Demand Generation & Marketing Lead
Demand Generation & Marketing Lead

Demand Generation & Marketing Lead

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Design and execute marketing campaigns to drive leads and boost brand visibility.
  • Company: Join a cutting-edge software company revolutionising commodity trading risk management.
  • Benefits: Full-time role with competitive salary and opportunities for growth in a dynamic environment.
  • Why this job: Make an impact in a fast-paced startup while enhancing your marketing skills.
  • Qualifications: 3+ years in demand generation or B2B marketing, with proven campaign success.
  • Other info: Collaborate with sales and product teams to align strategies and engage customers.

The predicted salary is between 36000 - 60000 £ per year.

Loqsea is a modern front-end commodity trading risk management system that centralises trade data and risk analytics, enabling real-time monitoring, automated trade capture, and accurate reconciliation. It streamlines workflows, delivers risk-adjusted insights, and replaces manual processes with a scalable, efficient solution for traders and risk managers.

We are seeking a results-driven Demand Generation & Marketing Specialist with 3+ years of experience to design, execute, and optimize campaigns that drive qualified leads, pipeline growth, and brand visibility. This role combines strategic planning with hands-on execution, working closely with sales and product teams to accelerate revenue growth.

Key Responsibilities
  • Plan, execute, and optimize multi-channel marketing campaigns (email, paid media, social, webinars, events) to drive lead generation and pipeline growth.
  • Manage marketing automation workflows, including lead scoring, segmentation, and nurturing using platforms.
  • Create and manage marketing content (blogs, landing pages, email templates, social posts) ensuring brand consistency and SEO best practices.
  • Own and grow the company’s social media presence, particularly LinkedIn, through content creation, engagement, and audience growth strategies.
  • Coordinate and support marketing initiatives such as events and product launches, ensuring alignment with overall business objectives.
  • Collaborate cross-functionally with sales, product, and design teams to align marketing strategies with revenue goals and enhance customer engagement.
Required Skills & Qualifications
  • Experience: 3+ years in demand generation or B2B marketing roles.
  • Proven ability to plan and execute campaigns that deliver measurable results.
Nice-to-Have
  • Experience working in startup environments, with the ability to thrive in fast-paced, dynamic settings.
  • Knowledge of the commodities industry or experience marketing within the commodities space.

Seniority Level: Mid-Senior level

Employment Type: Full-time

Job Function: Marketing and Sales

Industries: Software Development

Demand Generation & Marketing Lead employer: Loqsea Technology

Loqsea is an exceptional employer that fosters a dynamic and innovative work culture, perfect for those looking to make a significant impact in the commodities trading sector. With a strong emphasis on employee growth, we offer ample opportunities for professional development and collaboration across teams, ensuring that your contributions are valued and recognised. Located in a vibrant environment, our team enjoys a flexible work atmosphere that encourages creativity and forward-thinking, making it an ideal place for passionate marketing professionals to thrive.
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Contact Detail:

Loqsea Technology Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Demand Generation & Marketing Lead

✨Tip Number 1

Network like a pro! Reach out to your connections on LinkedIn and let them know you're on the hunt for a Demand Generation & Marketing Lead role. You never know who might have a lead or can refer you to someone in their network.

✨Tip Number 2

Show off your skills! Create a personal website or portfolio showcasing your past campaigns, results, and any marketing content you've developed. This is a great way to stand out and demonstrate your hands-on experience.

✨Tip Number 3

Prepare for interviews by brushing up on the latest trends in demand generation and B2B marketing. Be ready to discuss how you've driven pipeline growth and brand visibility in your previous roles—specific examples will make you shine!

✨Tip Number 4

Don't forget to apply through our website! We love seeing candidates who are genuinely interested in joining our team. Plus, it gives you a chance to showcase your enthusiasm for our mission and values right from the start.

We think you need these skills to ace Demand Generation & Marketing Lead

Demand Generation
Campaign Management
Marketing Automation
Lead Scoring
Segmentation
Content Creation
SEO Best Practices
Social Media Management
Cross-Functional Collaboration
B2B Marketing
Event Coordination
Analytical Skills
Results-Driven
Strategic Planning

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Demand Generation & Marketing Lead. Highlight your experience in multi-channel marketing campaigns and any specific achievements that showcase your ability to drive leads and pipeline growth.

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about demand generation and how your skills align with our needs. Don’t forget to mention any relevant experience in the commodities industry if you have it!

Showcase Your Campaign Successes: When detailing your past roles, focus on quantifiable results from your marketing campaigns. We love numbers! Share metrics that demonstrate your impact on lead generation and brand visibility.

Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!

How to prepare for a job interview at Loqsea Technology

✨Know Your Stuff

Make sure you understand the ins and outs of demand generation and marketing. Brush up on your knowledge of multi-channel campaigns, lead scoring, and marketing automation tools. Being able to discuss specific strategies you've used in the past will show that you're not just familiar with the concepts but have practical experience.

✨Showcase Your Results

Prepare to share concrete examples of campaigns you've executed that led to measurable results. Whether it's increased lead generation or improved brand visibility, having data to back up your claims will impress the interviewers and demonstrate your impact in previous roles.

✨Be Ready to Collaborate

Since this role involves working closely with sales and product teams, be prepared to discuss how you've successfully collaborated in the past. Highlight any cross-functional projects you've been part of and how you aligned marketing strategies with overall business objectives.

✨Engage with Their Brand

Before the interview, take some time to engage with Loqsea's online presence, especially their LinkedIn. Familiarise yourself with their content and think about how you could enhance their social media strategy. This shows genuine interest and gives you a chance to suggest ideas during the interview.

Demand Generation & Marketing Lead
Loqsea Technology
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