UK Sales Director - Align-Pilates & Merrithew in England
UK Sales Director - Align-Pilates & Merrithew

UK Sales Director - Align-Pilates & Merrithew in England

England Full-Time 60000 - 70000 £ / year (est.) No home office possible
Love Recruitment Limited

At a Glance

  • Tasks: Lead sales strategy and manage teams in the fitness and wellness industry.
  • Company: Join Align-Pilates, a global leader in Pilates equipment, now part of Merrithew.
  • Benefits: Competitive salary, bonuses, travel expenses, and hybrid working after initial training.
  • Why this job: Shape the future of Pilates while making a real impact in a dynamic environment.
  • Qualifications: Proven sales leadership experience and expertise in the fitness sector.
  • Other info: Opportunity for career growth and collaboration in an entrepreneurial setting.

The predicted salary is between 60000 - 70000 £ per year.

Evesham based (hybrid working available after first 4 weeks - 3 days a week in the office and 5 days a week to start with) £60-70k (experience dependant) plus bonus and travel expenses.

Are you a high‑calibre sales leader with a passion for the fitness and wellness industry? At Align-Pilates, we have been a leading provider of commercial‑quality Pilates equipment since 2010, dedicated to making high‑quality apparatus accessible and affordable globally. Now part of Merrithew, we are expanding our global presence and driving innovation across 28 countries. We are seeking a Sales Director to spearhead our UK operations, managing commercial product lines for both Merrithew and Align-Pilates. This is a pivotal role for an entrepreneurial leader ready to grow an inbound and field sales team across diverse segments—from boutique studios and fitness clubs to hospitality and rehab centres.

What You’ll Be Doing:

  • Sales Leadership & Strategy: Collaborate with senior team to prepare annual budgets, revenue projections, and growth strategies for the UK. Establish and track KPIs across key market segments to increase market share and ensure profitability. Manage and develop the internal and field sales teams to hit annual objectives. Personally oversee key strategic partnerships, resellers, and major accounts.
  • Marketing & Collaboration: Work closely with the Marketing team to align channel‑specific campaigns with sales goals. Help develop a "Sales Playbook" and case studies for sectors like Boutique Pilates, Fitness Clubs, and Hospitality. Recommend and attend key international trade shows and events to secure new business.
  • Team & Operations: Build and coach a high‑performance team, conducting regular performance reviews and managing workloads. Oversee CRM development (Salesforce) to increase reporting efficiencies and pipeline management. Sales forecasting.

About you:

  • We are looking for a "black belt" in sales management who thrives in fast‑paced environments.
  • Experienced Leader: We are looking for a strong people manager with proven examples of leading and coaching high‑performing teams.
  • Industry Expert: You have a proven track record in business development with established buyer contacts in the fitness club and hospitality sectors.
  • Systems Minded: You are proficient in CRM systems (specifically Salesforce) and the MS Office suite to drive performance.
  • Growth Focused: You possess strong business judgement and the ability to articulate high‑impact initiatives to stakeholders.
  • Mobile: You are willing and able to travel for key international trade shows and client visits. You must be able to come into our Evesham Head Office at least 3x times per week (this is a non-negotiable).

Why Join us?

  • Shape the Future: Play a lead role in the continued growth of a global leader in the Pilates industry.
  • Autonomy & Collaboration: Work in an entrepreneurial environment where your ideas directly impact the annual marketing and sales plan.
  • Comprehensive Portfolio: Represent a world‑class range of equipment.

Your recruiter for this role is Maddie Cummings, Recruitment Director at Love Recruitment group, and can be contacted simply by applying for the role below. Maddie and Love Recruitment specialise in recruitment for the whole fitness & leisure sector and work on a number of jobs in the fitness & leisure industry. If keen to be considered please ‘Apply Now’.

UK Sales Director - Align-Pilates & Merrithew in England employer: Love Recruitment Limited

Align-Pilates, now part of Merrithew, is an exceptional employer that fosters a dynamic and entrepreneurial work culture in Evesham. With a strong focus on employee growth, we offer comprehensive training and development opportunities, alongside the chance to lead a high-performance sales team in the thriving fitness and wellness industry. Our hybrid working model promotes work-life balance, while our commitment to innovation ensures that your contributions will directly shape the future of Pilates equipment globally.
Love Recruitment Limited

Contact Detail:

Love Recruitment Limited Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land UK Sales Director - Align-Pilates & Merrithew in England

✨Tip Number 1

Network like a pro! Reach out to your connections in the fitness and wellness industry. Attend events, trade shows, or even local meet-ups to get your name out there. You never know who might have a lead on that perfect Sales Director role!

✨Tip Number 2

Show off your expertise! Prepare a killer pitch that highlights your experience in sales management and your passion for the fitness sector. When you get the chance to chat with potential employers, make sure they see you as the 'black belt' in sales they’re looking for.

✨Tip Number 3

Don’t just apply—engage! When you find a job listing that excites you, apply through our website and follow up with a friendly email. Show them you’re genuinely interested and ready to bring your A-game to their team.

✨Tip Number 4

Prepare for interviews by researching the company’s products and market strategies. Be ready to discuss how you can help them grow their presence in the UK. Tailor your answers to reflect their goals and demonstrate your understanding of the fitness landscape.

We think you need these skills to ace UK Sales Director - Align-Pilates & Merrithew in England

Sales Leadership
Strategic Planning
KPI Management
Team Development
Partnership Management
Marketing Collaboration
CRM Proficiency (Salesforce)
Sales Forecasting
Business Development
Performance Review
Communication Skills
Industry Knowledge (Fitness and Wellness)
Analytical Skills
Adaptability
Travel Readiness

Some tips for your application 🫡

Show Your Passion: When writing your application, let your enthusiasm for the fitness and wellness industry shine through. We want to see that you’re not just looking for a job, but that you genuinely care about making a difference in this field.

Tailor Your Experience: Make sure to highlight your relevant experience in sales management and business development. We’re looking for someone who can lead high-performing teams, so share specific examples of how you've done this in the past.

Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and focus on what makes you the perfect fit for the Sales Director role at Align-Pilates and Merrithew.

Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!

How to prepare for a job interview at Love Recruitment Limited

✨Know Your Numbers

As a Sales Director, you'll need to demonstrate your understanding of sales metrics and KPIs. Brush up on your past achievements, like revenue growth percentages or successful campaigns, and be ready to discuss how you can apply that knowledge to Align-Pilates and Merrithew.

✨Showcase Your Leadership Style

This role requires strong people management skills. Prepare examples of how you've built and coached high-performing teams in the past. Think about specific challenges you faced and how you overcame them to inspire your team.

✨Align with Company Values

Research Align-Pilates and Merrithew's mission and values. Be prepared to discuss how your personal values align with theirs, especially regarding innovation and accessibility in the fitness industry. This shows you're not just a fit for the role but also for the company culture.

✨Prepare for Scenario Questions

Expect questions that assess your strategic thinking and problem-solving abilities. Think through potential scenarios you might face in this role, such as managing a key account or launching a new product line, and outline your approach to tackling these challenges.

UK Sales Director - Align-Pilates & Merrithew in England
Love Recruitment Limited
Location: England

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