Founding Commercial Associate - AI Agents

Location: London, England

Employment Type: Full time

Location Type: Hybrid

Department: Commercial

Compensation: OTE £60K – £120K (Base Salary of £30,000 - £60,000) + Equity

Benefits & Culture:

• 26 days holiday + bank holidays
• A very generous EMI share offering

Mission: Elevate later life for everybody and build the care sector of the future

Office Policy: Hybrid with a minimum of 2 core office days per week

Office Location: London Bridge, London, UK

The Opportunity:

Eliza is Lottie’s AI voice agent for social care - she answers the phone for care homes, captures enquiries, books viewings, and makes sure no call goes unanswered. We’re looking for a founding GTM hire to take Eliza to market. This is a rare opportunity to be the first commercial person on a brand-new AI product within one of the UK’s fastest-growing startups, backed by Accel and General Catalyst. You’ll work directly with the GM and CEO to build the go-to-market engine from scratch, from first outbound message to closed deal.

What does this role involve?

• Own the full sales cycle for Eliza, from prospecting through demo to close - selling AI agents to care home operators and home care providers.
• Build your outbound engine from scratch: test messaging, channels, and approaches, while leveraging Lottie’s existing network of 6,000+ care services for warm introductions.
• Run product demos and lead Eliza’s presence at industry events to generate pipeline.
• Work closely with the Eliza product and engineering team to feed back what operators need and shape the roadmap.
• Work with the GM to build the processes and reporting that will scale as the team grows.

What problems will you be solving?

• Building an entirely new go-to-market motion for an AI product that didn’t exist six months ago.
• Convincing care operators that an AI agent can genuinely improve their business.
• Translating early pilot results into a scalable, repeatable sales process.
• Generating consistent pipeline through creative outbound while maximising warm introductions from Lottie’s existing network.
• Helping define pricing, packaging, and positioning as Eliza moves from pilot to full commercial launch.

We think you’ll be a great fit if…

• You’re entrepreneurial and commercially driven.
• You’ve got a strong track record in a high-activity sales environment.
• You’re genuinely excited about AI and can articulate what an agent means for care operators.
• You’re a natural relationship-builder.
• You’re comfortable with ambiguity.
• You’re autonomous and resourceful.

This role isn’t for you if…

• You’re not passionate about elevating later life for everybody.
• You need a fully built sales process with established playbooks.
• You’re uncomfortable with high-volume outbound activity.
• You’re looking for a stepping stone.

Lottie’s Interview Process:

• Screening interview led by Lottie’s Talent Acquisition Lead.
• Technical assessment interview with members of Lottie’s Commercial team.
• Final interview with Will Donnelly (Lottie’s Co-Founder & CEO) and Chris Hart (GM for Eliza and Hiring Manager).

Candidate Experience: All candidates will be informed of their application status.

Meet Lottie:

Founded with a mission to build the care sector of the future, Lottie is creating the AI operating system for social care — designed to unlock profitability for care providers and to make finding care as easy as booking a holiday on Airbnb. Launched in London in July 2021, Lottie has raised over £25m from tier 1 venture capital funds and is widely recognised as one of Europe’s fastest growing tech companies.

Why Lottie?

• Founding Role — A career-defining opportunity to be the first GTM hire for Lottie’s AI voice agent.
• AI at the Cutting Edge — Work on a genuinely novel AI product.
• Early Hire Benefits — Be an early hire at one of the UK’s fastest growing startups.
• Mission — Tech for good that aims to build the care industry of the future.
• Investors — Series A backed startup having raised £25m+ from tier 1 venture capital investors.
• Warm Pipeline — Benefit from Lottie’s existing partner network of 6,000+ care services.
• People — Join a kind, talented and mission driven team.
• Culture — Excellent employee compensation/benefits and outstanding company culture.

We want to create an inclusive environment that celebrates the diversity of our people whilst enabling them to do the best work of their careers.