At a Glance
- Tasks: Drive sales growth with major accounts and create impactful business plans.
- Company: Join Peter’s Yard, a dynamic sourdough bakery blending Swedish tradition with British craftsmanship.
- Benefits: Full-time role with competitive perks, learning opportunities, and daily access to delicious snacks.
- Other info: Work in a collaborative environment with great career development potential.
- Why this job: Be part of a fast-growing team and make a real impact in the food industry.
- Qualifications: Experience in Foodservice & Specialist channels, strong results-driven mindset, and excellent relationship-building skills.
The predicted salary is between 40000 - 50000 € per year.
Peter’s Yard is a growing sourdough bakery that combines Swedish tradition with British craftsmanship to produce hand‑baked sourdough crackers. Founded in 2008 and acquired by Lotus Bakeries in 2022, the brand supplies to major grocery and specialty outlets across the UK. Peter’s Yard is looking for an Out‑of‑Home National Account Manager to join our high‑performing sales team and help drive the next stage of growth. The role focuses on key major multiple accounts and reports to the Head of Sales.
Responsibilities
- Devises and delivers exceptional business plans with key Foodservice and Specialist customers, ensuring sales of our products are maximised at key trading periods.
- Win new business through the channel with wholesalers and end‑users that showcase the quality and premium positioning of the Peter’s Yard brand and support the push‑pull strategy.
- Own and manage P&L, forecasting of assigned accounts and deliver value, volume and GP% metrics.
- Build cross‑functional relationships with key customer contacts across buying, supply chain, category & format teams.
- Collaborate with the Category Manager to deliver insights that drive significant business benefit.
- Enhance visibility and penetration through channel activations such as POS, online & in‑store displays.
- Utilise customer systems to maximise sales, influence availability, ensure compliance and manage promotions.
Reporting Into
Head of Sales, Peter’s Yard
Profile
- Right‑to‑work in the UK without sponsorship.
- Bachelor’s degree or equivalent.
- Strong experience in the Foodservice & Specialist channel with a proven track record of supporting growth.
- Results‑driven – demonstrable examples of strong, tangible business outcomes led personally in customer accounts.
- Resilient and tenacious – able to navigate tough buyers and complex negotiations.
- Analytical – comfortable with data‑driven insights across accounts.
- Relationship builder – personable and collaborative, able to secure outcomes for Peter’s Yard responsibly and naturally.
Nice to Have
- Foodie passion for bakery products.
- Experience in online and digital sales.
Benefits
Full‑time position based at our offices in St Albans with a requirement of four days on‑site per week. We offer an ambitious, fast‑growing work environment with opportunities for learning, collaboration and professional growth. Enjoy daily access to our branded snacks.
National Account Manager Peter's Yard employer: Lotus Bakeries, Milan
Peter’s Yard is an exceptional employer that fosters a dynamic and collaborative work culture, perfect for those passionate about the food industry. Located in St Albans, employees benefit from a fast-growing environment with ample opportunities for professional development, alongside daily access to our delicious hand-baked snacks. Join us to be part of a team that values results-driven performance and strong relationships, all while contributing to the growth of a beloved brand.
StudySmarter Expert Advice🤫
We think this is how you could land National Account Manager Peter's Yard
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching Peter’s Yard and understanding their products. Be ready to discuss how your experience aligns with their goals, especially in the Foodservice & Specialist channel. Show them you’re not just another candidate!
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. Mention something specific from your conversation to show you were engaged and are genuinely interested in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team at Peter’s Yard.
We think you need these skills to ace National Account Manager Peter's Yard
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your love for bakery products shine through! We want to see that you’re genuinely excited about joining Peter’s Yard and contributing to our growth.
Tailor Your Experience:Make sure to highlight your experience in the Foodservice & Specialist channel. We’re looking for results-driven individuals, so share specific examples of how you've supported growth in previous roles.
Be Personable:Remember, we value relationship builders! Use your application to showcase your collaborative nature and how you’ve successfully navigated complex negotiations in the past.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with Peter’s Yard.
How to prepare for a job interview at Lotus Bakeries, Milan
✨Know Your Product Inside Out
Before the interview, make sure you’re well-versed in Peter’s Yard products. Understand their unique selling points and how they fit into the market. This will help you demonstrate your passion for the brand and show that you can effectively communicate its value to potential clients.
✨Showcase Your Sales Success
Prepare specific examples of your past achievements in sales, particularly within the Foodservice and Specialist channels. Be ready to discuss how you’ve driven growth and managed P&L in previous roles. This will highlight your results-driven approach and give the interviewers confidence in your abilities.
✨Build Relationships on the Spot
During the interview, focus on demonstrating your relationship-building skills. Engage with your interviewers as if they were key customer contacts. Show that you can collaborate effectively and navigate complex negotiations, which is crucial for the National Account Manager role.
✨Be Data-Driven
Since the role requires analytical skills, come prepared with insights from your previous experiences. Discuss how you’ve used data to drive decisions and improve sales outcomes. This will show that you’re not just a people person but also someone who can leverage data for business success.
