At a Glance
- Tasks: Create and manage digital marketing campaigns to drive leads and member acquisition.
- Company: Join Love Recruitment Ltd, a dynamic team in the wellness and fitness industry.
- Benefits: Enjoy remote work flexibility, competitive salary, and opportunities for professional growth.
- Other info: Be part of a supportive team passionate about fitness and consumer marketing.
- Why this job: Make an impact with innovative digital strategies and AI insights in a creative role.
- Qualifications: Experience in digital marketing and proficiency in Google Ads and Meta Business Manager required.
The predicted salary is between 31500 - 38500 £ per year.
Digital Marketing Executive – Love Recruitment Ltd
We are looking for a Digital Marketing Executive to support in delivering high-performing digital strategies that drive lead generation and member acquisition for our clients network.
You’ll play a key role in building, managing, and optimising paid campaigns across Google and Meta platforms, AI search and the website, identifying opportunities to improve performance and test new approaches.
With a data‑driven mindset and creative eye, you’ll help ensure our franchisees receive strong marketing support and measurable results that contribute to club success.
Responsibilities
- Build and manage Google and Meta ad accounts for new and existing franchisees.
- Recommend and implement A/B tests, audience refinements, and creative optimisations to drive continual improvement in lead quality and cost efficiency.
- Support ongoing SEO strategies and website updates, ensuring content is optimised to improve visibility and conversion.
- Write engaging and persuasive ad copy tailored for paid advertising channels across Google and Meta platforms.
- Leverage AI‑powered insights to support campaign optimisation, and ad creative generation.
- Monitor and analyse weekly advertising performance, identifying trends, insights, and optimisation opportunities.
- Prepare and deliver monthly performance reports for franchisees, highlighting key results, insights, and next steps.
- Work closely with the broader marketing team to align digital activity with brand campaigns and member acquisition objectives.
Qualifications
- MUST have experience in a paid media or digital marketing role (agency or in‑house, not just freelance).
- Proficient in Meta Business Manager, Google Ads, and GA4 (Google Analytics 4).
- Strong analytical skills with the ability to interpret data and make actionable recommendations.
- Confident using Excel/Google Sheets for data analysis and reporting.
- Excellent written communication skills with a flair for crafting engaging ad copy.
- Experience or strong interest in using AI tools for campaign optimisation, automation, or creative development.
- Knowledge of SEO principles and best practices.
- Highly organised, proactive, and eager to explore new tools, trends, and testing opportunities in the digital landscape.
- Passionate about fitness, lifestyle, or consumer marketing (preferred but not essential).
- Recruiter Contact
Recruiter
Becky Hopkinson , Account Manager at Love Recruitment. Apply through the role posting below.
- Seniority Level
- Associate
- Employment Type
- Full‑time
- Job Function
- Marketing
- Industries
- Wellness and Fitness Services
- #J-18808-Ljbffr
Digital Marketing Executive employer: Love Recruitment Ltd
As a Membership Sales Manager at the Brilliant Leisure Centre, you'll be part of a vibrant team dedicated to enhancing the local community's fitness experience. The company fosters a supportive work culture that prioritises employee growth and development, offering competitive salaries with commission opportunities, and the chance to make a real impact in members' lives. With a focus on customer service excellence and community engagement, this role provides a fulfilling environment for those passionate about fitness and sales.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Love Recruitment Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Love Recruitment Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Love Recruitment Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Love Recruitment Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Love Recruitment Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Love Recruitment Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Love Recruitment Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Love Recruitment Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Love Recruitment Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Love Recruitment Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
