At a Glance
- Tasks: Lead a luxury store team, ensuring exceptional customer experiences and driving sales success.
- Company: Join Longchamp, a prestigious brand known for its elegance and craftsmanship.
- Benefits: Competitive salary, inclusive culture, and opportunities for personal and professional growth.
- Other info: Longchamp values diversity and promotes an inclusive workplace for all.
- Why this job: Be a part of a renowned brand and inspire a high-performing team in a dynamic environment.
- Qualifications: 4+ years in luxury retail with leadership experience; strong commercial acumen required.
The predicted salary is between 30000 - 40000 € per year.
Location: Heathrow
Reports To: Store Manager
Founded in Paris in 1948, Longchamp is a world-renowned luxury brand celebrated for its exceptional craftsmanship, fine leather goods, and modern Parisian design. From iconic handbags like the Le Pliage® to elegant accessories and ready-to-wear collections, Longchamp blends tradition with innovation. With boutiques in over 80 countries, the brand offers an elevated shopping experience grounded in French heritage and global appeal.
Assistant Store Managers are ambassadors of the Longchamp brand. They are entrusted with overseeing the day-to-day operations of the boutique, driving commercial results, managing high-performing teams, and delivering a refined and luxurious client experience in line with Longchamp’s heritage and values.
Values & Culture
- Elegance – Providing a refined and polished customer experience
- Authenticity – Acting with honesty and professionalism
- Creativity – Encouraging innovation and fresh thinking
- Quality – Striving for excellence in service and product
- Sustainability – Committing to thoughtful, responsible business practices
As an Assistant Store Manager, you are expected to foster a culture of performance, inclusivity, client-centricity, and continuous growth within your boutique.
Job Purpose
To lead and manage the store to commercial success by inspiring and developing a high-performing team, ensuring operational excellence, and delivering a world-class customer experience aligned with Longchamp’s brand identity and luxury service standards.
Key Responsibilities
- Team Leadership & Development
- Recruit, onboard, train, and retain top talent aligned with Longchamp values
- Conduct regular performance reviews and coaching sessions
- Foster an engaging, supportive, and goal-driven team culture
- Manage team scheduling and delegation to optimize boutique coverage
- Client Experience & CRM
- Champion a customer-first mindset, ensuring an exceptional service journey
- Build, manage, and grow a VIP client base through clientelling initiatives
- Drive CRM targets including client data capture, reactivation, and loyalty
- Resolve complex customer issues with diplomacy and professionalism
- Sales & Commercial Strategy
- Develop and execute sales plans to meet or exceed store targets
- Monitor KPIs daily, analyse trends, and take corrective action as needed
- Partner with local management on forecasts, opportunities, and challenges
- Leverage morning briefs to update the team on current performance and action plan
- Operations & Compliance
- Ensure compliance with operational, HR, security, and loss prevention policies
- Manage store budgets, payroll, and controllable expenses
- Oversee stock management, deliveries, inventory accuracy, and shrinkage
- Lead store audits and ensure all operational procedures are properly followed
- Visual Merchandising & Brand Standards
- Ensure consistent application of visual merchandising guidelines
- Maintain a pristine and luxury retail environment
- Coordinate seasonal VM moves
- Uphold the highest standards of store presentation
Skills & Qualifications
- 4+ years of progressive experience in luxury or premium retail, including at least 2 years in leadership
- Proven ability to lead and inspire teams to exceed sales and service goals
- Strong commercial and operational acumen
- Proficiency in CRM systems, POS, and retail management tools
- Excellent interpersonal, analytical, and problem-solving skills
- Fluent in English (additional languages a plus)
- Proficient in Microsoft Office (Excel, Word, Outlook)
Person Specification
- Visionary and empowering leader who leads by example
- Strong sense of ownership, accountability, and integrity
- Client-focused with a refined and polished presence
- Adaptable, composed, and able to manage change effectively
- Strategic thinker with attention to detail and strong execution skills
- Energetic, collaborative, and performance-driven
Key Performance Indicators (KPIs)
- Boutique sales revenue and profitability
- Average Transaction Value (ATV) and Units per Transaction (UPT)
- Client retention, CRM growth, and VIP sales contribution
- Staff turnover, development, and engagement scores
- Visual compliance and marketing execution
- Stock accuracy and shrink reduction
- Operational audit scores and loss prevention compliance
- Mystery shopper scores and client satisfaction (NPS)
Longchamp is committed to fostering inclusive, diverse, and equitable work environments, recognising the value of a diverse workforce in driving innovation and performance. The company prioritises diversity in its hiring process, focusing on the inclusion of diverse perspectives and experiences. With a global presence, Longchamp promotes a culture that values authenticity and individuality, committing to equal employment opportunities for all employees. This approach aims to empower employees, enabling them to reach their full potential and encouraging their personal and professional growth.
