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For Companies At a Glance
- Tasks: Lead the CRM strategy and develop a customer accounts platform to enhance user experience.
- Company: Join loveholidays, a company dedicated to making travel accessible and enjoyable for everyone.
- Benefits: Enjoy 25 days holiday, discounted trips, training budgets, and a supportive work culture.
- Why this job: Be part of a dynamic team focused on customer loyalty and innovative product development.
- Qualifications: 3+ years in product management or similar roles, with experience in CRM systems.
- Other info: Work in an inclusive environment that values diverse perspectives and personal growth.
The predicted salary is between 36000 - 60000 £ per year.
At loveholidays, we’re on a mission to open the world to everyone, giving our customers unlimited choice, unmatched ease and unmissable value for their next getaway. Our team is the driving force behind our role as our customers’ personal holiday expert - the smart way to get away.
About the team
The CRM / Customer Accounts team is a new team that we are building to focus on long term customer retention, our CRM strategy and building out our customer accounts platform. The team will work closely with the marketing CRM team to build a world class platform that delivers customer communications across multiple channels. Alongside that, we’ll be building our customer accounts proposition to start creating longer term customer loyalty and features that can only be had when you are logged in. This team will be a highly customer focused team that will also interface with other teams to give them the tools to integrate with our CRM and customer accounts platforms.
The impact you’ll have
As a product manager for CRM, you’ll set the team’s strategy, deeply understand our customers and CRM needs and how we can build both an internal platform to service communications alongside a powerful new customer account system. Your role will be taking our core projects forward and creating a vision for both CRM and customer accounts that deliver huge amounts of internal and external value.
- Drive product development and delivery through amazing prioritisation, setting the pace of the team and unblocking execution.
- Come up with the long term vision for our new customer accounts platform and how we start improving our retention rate and repeat rate.
- Work closely with our designers on the value and design of our new customer accounts as well as email designs.
- Manage the teams’ KPIs, report on them and evolve them as the business changes.
- Work with internal stakeholders like Search and Manage, communicate progress through steering with the leadership team and be part of product leadership to steer other product areas.
You have several (3+ ideally) years experience in a product management role or similar in a customer facing product role, ideally having worked on accounts or CRM systems. Successful in shipping new and existing internal products and can talk about key metrics and failures around them. Great written and verbal communication skills and an ability to bring stakeholders on the team’s journey. Experience in product analytics and tools like BigQuery to unlock insights and give the team visibility into metrics. You’ve worked in cross functional, autonomous teams and have experience doing internal research for customers. A passion for building exceptional products that delight customers and drive business value. Ideally have worked on quite technical, internal products that have multiple consumers, and have experience with CRM systems.
Perks of joining us
- Company pension contributions at 5%
- Individualised training budget for you to learn on the job and level yourself up
- Discounted holidays for you, your family and friends
- 25 days of holidays per annum (plus 8 public holidays) increases by 1 day for every second year of service, up to a maximum 30 days per annum
- Ability to buy and sell annual leave
- Cycle to work scheme, season ticket loan and eye care vouchers
At loveholidays, we focus on developing an inclusive culture and environment that encourages personal growth and collective success. Each individual offers unique perspectives and ideas that increase the diversity and effectiveness of our teams. And we value the insight and potential you could bring on our continued journey.
The interview journey
- TA screening - 30 mins.
- 1st stage interview with the hiring manager - 45 mins.
Product Manager - CRM employer: loveholidays
Contact Detail:
loveholidays Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Manager - CRM
✨Tip Number 1
Familiarise yourself with CRM systems and customer account platforms. Understanding the latest trends and technologies in this area will not only help you during interviews but also demonstrate your genuine interest in the role.
✨Tip Number 2
Network with current or former employees of loveholidays, especially those in product management or CRM roles. They can provide valuable insights into the company culture and expectations, which can be a game-changer in your interview.
✨Tip Number 3
Prepare to discuss specific metrics and KPIs you've worked with in previous roles. Being able to articulate how you've used data to drive product decisions will showcase your analytical skills and align with the expectations for this position.
✨Tip Number 4
Demonstrate your passion for customer-centric products by sharing examples of how you've improved user experiences in past projects. This will resonate well with the team’s focus on long-term customer retention and loyalty.
We think you need these skills to ace Product Manager - CRM
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the responsibilities and expectations of the Product Manager - CRM position. Highlight how your experience aligns with their needs.
Tailor Your CV: Customise your CV to reflect relevant experience in product management, particularly in CRM systems. Use keywords from the job description to ensure your application stands out.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for customer-centric products and your understanding of CRM strategies. Mention specific achievements that demonstrate your ability to drive product development.
Showcase Your Communication Skills: In your application, emphasise your written and verbal communication skills. Provide examples of how you've successfully collaborated with stakeholders and led cross-functional teams.
How to prepare for a job interview at loveholidays
✨Understand the CRM Landscape
Before your interview, make sure you have a solid grasp of CRM systems and their importance in customer retention. Familiarise yourself with current trends and best practices in CRM to demonstrate your knowledge and passion for the role.
✨Showcase Your Product Management Experience
Be prepared to discuss your previous experiences in product management, especially related to customer-facing products. Highlight specific projects where you successfully shipped products and how you measured their success through key metrics.
✨Communicate Clearly and Effectively
Since great communication skills are essential for this role, practice articulating your thoughts clearly. Be ready to explain complex ideas simply, as you'll need to bring stakeholders along on the team's journey.
✨Prepare Questions for the Team
Demonstrate your interest in the role by preparing insightful questions about the CRM strategy and the new customer accounts platform. This shows that you're not only interested in the position but also invested in the company's mission and future.
