Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead ad tech solutions and optimise analytics for impactful digital media performance.
- Company: Join L'Oréal, a global leader in beauty and innovation.
- Benefits: Enjoy competitive pay, health insurance, gym memberships, and learning opportunities.
- Why this job: Drive innovation with cutting-edge technologies like generative AI in a dynamic environment.
- Qualifications: Experience in ad tech, analytics, and strong problem-solving skills required.
- Other info: Be part of a diverse team committed to creativity and customer delight.
The predicted salary is between 36000 - 60000 £ per year.
Ad Tech and Analytics Manager – CDMO
As the Ad Tech and Analytics Manager, you will strategically implement and optimise ad tech solutions, ensuring robust data management and impactful analytics. You will drive advanced solutions that elevate L\’Oréal\’s digital media performance, maintain compliance, empower data‑driven decisions, foster collaboration, and integrate innovative technologies like generative AI.
A DAY IN THE LIFE
- Oversee and optimise APIs (e.g., CAPI, eAPI) for data collection and integration.
- Manage tracking pixels and tags, ensuring data accuracy and reliability across digital platforms.
- Manage and utilise essential tools for brand safety, media sustainability, taxonomy, reporting, and analytics, collaborating with media agencies.
Media Tech Platform Operations
- Lead strategic ad account architecture for optimal performance, security, and compliance.
- Manage the seamless roll‑out of new media platform functionalities and tools.
- Troubleshoot issues across major Ad Tech platforms (Meta, TikTok, DV360, Amazon) as the primary contact.
Media Technology Innovation
- Implement transformative generative AI solutions to enhance ad tech and analytics capabilities.
- Act as a strategic point of contact for the Digital Advisory Board (DAB), supporting onboarding, integration, and scalability of new AdTech vendors and technological evolutions, including the SOV partner.
- Collaborate with global and zone teams to align strategies, share best practices, and drive AdTech and analytics adoption.
Privacy & Compliance
- Ensure GDPR compliance across all digital marketing activities and data collection processes.
- Manage privacy briefs for new technologies and maintain the privacy register.
Reporting & Analytics
- Aid in developing media performance dashboards with the CDMO Data team and media agencies.
- Analyse campaign performance and prepare strategic actionable reports.
- Support broader measurement initiatives such as Marketing Mix Models.
Audience Strategy
- Manage, activate, and measure first‑party data audience performance across media.
- Facilitate key partnerships and integration for second‑party data across media.
- Oversee Amazon Marketing Cloud operations and development.
Market Intelligence
- Stay up‑to‑date with ad tech trends and privacy regulations to ensure compliance and drive innovation.
- Evaluate and recommend impactful new solutions to enhance capabilities.
Who You Are
- Demonstrable experience in ad tech, analytics, or digital marketing.
- Strong understanding of digital marketing technologies, data management platforms, and analytics tools.
- Experience with privacy regulations (especially GDPR) and their impact on digital marketing.
- Proficiency in APIs, pixels, and ad account management across major digital platforms.
- Excellent analytical skills with the ability to interpret complex data and translate insights into actionable recommendations.
- Passion for ad tech innovation and staying ahead of industry trends.
- Outstanding problem‑solving skills and attention to detail.
- Strong communication skills, explaining technical concepts to non‑technical stakeholders.
- Familiarity with audience management and data activation strategies.
- Enthusiasm for emerging technologies, particularly AI and machine learning.
- Proactive approach to learning and adapting to new technologies and methodologies.
- Ability to work effectively in a fast‑paced, dynamic environment.
What We Offer
L\’Oréal provides an industry‑leading benefits package: competitive pay, pensions, private medical and dental insurance, gym memberships, mental health support, enhanced family leave, fertility leave, and learning opportunities through leadership programs and expert talks.
We value diversity, equity and inclusion. You will be part of a global, 4000+ strong workforce committed to innovation and customer delight.
To apply, please submit your application through our internal portal.
#J-18808-Ljbffr
Ad Tech & Analytics Manager employer: l'Oréal
Contact Detail:
l'Oréal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ad Tech & Analytics Manager
✨Tip Number 1
Network like a pro! Reach out to folks in the ad tech and analytics space on LinkedIn or at industry events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or a case study showcasing your past projects in ad tech and analytics. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on the latest trends in ad tech and privacy regulations. Being knowledgeable about GDPR and innovative technologies like AI will impress your interviewers.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're genuinely interested in joining our team.
We think you need these skills to ace Ad Tech & Analytics Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Ad Tech & Analytics Manager role. Highlight your experience with ad tech solutions, data management, and analytics tools to show us you’re the right fit!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about ad tech and how your background aligns with our needs. Don’t forget to mention any innovative projects you've worked on!
Showcase Your Analytical Skills: Since this role involves a lot of data analysis, make sure to include examples of how you've used data to drive decisions in past roles. We love seeing how you can turn complex data into actionable insights!
Apply Through Our Website: We encourage you to submit your application through our internal portal. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at l'Oréal
✨Know Your Ad Tech Inside Out
Make sure you brush up on the latest ad tech trends and tools, especially those mentioned in the job description like APIs, tracking pixels, and major platforms like Meta and TikTok. Being able to discuss these confidently will show that you're not just familiar with the basics but are genuinely passionate about the field.
✨Showcase Your Analytical Skills
Prepare to discuss specific examples of how you've used data to drive decisions in past roles. Think about times when your analytical skills led to successful campaign outcomes or improved performance metrics. This will demonstrate your ability to translate complex data into actionable insights.
✨Understand GDPR and Compliance
Since privacy and compliance are crucial in this role, be ready to talk about your experience with GDPR and how it impacts digital marketing. You might want to prepare a few examples of how you've ensured compliance in previous projects, as this will highlight your attention to detail and understanding of regulations.
✨Be Ready to Discuss Innovation
With a focus on generative AI and innovative technologies, think about how you've embraced new tools or methodologies in your work. Prepare to share your thoughts on emerging trends in ad tech and how you see them shaping the future of digital marketing. This will show your enthusiasm for the industry and your proactive approach to learning.
