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For Companies At a Glance
- Tasks: Drive market insights to support marketing, sales, and e-commerce strategies.
- Company: Join L'Oréal, a global leader in beauty and innovation.
- Benefits: Enjoy competitive pay, discounts on iconic brands, and comprehensive health benefits.
- Why this job: Make a real impact in the beauty industry with data-driven decisions.
- Qualifications: Experience in market research and strong analytical skills required.
- Other info: Dynamic work environment with opportunities for growth and learning.
The predicted salary is between 36000 - 60000 £ per year.
Market Insights Manager
As part of the CDMO (Chief Digital Marketing Officer) team at L\’Oréal UK & Ireland, the CMI (Consumer & Market Insights) team works with all divisions (Consumer Products, Luxe, Active Cosmetics, Professional Products). Their mission is to leverage market and consumer insights to drive sustainable and ethical growth for L\’Oréal and its clients, creating a competitive advantage.
A DAY IN THE LIFE
Reporting to the Head of Market Insights, the Market Insights Manager is primarily responsible for supporting various business functions (marketing, sales, e-commerce, media, etc.) in managing the performance of categories, competitors, and our brands, and identifying growth opportunities for L\’Oréal within the UK market.
- Analysing data from distributor and consumer panels to understand the UK market (group performance, competition, etc.), including key retailers and consumer trends specific to the region.
- Translating data analysis into decision-making tools for teams and top management, developing relevant recommendations and action plans tailored to the UK market.
- Addressing ad-hoc requests by providing detailed analyses that meet the needs of different business functions, acting as a key partner to business teams across the UK.
- Building expertise on data from the UK Health & Beauty market and developing a combination of technical skills and market knowledge specific to the region. Demonstrating autonomy in learning methods, data consolidation tools, and dashboarding, with the support of external partners for technical aspects.
- Working on data management and data analytics projects in conjunction with IT teams to ensure optimal UK market coverage and automate analyses.
Key Interactions:
- Working closely with UK-based marketing, sales, e-commerce, and media teams, providing daily support in performance management and strategic planning within the UK market.
- Collaborating with Finance and Sales Forecasting teams on the integration of sell-in and sell-out data for the UK.
- Working with L\’Oréal\’s data/IT/analytics teams and serving as the primary contact for various UK market data providers (IRI, Nielsen, etc.); building, managing, challenging, and developing relationships with research institutes relevant to the UK.
WHO YOU ARE
- Strong experience in market research/marketing data analysis in the UK or internationally, within a Marketing Department and/or a Panel Research Institute, with a strong focus on the UK market.
- Expertise in business analytics, combined with a strong understanding of UK sales and marketing practices, as well as experience with strategic brand or product challenges within the UK, are essential assets.
- Strong leadership skills, excellent communication skills, and strong interpersonal skills are necessary to effectively lead cross-functional teams with enthusiasm and a collaborative spirit.
- Passion for new technologies and data; experience in Data Management (Governance, Leading & Deploying Projects), Data Analytics (Dashboarding, BI, Machine Learning), ideally applied to the UK market context.
WHAT WE OFFER
Our industry-leading award-winning benefits package shows how much we value our people. We know they\’re at the heart of L\’Oréal\’s success, so we offer a fair and competitive package to help you thrive.
Enjoy perks like money-saving offers, free mortgage advice, share options and an enhanced pension plan. Love our brands? You\’ll get up to 60% off iconic names like YSL, CeraVe, Armani, Kiehl\’s and Garnier! Because health matters, we offer private medical and dental insurance, discounted gym memberships, and onsite mental health support. We also provide enhanced family leave for all and up to 4 weeks of paid fertility leave, so you can prioritise what matters most.
Learning is in our DNA at L\’Oréal. We\’ll help you master your role, build skills, and access top-notch leadership programs and monthly expert talks. And there\’s lots more too!
WHO WE ARE
L\’Oréal is present in 150 markets on five continents. For more than a century, L\’Oréal has devoted itself solely to \’Create beauty that moves the world\’; it is now the industry world leader with €29 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet. Experience the excitement of agility to shape the future of beauty; where diversity and purpose come together to create meaningful impact.
Our Corporate Division supports the 4000+ strong workforce in the UK & Ireland. It\’s a fast-paced and dynamic environment when you\’ll have visibility over our 4 Divisions and play an integral role in moving our business forward. Our founder Eugène Schueller once said that
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Market Insights Manager employer: L'OREAL GROUP
Contact Detail:
L'OREAL GROUP Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Market Insights Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at L'Oréal. Use LinkedIn to connect and engage with them. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by researching L'Oréal's latest market strategies and trends. Show us you know your stuff and can bring valuable insights to the table. We love candidates who are passionate about our brands!
✨Tip Number 3
Practice your data storytelling skills. As a Market Insights Manager, you'll need to translate complex data into actionable insights. Get comfortable presenting your findings in a clear and engaging way.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you're serious about joining the L'Oréal family.
We think you need these skills to ace Market Insights Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Market Insights Manager role. Highlight your market research and data analysis experience, especially in the UK context, to catch our eye!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about market insights and how your background makes you the perfect fit for L'Oréal. Be genuine and let your personality come through.
Showcase Your Data Skills: Since this role involves a lot of data management and analytics, make sure to mention any relevant tools or technologies you’ve worked with. We love seeing candidates who are tech-savvy and can bring innovative solutions to the table!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, you’ll find all the details you need about the role and our company culture there!
How to prepare for a job interview at L'OREAL GROUP
✨Know Your Market Inside Out
Before the interview, dive deep into the UK Health & Beauty market. Familiarise yourself with current trends, key competitors, and consumer behaviours. This knowledge will not only impress your interviewers but also help you articulate how you can leverage insights to drive growth for L'Oréal.
✨Showcase Your Analytical Skills
Prepare to discuss specific examples of how you've used data analysis in previous roles. Be ready to explain your approach to translating complex data into actionable insights. Highlight any experience with tools like BI or dashboarding that you've used to support marketing strategies.
✨Demonstrate Cross-Functional Collaboration
Since the role involves working closely with various teams, think of instances where you've successfully collaborated across departments. Share stories that showcase your leadership skills and ability to communicate effectively with diverse groups, emphasising your collaborative spirit.
✨Be Passionate About Technology and Data
Express your enthusiasm for new technologies and data management. Discuss any relevant projects you've led or participated in, especially those involving machine learning or data governance. Showing a genuine interest in these areas will resonate well with the interviewers.
