At a Glance
- Tasks: Lead innovative marketing strategies for a cutting-edge B2B SaaS product in the telecom industry.
- Company: Join LotusFlare, a dynamic tech company transforming telecom marketing.
- Benefits: Enjoy yearly bonuses, stock options, flexible hours, and professional training.
- Other info: Collaborate with global teams and drive marketing excellence in a fast-paced environment.
- Why this job: Make an impact by crafting compelling narratives that resonate with global telecom leaders.
- Qualifications: 10+ years in B2B marketing with expertise in AI tools and enterprise software.
The predicted salary is between 70000 - 90000 £ per year.
We are looking for a dynamic and strategic Enterprise Marketing Manager to join our growing team. This is a high-impact, highly visible role where you will contribute to the marketing narrative for LotusFlare’s B2B SaaS product portfolio, drive enterprise demand generation, and elevate the brand among global telecom decision-makers. You will work closely with product, sales, and leadership teams to craft compelling stories that convert into pipeline.
Responsibilities:
- Define differentiated messaging, value propositions, and positioning for LotusFlare’s DNO Cloud platform with a focus on AI use cases and outcomes.
- Drive market and competitive intelligence to inform product marketing strategy and identify new business opportunities.
- Contribute to the Go-to-Market (GTM) plan for product launches, mapping the buyer’s journey across digital channels including SEO, social media, events, and collateral.
- Contribute to creation of thought leadership content including webinars, technical blogs, newsletters, and client case studies to generate new opportunities.
- Produce high-quality marketing assets including pitch decks, product data sheets, solution web pages, demo scripts, battle cards, and ROI calculators.
- Implement scalable lead generation and nurturing programs that drive qualified leads throughout the full sales funnel.
- Leverage AI tools to drive marketing velocity, content quality, campaign optimization, and productivity.
- Contribute to and optimize LotusFlare.com for messaging, content, design, and performance.
- Provide sales enablement collateral and market intelligence to support active sales cycles.
- Track and report on marketing KPIs and ROI, using data to continuously optimize programs.
Benefits:
- Yearly bonus
- Company stock options
- Paid lunch
- Truly flexible working hours
- Training and workshops
Experience and Achievements:
- Creative thinker with a strong eye for storytelling, design, and brand consistency.
- Hands-on experience with AI tools for content creation, automation, and analytics.
- Ability to translate highly technical AI concepts—including Agentic AI, Large Language Models (LLMs), and automated network reasoning—into clear, business-value-driven narratives for C-suite telecom executives.
- Proven ability to navigate ambiguity and collaborate across globally dispersed teams in Product, Sales, and Finance.
- Demonstrated success marketing enterprise software to Fortune 500 or Global 2000 clients.
- Experience at or with top-tier enterprise technology companies such as Amdocs, Ericsson, Accenture, IBM, Salesforce, Oracle, SAP, or similar.
Key Skills:
- 10+ years of B2B marketing experience with a proven ability to manage and scale full-stack marketing programs.
- Proficiency in marketing platforms such as HubSpot, Marketo, Salesforce, or similar.
- Familiarity with SEO, SEM, AEO and digital advertising to drive inbound enterprise leads.
- Strong analytical mindset with a track record of using data to drive decisions and deliver against measurable KPIs.
- Exceptional communication, writing, and presentation skills with strong executive presence.
- Telecom domain knowledge—experience marketing to CSPs with an understanding of BSS, API monetization, or 5G.
- Experience utilizing AI productivity and design tools to rapidly prototype high-quality marketing collateral, product explainers, and sales enablement assets without relying on external agency support.
- Familiarity with TMForum frameworks or telecom industry standards.
- Experience with agentic AI or cloud-based SaaS solutions.
- Manage press releases, media materials, and contribute to analyst relationships with firms such as Gartner, Forrester, and IDC.
Senior Marketing Manager (LotusFlare DNO) in London employer: LotusFlare
LotusFlare is an exceptional employer that fosters a dynamic and collaborative work culture, perfect for innovative minds looking to make a significant impact in the SaaS industry. Based in London, employees benefit from a vibrant city atmosphere, ample opportunities for professional growth, and a commitment to work-life balance, making it an ideal place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Manager (LotusFlare DNO) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for LotusFlare and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like LotusFlare are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with LotusFlare on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at LotusFlare. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Marketing Manager (LotusFlare DNO) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit LotusFlare. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of LotusFlare:Show us that you’ve done your homework! In your application, briefly mention what you admire about LotusFlare’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at LotusFlare
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at LotusFlare will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At LotusFlare, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
