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For Companies At a Glance
- Tasks: Lead SEO strategies and optimise content for better visibility and engagement.
- Company: Join Love Finance, a dynamic fintech brand with a collaborative culture.
- Benefits: Enjoy hybrid working, mentorship, and exposure to cutting-edge marketing tools.
- Why this job: Make a tangible impact in a fast-paced environment while shaping SEO and AEO strategies.
- Qualifications: 3+ years of SEO experience and strong analytical skills required.
- Other info: Work closely with creative teams and gain insights into AI Search developments.
The predicted salary is between 36000 - 60000 £ per year.
Reports to: Head of Performance & Insight
Department: Marketing – Performance Team
Location: Hybrid (Birmingham-based) 3 days in the office initially reducing to 2 days after passing probation
About the Role of SEO/AEO Executive
We’re looking for an experienced SEO & AEO Executive to join the Performance & Insight team at Love Finance. You’ll play a key role in improving how Love Finance is discovered across Google Search and AI-powered search platforms, ensuring our content, site structure, and campaigns are fully optimised to perform. This role sits within the Performance function, working closely with our performance marketers, analysts, and brand team. You’ll support broader marketing projects with data, insights, and search optimisation strategies — connecting performance analytics with creative storytelling to drive measurable growth.
Key Responsibilities of the SEO/AEO Executive
- SEO & AEO Management
- Lead day-to-day SEO activity including audits, optimisations, and technical fixes.
- Conduct keyword and topic research to identify new opportunities and refine content targeting.
- Optimise landing pages, blogs, and copy for visibility, engagement, and conversion.
- Manage metadata, internal linking, schema markup, and structured data.
- Stay up to date on AI Search (AEO) developments across ChatGPT, Gemini, Bing Copilot, and emerging search platforms.
- Work with developers and designers to implement SEO and AEO improvements effectively.
- Use GA4, Google Search Console, SEMrush, and Hotjar to analyse performance and user behaviour.
- Track and report on keyword rankings, organic traffic, CTRs, and engagement metrics.
- Build dashboards and reports to monitor progress and uncover insights.
- Translate data into actionable recommendations that improve visibility, conversion, and content performance.
- Work closely with performance marketers, data analysts, and the brand team to align SEO and AEO strategy with campaigns.
- Support wider marketing projects, contributing insights and best practices to content, PR, and digital initiatives.
- Partner with the research team to identify audience trends and content opportunities.
- Provide feedback and learnings that close the loop between performance and creative teams.
About You – Implicated SEO / AEO Executive
Essential
- 3+ years’ hands-on SEO experience (agency or in-house).
- Strong understanding of on-page, off-page, and technical SEO.
- Proven experience using Google Analytics 4, Google Search Console, SEMrush, and Hotjar.
- Ability to analyse performance data and present clear, actionable insights.
- Excellent written English and experience optimising copy for both users and algorithms.
- Interest in AI Search and how it’s reshaping SEO and discoverability.
Desirable
- Experience with AEO (AI Engine Optimisation) and structured data implementation.
- Understanding of conversion rate optimisation (CRO) and user journey analysis.
- Experience in performance-led marketing environments.
- Familiarity with CMS tools such as WordPress or Webflow.
What You’ll Gain
- A key role in shaping Love Finance’s SEO & AEO strategy.
- Collaboration with performance marketers, analysts, and the brand team.
- Mentorship from the Head of Performance & Insight.
- Exposure to cutting-edge marketing and analytics tools.
- Hybrid working: 2–3 days in the office, 2–3 days from home.
- The opportunity to make a tangible impact in a fast-moving fintech brand.
SEO / AEO Executive in Birmingham employer: Love Finance
Contact Detail:
Love Finance Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO / AEO Executive in Birmingham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your SEO projects and successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on common SEO questions and trends. Be ready to discuss your experience with tools like GA4 and SEMrush, and how you've used data to drive results.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining our team at Love Finance.
We think you need these skills to ace SEO / AEO Executive in Birmingham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the SEO/AEO role. Highlight your relevant experience, especially with tools like Google Analytics and SEMrush. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about SEO and AEO, and how you can contribute to our team. Keep it engaging and relevant to the job description.
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Include specific examples of how you've improved SEO performance in previous roles. Numbers speak volumes, so share those metrics!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Love Finance
✨Know Your SEO Basics
Make sure you brush up on your SEO fundamentals before the interview. Understand key concepts like on-page, off-page, and technical SEO, as well as how to use tools like Google Analytics 4 and SEMrush. Being able to discuss these topics confidently will show that you're ready to hit the ground running.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in your previous roles. Bring examples of how you've analysed performance metrics and translated them into actionable insights. This will demonstrate your ability to connect data with strategy, which is crucial for the role.
✨Stay Updated on AI Search Trends
Since the role involves AI-powered search platforms, make sure you're up to date with the latest trends in AI Search and AEO. Be ready to discuss how these developments can impact SEO strategies. Showing your enthusiasm for emerging technologies will set you apart from other candidates.
✨Prepare for Collaboration Questions
Expect questions about teamwork and collaboration, as this role requires working closely with various teams. Think of examples where you've successfully collaborated with marketers, analysts, or creative teams. Highlighting your ability to bridge the gap between performance and creativity will resonate well with the interviewers.
