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- Tasks: Lead e-commerce strategy and optimise customer journeys for Love2shop's digital platform.
- Company: Join one of the UK's leading gifting brands during a transformative phase.
- Benefits: Competitive salary, leadership role, and the chance to shape commercial success.
- Why this job: Make a real impact on revenue growth and customer experience in a dynamic environment.
- Qualifications: Proven e-commerce leadership experience with strong commercial judgement.
- Other info: Collaborate with cross-functional teams to drive innovation and performance.
The predicted salary is between 80000 - 120000 ÂŁ per year.
We’re looking for a Director of E‑Commerce to own the commercial performance and end‑to‑end purchaser journeys for Love2shop’s digital proposition, spanning B2C and B2B customers. This is a senior leadership role focused on revenue growth, margin‑aware decision‑making and customer journey optimisation across the full digital ecosystem. This is not a delivery role. You’ll act as the commercial orchestrator, aligning Product, Marketing, Sales, Data, IT, Operations and Finance around shared outcomes.
You’ll be accountable for:
- Digital revenue, conversion and performance across B2C, B2B and digital lead generation
- End‑to‑end purchaser journey performance, from acquisition through checkout and into recipient journeys
- Setting commercial priorities for the e‑commerce backlog alongside Product and IT
- Making joint, margin‑aware product and promotion decisions with Finance
- Aligning Marketing and Sales activity to commercial value, not just volume or ROAS
- Driving data‑led innovation, optimisation and future‑state migration
About you:
- A senior e‑commerce or digital commercial leader (B2C and/or B2B)
- Strong commercial judgement with experience balancing growth and margin
- Comfortable influencing cross‑functional teams without direct line management
- Insight‑driven, outcome‑focused and experienced in large‑scale digital platforms or launches
If you want to shape the commercial success of one of the UK’s leading gifting brands at a pivotal moment of transformation, we’d love to hear from you.
Director of Ecommerce in Liverpool employer: Love2shop
Contact Detail:
Love2shop Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Ecommerce in Liverpool
✨Tip Number 1
Network like a pro! Reach out to connections in the e-commerce space, especially those who work at companies you admire. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your expertise! Attend industry events, webinars, or workshops related to e-commerce. Not only will you learn a ton, but you'll also meet potential employers and showcase your passion for the field.
✨Tip Number 3
Tailor your approach! When reaching out to companies, mention specific projects or initiatives they’re working on that excite you. This shows you’ve done your homework and are genuinely interested in their mission.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who take the initiative to engage with us directly. It’s a great way to stand out and show you’re serious about joining our team.
We think you need these skills to ace Director of Ecommerce in Liverpool
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Director of E-Commerce. Highlight your experience in driving digital revenue and optimising customer journeys, as these are key aspects of the job.
Craft a Compelling Cover Letter: Use your cover letter to showcase your commercial judgement and how you've balanced growth with margin in previous roles. This is your chance to tell us why you're the perfect fit for this senior leadership position.
Showcase Cross-Functional Experience: Since this role involves influencing various teams, be sure to mention any experience you have working across Product, Marketing, Sales, and Finance. We want to see how you can align these areas towards shared outcomes.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at Love2shop
✨Know Your Numbers
As a Director of E-Commerce, you'll need to demonstrate your understanding of digital revenue and performance metrics. Brush up on key figures related to B2C and B2B sales, conversion rates, and customer journey analytics. Be ready to discuss how you've used data to drive decisions in previous roles.
✨Showcase Cross-Functional Collaboration
This role requires you to align various teams like Product, Marketing, and Finance. Prepare examples of how you've successfully influenced cross-functional teams in the past. Highlight specific projects where your leadership led to improved outcomes across departments.
✨Demonstrate Commercial Acumen
You’ll need strong commercial judgement, so be prepared to discuss how you've balanced growth with margin awareness. Think of instances where you've made tough decisions that positively impacted both revenue and profitability, and be ready to share those stories.
✨Be Insight-Driven
The interviewers will want to see your ability to leverage insights for optimisation. Come equipped with examples of how you've driven data-led innovation in previous roles. Discuss any large-scale digital platforms or launches you've been involved in and the outcomes they achieved.