills and experience.
LoweConex is an equal opportunity employer and committed to a diverse workforce. We are incredibly selective in our hiring and shortlisting for this vacancy will be completed on the basis of merit. Candidates should tailor their CVs to reflect our essential criteria.
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