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For Companies At a Glance
- Tasks: Drive business development and create opportunities in the health-tech sector.
- Company: Join a growing digital health consultancy focused on real-world impact.
- Benefits: Competitive salary, remote-first work, 25 days leave, and clear career progression.
- Why this job: Make a difference in health-tech while working with NHS stakeholders.
- Qualifications: B2B sales experience and strong communication skills required.
- Other info: Enjoy a transparent, collaborative culture with exciting growth potential.
The predicted salary is between 35000 - 45000 £ per year.
CoEntry Health Tech is a growing digital health consultancy that helps health-tech companies sell into and scale across the NHS. We work with early-stage and scaling businesses that have strong products but need experienced, practical commercial support to navigate NHS structures, procurement, and adoption. We’re not a glossy consultancy — we act as an extension of our clients’ teams, focused on real-world traction.
As Business Development Manager, you’ll be responsible for generating and progressing new commercial opportunities for both CoEntry and the health-tech companies we support. This role is about opening doors, progressing conversations, and turning interest into meaningful outcomes. You’ll work closely with founders, NHS stakeholders, and the internal team to shape outreach, manage pipelines, and move opportunities forward.
Key Responsibilities
- Drive outbound business development across NHS Trusts, ICBs, PCNs and related organisations
- Build, manage and progress pipelines using CRM tools
- Represent CoEntry and its clients on calls, demos, meetings and at events
- Support go-to-market activity, including messaging and target account planning
- Build and maintain relationships with NHS decision-makers and partners
- Track performance against KPIs (meetings booked, pipeline value, conversions)
- Feed market insight and intelligence back into client and internal strategy
- Work closely with the Founder and wider team to refine commercial approaches
About You
Essential:
- Proven B2B business development, sales or account management experience
- Confident communicator, comfortable speaking with senior stakeholders
- Experience managing pipelines, targets and performance metrics
- Organised, self-motivated and able to work independently
Desirable:
- Experience in digital health, health-tech, SaaS or NHS-facing roles
- Familiarity with CRM systems (e.g. HubSpot, Pipedrive, Salesforce)
- Understanding of NHS structures, procurement or innovation pathways
Experience selling into the NHS is a strong advantage, but not essential if you have the right fundamentals and mindset.
What We Offer
- £35k–£45k base salary + £10k–£15k OTE
- 25 days annual leave + bank holidays
- Remote-first working with occasional UK travel
- Exposure to a wide range of digital health products and NHS stakeholders
- Clear progression as CoEntry grows
- A transparent, collaborative, no-nonsense working culture
Apologies but we can only accept applications from candidates that have the right to work in the UK without requiring sponsorship.
Business Development Manager in Manchester employer: Lotus Recruitment
Contact Detail:
Lotus Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the health-tech space, especially those who have experience with the NHS. Use LinkedIn to connect and engage with them; you never know who might have a lead or insight that could help you land that Business Development Manager role.
✨Tip Number 2
Prepare for those interviews! Research CoEntry Health Tech and understand their approach to business development. Be ready to discuss how your skills can help them navigate the NHS landscape and drive real-world traction for their clients.
✨Tip Number 3
Showcase your pipeline management skills! During interviews, share specific examples of how you've successfully managed sales pipelines and met targets in previous roles. This will demonstrate your ability to drive outbound business development effectively.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the team at CoEntry Health Tech.
We think you need these skills to ace Business Development Manager in Manchester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Business Development Manager role. Highlight your B2B experience and any relevant skills that match the job description. We want to see how you can drive business development in the health-tech sector!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about the role and how your experience aligns with CoEntry's mission. We love seeing genuine enthusiasm for what we do!
Showcase Your Achievements: When detailing your past roles, focus on your achievements rather than just responsibilities. Use metrics to demonstrate your success in managing pipelines and hitting targets. We appreciate numbers that tell a story!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive—just what we like to see!
How to prepare for a job interview at Lotus Recruitment
✨Know Your NHS Stuff
Make sure you brush up on your knowledge of NHS structures, procurement processes, and how health-tech companies operate within this space. Being able to speak confidently about these topics will show that you're not just interested in the role but also understand the environment you'll be working in.
✨Showcase Your Sales Skills
Prepare specific examples from your past experience where you've successfully driven business development or sales. Highlight how you managed pipelines, met targets, and built relationships with stakeholders. This will demonstrate your ability to deliver results in a similar role.
✨Be Ready to Discuss CRM Tools
Familiarise yourself with popular CRM systems like HubSpot or Salesforce, especially if you have experience using them. Be prepared to discuss how you've used these tools to manage your sales process and track performance metrics in previous roles.
✨Ask Insightful Questions
Prepare thoughtful questions about CoEntry Health Tech's approach to business development and their clients' needs. This shows your genuine interest in the company and helps you assess if it's the right fit for you. Plus, it gives you a chance to engage with the interviewers on a deeper level.
