At a Glance
- Tasks: Own and develop CRM strategies, enhancing customer journeys and optimising Salesforce and Pardot.
- Company: Fast-growing consumer-focused business with a strong emphasis on CRM.
- Benefits: Remote-first work, competitive salary, and opportunities for team growth.
- Other info: Join a dynamic team with clear potential for career progression.
- Why this job: Make a real impact on strategy and customer engagement in a pivotal role.
- Qualifications: Experience with Salesforce and Pardot, plus strong data and analytical skills.
The predicted salary is between 60000 - 65000 £ per year.
This is a genuinely exciting opportunity for an experienced CRM Manager to join a fast‑growing, consumer‑focused business at a pivotal point in its growth journey.
If you are looking for a role where CRM really matters, where you can influence strategy, make visible impact, and build something that grows with you, this one is well worth a look.
Why this role is exciting
This role sits at the heart of the business. CRM is seen as a key growth driver, not a support function, and you will have the autonomy, trust and senior exposure to shape how it evolves.
You will take ownership of the full customer lifecycle, from first engagement through to conversion, using data, insight and automation to create smarter, more personalised experiences. Just as importantly, there is real long‑term potential to grow and lead a team, making this an excellent move for someone who wants progression and influence, not just a sideways step.
The business is in growth mode, investing in its systems, people and capability, and this role plays a critical part in supporting that ambition.
The role is remote first, with occasional meet‑ups in the South East, offering flexibility without losing connection.
What you will be doing
- Owning and developing the CRM and lead nurture strategy end to end
- Shaping and improving the customer journey across multiple touchpoints
- Leading the ongoing optimisation of Salesforce and Pardot, making sure they are used to their full potential
- Designing automated, data‑driven CRM journeys that genuinely impact engagement and conversion
- Working closely with senior stakeholders across marketing, sales and digital
- Laying the foundations for future team growth as CRM capability scales
What you will get out of it
- A high‑impact role where your work is visible and valued
- The opportunity to shape strategy, not just deliver it
- Clear scope to develop and grow a team over time
- A business that is investing in CRM and taking it seriously
- Remote‑first working with flexibility and trust
- Salary of £60,000 to £65,000
Essential experience
Please note, Salesforce and Pardot experience is essential. Applications without both will not be considered.
You will need:
- Proven experience owning and delivering CRM and lead nurture programmes
- Hands‑on experience with Salesforce and Pardot
- Strong data and analytical capability
- Confidence working with senior stakeholders and influencing decision‑making
- A mindset focused on improvement, growth and long‑term impact
If you are a CRM professional looking for a role you can really get your teeth into, where you can build, influence and grow alongside the business, I would love to speak with you.
CRM Manager - Remote First - £65,000 - Pardot employer: Lorien
Contact Detail:
Lorien Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Manager - Remote First - £65,000 - Pardot
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or industry events. We all know that sometimes it’s not just what you know, but who you know that can get you in the door.
✨Tip Number 2
Prepare for those interviews! Research the company and its CRM strategies. We want you to walk in with ideas on how you can make an impact right from day one.
✨Tip Number 3
Show off your skills! If you’ve got experience with Salesforce and Pardot, make sure to highlight specific projects where you’ve made a difference. We love seeing real examples of your work!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always looking for passionate individuals who want to grow with us.
We think you need these skills to ace CRM Manager - Remote First - £65,000 - Pardot
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of CRM Manager. Highlight your experience with Salesforce and Pardot, and showcase any successful CRM strategies you've implemented. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about CRM and how your skills align with our growth ambitions. Let us know how you can influence strategy and make an impact in this role.
Showcase Your Data Skills: Since data-driven decision-making is key for us, be sure to include examples of how you've used data to optimise customer journeys. We love seeing analytical capabilities in action, so don’t hold back!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you’re considered for this exciting opportunity. We can't wait to hear from you!
How to prepare for a job interview at Lorien
✨Know Your CRM Inside Out
Make sure you brush up on your Salesforce and Pardot knowledge. Be ready to discuss how you've used these tools in previous roles, and think of specific examples where your actions led to improved customer engagement or conversion rates.
✨Showcase Your Strategic Thinking
This role is all about shaping strategy, so come prepared with ideas! Think about how you would approach the customer journey and be ready to share your vision for optimising CRM processes. Highlight any past experiences where you’ve successfully influenced strategy.
✨Engage with Data
Since data-driven decisions are key in this role, be prepared to talk about how you've used data analytics to inform your CRM strategies. Bring examples of how your insights have led to tangible results, and don’t shy away from discussing metrics that matter.
✨Connect with Stakeholders
Demonstrate your confidence in working with senior stakeholders. Prepare to discuss how you've influenced decision-making in the past and how you plan to build relationships in this new role. Show that you understand the importance of collaboration across teams.