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- Tasks: Lead the digital tagging and tracking strategy for a high-growth tech business.
- Company: Market leader in the digital sector with a focus on innovation.
- Benefits: Competitive salary, bonus, hybrid work, and comprehensive benefits.
- Why this job: Shape data strategies and make impactful decisions in a dynamic environment.
- Qualifications: Experience with Tag Management Systems and strong technical skills required.
- Other info: Opportunity to lead a specialist team and drive data governance.
The predicted salary is between 55000 - 60000 £ per year.
Our client, a market leader in the digital sector, is seeking a Senior Analyst looking to make the step up into a Digital Tagging and Tracking Manager role to drive their data strategy and measurement framework. This is a fantastic opportunity to lead a specialist team and shape the data infrastructure powering a high-growth, technology-driven business.
The Role:
As Digital Tagging and Tracking Manager, you will own the end-to-end tagging and tracking strategy, ensuring robust data collection, governance, and actionable insights across a complex digital ecosystem. You’ll collaborate with senior stakeholders to translate business objectives into a clear, scalable data strategy that empowers decision-making at every level.
Key Responsibilities:
- Define and implement the digital tagging and tracking strategy across web and app platforms
- Lead, mentor, and develop a team of tagging and analytics specialists
- Ensure data quality, consistency, and compliance with privacy regulations (e.g., GDPR)
- Collaborate with marketing, product, and technology teams to deliver actionable insights
- Manage relationships with analytics vendors and oversee tool selection and implementation
- Troubleshoot and resolve complex data and implementation issues
About You:
- Extensive experience with Tag Management Systems (Google Tag Manager, server-side GTM essential)
- Strong technical skills in HTML, CSS, JavaScript, and analytics platforms (GA4, Quantum Metric)
- Proven track record in data governance, quality assurance, and stakeholder management
- Experience leading technical teams and delivering large-scale data projects
- Excellent communication and project management skills
If you’re ready to take ownership of digital data strategy in a fast-paced, innovative environment, please send your CV or get in touch for a confidential discussion.
Digital Tagging and Tracking Manager (Senior Web Analyst) in Northampton employer: Lorien
Contact Detail:
Lorien Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Tagging and Tracking Manager (Senior Web Analyst) in Northampton
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We recommend practising common interview questions and having your own questions ready. Show them you’re genuinely interested in their mission and how you can contribute!
✨Tip Number 3
Don’t underestimate the power of follow-ups! After an interview, drop a quick thank-you email to express your appreciation. It keeps you fresh in their minds and shows your enthusiasm for the role.
✨Tip Number 4
Apply through our website! We make it easy for you to showcase your skills and experience. Plus, it gives you a better chance of being noticed by hiring managers who are looking for top talent like you.
We think you need these skills to ace Digital Tagging and Tracking Manager (Senior Web Analyst) in Northampton
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Digital Tagging and Tracking Manager. Highlight your experience with Tag Management Systems and any relevant projects that showcase your skills in data governance and analytics.
Showcase Your Technical Skills: Don’t hold back on your technical prowess! Include specific examples of how you've used HTML, CSS, JavaScript, and analytics platforms like GA4. This will help us see how you can hit the ground running.
Highlight Leadership Experience: Since this role involves leading a team, be sure to mention any previous leadership or mentoring experiences. We want to know how you’ve developed others and managed projects successfully.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Lorien
✨Know Your Tech Inside Out
Make sure you brush up on your technical skills, especially with Tag Management Systems like Google Tag Manager and analytics platforms such as GA4. Be ready to discuss how you've used these tools in past projects and how they can be applied to the role.
✨Showcase Your Leadership Skills
Since this role involves leading a team, prepare examples of how you've mentored or developed others in your previous positions. Highlight any successful projects where you took charge and how you managed stakeholder relationships.
✨Understand the Business Objectives
Familiarise yourself with the company's goals and how data strategy plays a role in achieving them. Be prepared to discuss how you would translate these objectives into a scalable data strategy that drives decision-making.
✨Prepare for Scenario Questions
Expect questions about troubleshooting complex data issues or ensuring compliance with privacy regulations like GDPR. Think of specific scenarios from your experience where you successfully navigated these challenges and be ready to share those stories.