At a Glance
- Tasks: Lead global PR strategy and execute bold campaigns across UK, US, and Australia.
- Company: Join Lovehoney, the world's leading sexual wellbeing company, known for innovation and creativity.
- Benefits: Enjoy a competitive salary, pension scheme, gym discounts, and generous staff discounts.
- Why this job: Be part of a dynamic team that challenges norms and makes a positive impact on intimacy.
- Qualifications: 7+ years in public relations, with a strategic mindset and exceptional communication skills.
- Other info: Hybrid work model available; embrace innovative recruitment technologies.
The predicted salary is between 36000 - 60000 £ per year.
Lovehoney Group is the world’s leading sexual wellbeing company, with the mission to elevate pleasure through innovative technologies, a data-driven approach, and foster creative and fresh perspectives on intimacy. We offer exciting brands with innovative, high-quality sex toys, lingerie, and accessories in a streamlined online shopping experience. At Lovehoney, we employ over 800 passionate and progressive individuals across 9 global offices, each person contributing a unique blend of talents to our diverse workforce. We are proud to be a company that thrives by doing things differently, challenging expectations and stereotypes while making a positive impact on our customers’ lives.
We are currently looking for a Global PR Lead (Maternity Cover – 12 months) who will be integral to driving high-level performance across Lovehoney Group. Partnering directly with regional marketing and PR teams, your focus will be on leading the public relations strategy for the Lovehoney brand across the UK, US, and Australia. In this role, you will combine your appreciation for strategic storytelling with your capacity for bold, innovative thinking. You will refine and execute PR campaigns across regions and teams while protecting and promoting Lovehoney’s brand voice on the global stage.
What you will do:
- Execute a bold and creative PR strategy in the UK, Australia, and US markets that challenges convention and channels back to core commercial objectives.
- Manage and develop regional PR experts, agencies, and freelancers to deliver a consistent global PR strategy on time and within budget.
- Oversee market-specific localization to ensure cultural relevance while maximizing global efficiencies and economies of scale.
- Integrate PR efforts with cross-functional marketing channels such as SEO, Social, Influencers, Paid Media, and Product teams for unified brand storytelling.
- Lead global PR reporting and attribution, showcasing traditional and nontraditional media impact and integrated ROI.
What you should bring:
- 7+ years of proven experience in public relations within the e-commerce sector, with demonstrated success in UK markets (experience with US and AUS markets is a plus).
- A strategic mindset capable of challenging industry norms and crafting innovative, high-impact PR campaigns.
- Exceptional communication skills, with the ability to influence stakeholders, lead teams, and nurture media relationships.
- Creative flair and strong storytelling instincts, with an eagerness to explore unconventional angles and media formats.
- A data-informed approach to PR attribution, with awareness of media convergence and evolving digital platforms, including AI-driven opportunities.
What we can offer you:
- A competitive salary that values your skills and expertise.
- Comprehensive pension scheme for financial security.
- Health cash plan and gym discounts, with £15 a month towards the gym of your choice.
- Generous staff discounts and an annual bonus scheme.
- A supportive and dynamic team environment.
Our interview process:
- CV review
- Interview with one of our Talent Acquisition Team Members
- Hiring Manager Interview
- PR Task Assessment
- Hiring Team Interview
- Leadership Interview
Lovehoney Group is an equal opportunities employer. We promise that every qualified person will be evaluated according to skills regardless of age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, or sexual orientation. If you require accommodations during the interview process due to a disability, please inform your Talent Acquisition Specialist so that we can ensure a smooth and inclusive experience for all candidates.
We currently have a hybrid work model supporting a blend of in-office and remote work (3 days per week in-office). If we sparked your interest and you are open to embarking on your professional path with us, please visit our Lovehoney careers page to apply.
Global PR Lead (Maternity Cover) employer: Lovehoney Group
Contact Detail:
Lovehoney Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global PR Lead (Maternity Cover)
✨Tip Number 1
Familiarise yourself with Lovehoney's brand voice and values. Understanding their mission to elevate pleasure through innovative technologies will help you align your PR strategies with their core objectives, making you a more attractive candidate.
✨Tip Number 2
Network with professionals in the e-commerce and PR sectors, especially those who have experience in the UK, US, and Australian markets. Building relationships with industry insiders can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific PR campaigns you've led that challenged conventions and achieved measurable results. Being able to showcase your strategic mindset and creative flair will demonstrate your fit for the role.
✨Tip Number 4
Stay updated on the latest trends in digital PR and media convergence. Highlighting your knowledge of AI-driven opportunities and evolving platforms during interviews will show that you're forward-thinking and ready to innovate.
We think you need these skills to ace Global PR Lead (Maternity Cover)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Global PR Lead position. Tailor your application to highlight your relevant experience in public relations, especially within the e-commerce sector.
Craft a Compelling CV: Your CV should clearly showcase your 7+ years of experience in public relations, particularly in UK markets. Emphasise your strategic mindset and any successful PR campaigns you've led, especially those that challenged industry norms.
Write a Strong Cover Letter: In your cover letter, express your passion for the role and the Lovehoney brand. Highlight your creative flair and storytelling abilities, and provide examples of how you've integrated PR efforts with other marketing channels in previous roles.
Showcase Data-Driven Insights: Since the role requires a data-informed approach, include specific examples of how you've used data to drive PR strategies and measure their success. This will demonstrate your ability to align PR efforts with commercial objectives.
How to prepare for a job interview at Lovehoney Group
✨Showcase Your Strategic Mindset
Prepare to discuss your experience in crafting innovative PR campaigns. Be ready to share specific examples where you challenged industry norms and achieved high-impact results, particularly in the e-commerce sector.
✨Demonstrate Exceptional Communication Skills
Highlight your ability to influence stakeholders and lead teams. Practice articulating your thoughts clearly and confidently, as effective communication is key in this role.
✨Emphasise Your Creative Flair
Think about unique storytelling angles you've used in past campaigns. Be prepared to discuss how you can bring fresh perspectives to Lovehoney's brand voice and PR strategy.
✨Be Data-Informed
Familiarise yourself with PR attribution metrics and how they relate to ROI. Be ready to discuss how you’ve used data to inform your PR strategies and adapt to evolving digital platforms.