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For Companies At a Glance
- Tasks: Lead innovative Amazon marketing strategies to boost product visibility and sales.
- Company: Join L'Oréal, a global leader in beauty with a rich history and diverse brands.
- Benefits: Enjoy perks like discounts on iconic brands, private health insurance, and enhanced family leave.
- Other info: Work in a diverse, inclusive environment that values your unique contributions.
- Why this job: Be part of a dynamic team shaping the future of beauty with impactful campaigns.
- Qualifications: 2+ years in performance marketing, especially with Amazon Ads; strong analytical skills required.
The predicted salary is between 36000 - 60000 £ per year.
Join to apply for the E-Activation Manager – Amazon PPD role at L\’Oréal
Join to apply for the E-Activation Manager – Amazon PPD role at L\’Oréal
- Develop and execute a cutting-edge Amazon Retail Media strategy, maximising product visibility and sales.
- Optimise campaigns using various targeting options and ad formats to maximize ROI.
- Manage AMS campaigns with Publicis, conducting keyword research and bid optimization.
- Improve product visibility in Amazon search results.
E – Activation Manager – Amazon PPD
Location: Gateway
A DAY IN THE LIFE
Retail Media & Performance
- Develop and execute a cutting-edge Amazon Retail Media strategy, maximising product visibility and sales.
- Optimise campaigns using various targeting options and ad formats to maximize ROI.
- Manage AMS campaigns with Publicis, conducting keyword research and bid optimization.
- Improve product visibility in Amazon search results.
Brand Building & DSP
- Expand brand awareness and reach new customers using Amazon DSP for audience-based marketing.
- Conduct audience research and segmentation for effective targeting.
- Align Amazon Ads activities with overall brand strategy and messaging.
Planning & Execution
- Develop a comprehensive Amazon Ads strategy, including planning, budget, and measurement.
- Manage daily Amazon Ads operations, including campaign setup and optimization.
Data Analysis & Reporting
- Monitor, analyze, and report on key Amazon KPIs.
- Leverage data insights to improve campaign performance and drive sales.
Content Optimization
- Update the Amazon Brand Store to align with brand direction and enhance customer experience Optimize product listings and ad creatives to improve click-through and conversion rates.
Brand & Media Collaboration
- Ensure Amazon activities align with overall brand strategy, messaging, and campaigns.
- Partner with media agencies to plan, execute, and optimize paid media campaigns on
Retail Media Agency Management
- Manage relationships with Retail Media agencies, overseeing campaign execution, budgets, and reporting.
- Provide strategic direction to agencies, ensuring alignment with brand objectives
Internal Engagement Incl. Zone
- Work cross-functionally to ensure seamless integration of Amazon initiatives.
- Regularly communicate performance updates, insights, and learnings to internal stakeholders.
Who You Are
- Performance marketing experience: At least two years of hands-on experience with (PPC) advertising and/or demand-side platforms (DSPs).
- Amazon Ads expertise: Specific experience working with Amazon\’s advertising platform is highly desired.
- Motivation and ability to handle pressure: The ideal candidate will be highly motivated and comfortable working under pressure in a deadline-driven environment.
- E-commerce accumen: Experience optimizing product listings, online merchandising, and driving sales online.
- Data-driven decision making: Strong analytical skills are essential for tracking key performance indicators (KPIs) like Return on Ad Spend (ROAS), reach, cost-per-click (CPC), click-through rate (CTR), and conversion rate (CVR). need to be comfortable interpreting data and turning it into actionable strategies.
- Teamwork and communication: The ability to collaborate effectively with both internal teams and external partners is a must.
- Project management skills: They should be able to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a fast-paced environment.
What We Offer
Our industry-leading award-winning benefits package shows how much we value our people. We know they\’re at the heart of L\’Oréal\’s success, so we offer a fair and competitive package to help you thrive.
Enjoy perks like money-saving offers, free mortgage advice, share options and an enhanced pension plan. Love our brands? You\’ll get up to 60% off iconic names like YSL, CeraVe, Armani, Kiehl\’s and Garnier! Because health matters, we offer private medical and dental insurance, discounted gym memberships, and onsite mental health support. We also provide enhanced family leave for all and up to 4 weeks of paid fertility leave, so you can prioritise what matters most.