Assistant Store Manager - Heathrow in London employer: Longchamp
Longchamp is an exceptional employer that champions a culture of elegance, authenticity, and creativity, making it a standout choice for those seeking a rewarding career in luxury retail. Located at Heathrow, the Assistant Store Manager role offers unique opportunities for professional growth within a globally recognised brand, alongside a commitment to inclusivity and employee development. With a focus on delivering a world-class client experience and fostering high-performing teams, Longchamp provides a dynamic work environment where employees can thrive and contribute to the brand's legacy of excellence.
StudySmarter Expert Advice🤫
We think this is how you could land Assistant Store Manager - Heathrow in London
✨Tip Number 1
Get to know the brand inside out! Before your interview, dive deep into Longchamp's history, values, and products. This will not only impress your interviewers but also help you connect your experience with their brand ethos.
✨Tip Number 2
Show off your leadership skills! Think of examples where you've inspired a team or driven results in previous roles. Be ready to discuss how you can foster a high-performing team at Longchamp.
✨Tip Number 3
Prepare for situational questions! Expect to be asked how you'd handle specific customer scenarios or team challenges. Practise your responses to demonstrate your problem-solving skills and client-centric approach.
✨Tip Number 4
Don’t forget to follow up! After your interview, send a thank-you note expressing your enthusiasm for the role. It shows professionalism and keeps you on their radar. And remember, apply through our website for the best chance!
We think you need these skills to ace Assistant Store Manager - Heathrow in London
Some tips for your application 🫡
Show Your Passion for Luxury:When writing your application, let your love for luxury brands shine through! Share why you’re excited about the opportunity to work with Longchamp and how their values resonate with you. We want to see that you understand the brand's heritage and are eager to contribute to its success.
Highlight Your Leadership Skills:As an Assistant Store Manager, you'll be leading a team, so make sure to showcase your leadership experience in your application. Talk about how you've inspired teams in the past and any specific achievements that demonstrate your ability to drive results. We love seeing examples of how you've developed talent!
Be Client-Centric:Longchamp is all about delivering a refined client experience, so emphasise your customer service skills in your application. Share stories of how you've gone above and beyond for clients or resolved complex issues with professionalism. We want to know how you can enhance the customer journey!
Tailor Your Application:Don’t just send a generic application! Take the time to tailor your CV and cover letter to the Assistant Store Manager role at Longchamp. Use keywords from the job description and align your experiences with the responsibilities listed. Remember, we appreciate attention to detail and a personal touch!
How to prepare for a job interview at Longchamp
✨Know the Brand Inside Out
Before your interview, dive deep into Longchamp's history, values, and product lines. Understanding their commitment to elegance, authenticity, and sustainability will help you align your answers with their brand ethos.
✨Showcase Your Leadership Skills
As an Assistant Store Manager, you'll need to inspire and develop a team. Prepare examples of how you've successfully led teams in the past, focusing on your ability to foster a supportive and goal-driven culture.
✨Demonstrate Client-Centricity
Longchamp values a refined client experience. Be ready to discuss how you've championed customer service in previous roles, including any specific strategies you've used to build and maintain a loyal client base.
✨Prepare for Operational Questions
Expect questions about managing store operations, compliance, and sales strategies. Brush up on your knowledge of KPIs and be prepared to discuss how you've used data to drive performance and make informed decisions.