Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Shape SEO strategies and enhance organic visibility for a leading retail client.
- Company: Dynamic retail-focused consultancy in London, embracing innovation.
- Benefits: Competitive contract pay, flexible working arrangements, and professional growth opportunities.
- Why this job: Join a cutting-edge project and make a real impact in the evolving search landscape.
- Qualifications: Proven SEO experience and strong analytical skills required.
- Other info: Fast-paced environment with opportunities to influence and lead.
The predicted salary is between 30000 - 42000 ÂŁ per year.
We’re looking for an experienced SEO & Generative Engine Optimisation (GEO) Consultant to support our retail client in shaping and embedding an approach to organic visibility in a rapidly evolving search landscape. This role will focus on assessing existing Search Engine Optimisation and content foundations, defining best‑practice approaches for generative and AI‑driven search platforms, and enabling teams to adapt to changes across traditional and emerging search experiences.
Working with our retail client and their cross‑functional stakeholders, as well as external agency partners, you’ll provide strategic guidance, practical frameworks, and actionable recommendations to future‑proof organic performance. This is a project-based, contract role with a clear emphasis on strategic development, capability uplift, and delivery of tangible outputs.
Responsibilities- Assess the retail client’s current SEO and content maturity, identifying gaps, risks, and opportunities across traditional and generative search.
- Define a clear Generative Engine Optimisation (GEO) strategy aligned with wider marketing and performance objectives.
- Establish best‑practice frameworks for content, technical SEO, and structured data to support AI‑driven and generative search visibility.
- Prioritise high‑impact initiatives, balancing quick wins with long‑term strategic value.
- Work with the client’s Digital, IT, Creative, and Data teams to ensure technical readiness, aligned content approaches, and clear measurement frameworks.
- Act as a central SEO and GEO subject‑matter expert, driving alignment across internal teams and external agency partners.
- Review and guide agency roadmaps and outputs, ensuring consistency with GEO strategy and evolving best practice.
- Translate emerging industry trends and platform changes into clear, actionable recommendations.
- Define how SEO and GEO success should be measured, acknowledging evolving data and attribution challenges.
- Provide insight‑led recommendations that link organic visibility to commercial and performance outcomes.
- Educate stakeholders on generative search trends and implications.
- Deliver clear documentation, playbooks, and guidance to enable teams to continue GEO activity beyond the contract.
- Significant experience in SEO at a manager or senior consultant level (in-house or agency).
- Strong understanding of generative search, AI-driven discovery platforms, and the evolving organic search landscape.
- Proven experience developing SEO or organic growth strategies at scale.
- Experience working cross-functionally with technical, creative, and data teams.
- Strong analytical and problem-solving skills, with the ability to translate complexity into clear recommendations.
- Confident stakeholder manager, able to influence without direct authority.
- Comfortable working in fast-moving, ambiguous environments with evolving best practice.
Search Engine Optimization Consultant in London employer: Lorien
Contact Detail:
Lorien Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Search Engine Optimization Consultant in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the SEO and digital marketing space. Attend industry meetups or webinars, and don’t be shy about asking for introductions. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your SEO projects and results. This is a great way to demonstrate your expertise and make a lasting impression on potential employers.
✨Tip Number 3
Prepare for interviews by brushing up on the latest trends in SEO and generative search. Be ready to discuss how you can help companies adapt to changes in the search landscape. We want to see your passion and knowledge shine through!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of exciting opportunities waiting for you. Plus, applying directly shows your enthusiasm and commitment to joining our team.
We think you need these skills to ace Search Engine Optimization Consultant in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the SEO and GEO role. Highlight your experience with generative search and any relevant projects you've worked on. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about SEO and how you can help us navigate the evolving search landscape. Keep it engaging and relevant to the job description.
Showcase Your Analytical Skills: Since this role requires strong analytical abilities, be sure to include examples of how you've used data to drive SEO strategies in the past. We love seeing how you translate complexity into actionable insights!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can't wait to see what you bring to the table!
How to prepare for a job interview at Lorien
✨Know Your SEO Stuff
Make sure you brush up on your SEO knowledge, especially around generative search and AI-driven platforms. Be ready to discuss specific strategies you've implemented in the past and how they’ve impacted organic visibility.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical prowess. Bring examples of how you've assessed SEO performance and translated complex data into actionable insights. This will show that you can tackle the challenges mentioned in the job description.
✨Understand the Client's Needs
Research the retail client and their current SEO landscape. Think about potential gaps or opportunities you could address. This shows initiative and that you're already thinking strategically about their needs.
✨Be Ready to Collaborate
Since this role involves working with cross-functional teams, be prepared to discuss your experience in collaborating with technical, creative, and data teams. Highlight any successful projects where teamwork led to significant outcomes.