Learning is in our DNA at L\’Oréal. We\’ll help you master your role, build skills, and access top-notch leadership programs and monthly expert talks.And there\’s lots more too!
Who We Are
L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €29 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet. Experience the excitement of agility to shape the future of beauty; where diversity and purpose come together to create meaningful impact.
In the Professional Products Division, our mission is to be the partner of choice for the professional hair industry. Inspiring stylists and creating desirability amongst consumers with meaningful brands. We’re the founding Division for the L’Oréal group, with a rich history over 110 years. The 8-brand portfolio includes the likes of L’Oréal Professionnel, Kérastase, Redken and Matrix and the division is universally known for exclusively supplying salons and other professional customers with the most advanced technologies in hair and beauty products.
How We Recruit
At L’Oréal, we take pride in creating a diverse, equitable and inclusive environment where everyone is welcome and their contributions are valued. When we recruit, hire, train, promote or engage in any other employment practice, we are committed to being an inclusive employer regardless of race, religion, gender identity, sexual orientation, national origin, age, socioeconomic status, medical condition or disability, or any other protected status. When we look for talent, we welcome difference – different backgrounds, experiences, personalities and perspectives. The beauty we find in our differences gives us the freedom to go beyond. That’s the beauty of L’Oréal.
Seniority level
-
Seniority level
Not Applicable
Employment type
-
Employment type
Full-time
Job function
-
Job function
Other, Information Technology, and Engineering
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Industries
Manufacturing and Personal Care Product Manufacturing
Referrals increase your chances of interviewing at L\’Oréal by 2x
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E-Activation Manager - Amazon PPD employer: L'Oréal
Contact Detail:
L'Oréal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land E-Activation Manager - Amazon PPD
✨Tip Number 1
Familiarise yourself with Amazon's advertising platform and its various features. Understanding how to optimise campaigns using different targeting options will give you a significant edge during interviews.
✨Tip Number 2
Stay updated on the latest trends in e-commerce and digital marketing, particularly around PPC and DSP strategies. This knowledge will not only help you in discussions but also demonstrate your passion for the industry.
✨Tip Number 3
Network with professionals in the field of performance marketing and Amazon advertising. Engaging with others can provide insights into the role and may even lead to referrals, increasing your chances of landing an interview.
✨Tip Number 4
Prepare to discuss specific metrics and KPIs related to Amazon Ads, such as ROAS and CTR. Being able to articulate how you've used data to drive decisions will showcase your analytical skills and fit for the role.
We think you need these skills to ace E-Activation Manager - Amazon PPD
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in performance marketing, particularly with PPC and DSPs. Use specific examples of campaigns you've managed and the results achieved to demonstrate your expertise.
Craft a Compelling Cover Letter: In your cover letter, express your passion for e-commerce and how your skills align with the role of E-Activation Manager. Mention your familiarity with Amazon's advertising platform and any successful strategies you've implemented in the past.
Showcase Analytical Skills: Emphasise your data-driven decision-making abilities. Include examples of how you've used analytics to optimise campaigns and improve KPIs like ROAS, CTR, and CVR. This will show that you can leverage data insights effectively.
Highlight Team Collaboration: Since teamwork is crucial for this role, provide examples of how you've successfully collaborated with internal teams and external partners. Mention any project management experiences that demonstrate your ability to handle multiple tasks under pressure.
How to prepare for a job interview at L'Oréal
✨Showcase Your Amazon Ads Expertise
Make sure to highlight your specific experience with Amazon's advertising platform during the interview. Be prepared to discuss successful campaigns you've managed, including the strategies you used for keyword research and bid optimisation.
✨Demonstrate Data-Driven Decision Making
Since this role requires strong analytical skills, come ready to discuss how you've used data to track KPIs like ROAS, CPC, and CTR in past roles. Share examples of how you've turned data insights into actionable strategies that improved campaign performance.
✨Emphasise Teamwork and Communication Skills
This position involves collaboration with internal teams and external partners. Prepare examples of how you've successfully worked in a team environment, managed relationships, and communicated effectively to achieve common goals.
✨Prepare for Project Management Questions
Given the fast-paced nature of the role, be ready to discuss your project management skills. Talk about how you've prioritised tasks, managed multiple projects simultaneously, and met deadlines in previous positions.