At a Glance
- Tasks: Manage e-commerce and marketing for a luxury jewellery brand, driving online sales and customer engagement.
- Company: Join a growing luxury jewellery brand with a creative and collaborative team.
- Benefits: Flexible part-time hours, private medical insurance, and a competitive salary.
- Other info: Opportunity to work closely with the founder and grow within a dynamic environment.
- Why this job: Make a real impact in a hands-on role while shaping the future of a unique brand.
- Qualifications: Experience in luxury e-commerce, strong analytical skills, and a proactive mindset.
The predicted salary is between 40000 - 48000 € per year.
LVR is a growing luxury jewellery brand specialising in vintage-inspired engagement rings and wedding rings. Combining timeless design with modern craftsmanship, LVR creates pieces that feel unique, personal, and enduring. We are a small, ambitious, and hands-on business looking for someone who genuinely enjoys being part of a growing brand.
Role Overview
LVR is seeking a highly capable, commercially driven, and hands-on E-Commerce & Marketing Manager to oversee and drive the performance of the brand’s digital channels and online sales. This role requires someone who understands luxury and jewellery branding but is equally comfortable working within the detail of the business – from merchandising products on Shopify and reviewing analytics, to managing Klaviyo campaigns and overseeing external agencies and freelancers. The successful candidate must be commercially accountable and understand how to drive measurable growth.
Key Responsibilities
- E-Commerce Management
- Oversee the day-to-day management and performance of the Shopify website.
- Merchandise the website to improve customer experience and conversion.
- Upload and manage new products, collections, imagery, and website content.
- Ensure all product information, pricing, SEO, and inventory are accurate and aligned with brand standards.
- Write or oversee compelling product descriptions and SEO-friendly content.
- Continuously optimise the customer journey and website conversion performance.
- Monitor site analytics and identify actionable commercial opportunities.
- Email Marketing & CRM
- Manage Klaviyo email marketing campaigns, automations, and customer flows.
- Develop retention and acquisition strategies through email marketing.
- Build customer segmentation strategies to improve engagement and sales.
- Analyse campaign performance and implement improvements based on data.
- Ensure all customer communications reflect the luxury positioning of the brand.
- Paid Media & Performance Oversight
- Oversee external paid media agencies across Meta, Google, and other channels.
- Review ROAS, CAC, conversion performance, and overall paid media effectiveness.
- Hold agencies accountable for performance and commercial outcomes.
- Collaborate on creative direction, messaging, and campaign planning.
- Team & Freelancer Management
- Manage and oversee the part-time social media coordinator.
- Manage the part-time photographer/content creator.
- Oversee the part-time product upload and website support resource.
- Ensure all team members deliver work to a high standard and within deadlines.
- Create structure, accountability, and strong communication across the team.
- Analytics & Commercial Performance
- Analyse e-commerce performance using Shopify, GA4, Klaviyo, and advertising platforms.
- Understand customer behaviour, acquisition trends, retention, and conversion metrics.
- Produce clear reporting and actionable recommendations.
- Take ownership of identifying growth opportunities and commercial improvements.
- AI & Process Improvement
- Actively explore and implement AI tools to improve efficiency and marketing performance.
- Use AI to support content creation, SEO, reporting, workflow management, and customer insights.
- Improve operational systems and processes through automation and technology where appropriate.
- Brand & Content
- Maintain a strong understanding of the luxury jewellery customer and market.
- Ensure all digital touchpoints reflect the LVR brand aesthetic and tone of voice.
- Support campaign launches, product storytelling, and content direction.
Skills & Experience Required
- Previous experience within luxury, jewellery, fashion, or premium e-commerce brands is essential.
- Strong hands-on Shopify experience.
- Proven experience managing Klaviyo email marketing.
- Strong understanding of paid media and agency management.
- Excellent commercial awareness and understanding of e-commerce KPIs.
- Strong analytical skills with confidence interpreting data and making recommendations.
- AI literate and enthusiastic about implementing AI into marketing and operational systems.
- Excellent written and spoken English.
- Strong copywriting and communication skills.
- Experience managing freelancers or junior team members.
- Highly organised with strong attention to detail.
- Able to balance strategic thinking with hands-on execution.
Desirable
- Experience within fine jewellery or luxury accessories brands.
- Experience with GA4, SEO, and conversion optimisation.
- Understanding of luxury customer journeys and premium branding.
- Experience managing content shoots and creative production.
- Familiarity with Canva, Adobe Suite, or similar creative tools.
Personal Attributes
- Commercially driven and accountable.
- Resourceful and proactive with a “roll your sleeves up” mentality.
- Hands-on and comfortable getting involved in all areas of the business.
- Strong leadership and communication skills.
- Detail-oriented and highly organised.
- Positive, adaptable, and solutions-focused.
- Comfortable working in a small business where priorities can move quickly.
- Passionate about luxury branding, customer experience, and business growth.
Part Time Ecommerce and Marketing Manager employer: London Victorian Ring Co
At London Victorian Ring Co, we pride ourselves on being an excellent employer that fosters a creative and collaborative work culture. As a part-time E-Commerce & Marketing Manager, you will enjoy flexible working arrangements, private medical insurance, and the unique opportunity to work closely with the founder of a growing luxury jewellery brand. Our small team is dedicated to personal and professional growth, allowing you to make a significant impact while developing your skills in a fast-paced environment.
StudySmarter Expert Advice🤫
We think this is how you could land Part Time Ecommerce and Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the jewellery and e-commerce space, attend industry events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your previous work in e-commerce and marketing. Include examples of successful campaigns, website management, and any data-driven results you've achieved. This will make you stand out when you apply through our website.
✨Tip Number 3
Prepare for interviews by researching LVR and understanding their brand ethos. Be ready to discuss how your experience aligns with their needs, especially in luxury branding and e-commerce performance. Tailor your answers to show you're the perfect fit!
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way in leaving a positive impression. Mention something specific from your conversation to remind them why you're the ideal candidate for the E-Commerce & Marketing Manager role.
We think you need these skills to ace Part Time Ecommerce and Marketing Manager
Some tips for your application 🫡
Show Your Passion for Luxury:When writing your application, let your love for luxury jewellery shine through! Share why you’re excited about working with a brand like LVR and how your personal style aligns with their vintage-inspired pieces.
Be Specific About Your Experience:We want to see how your past experiences relate to the role. Highlight specific projects or achievements in e-commerce and marketing that demonstrate your hands-on approach and commercial mindset.
Tailor Your Application:Make sure to customise your CV and cover letter for this role. Use keywords from the job description to show that you understand what we’re looking for and how you fit into our growing team.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity at LVR.
How to prepare for a job interview at London Victorian Ring Co
✨Know Your Stuff
Before the interview, dive deep into LVR's brand story and product offerings. Familiarise yourself with their luxury positioning and unique selling points. This will not only show your genuine interest but also help you articulate how your skills can enhance their e-commerce and marketing strategies.
✨Showcase Your Hands-On Experience
Be ready to discuss specific examples of your previous work with Shopify, Klaviyo, and any paid media campaigns you've managed. Highlight your hands-on approach and how you've driven measurable growth in past roles. This is a practical position, so demonstrating your ability to roll up your sleeves will resonate well.
✨Prepare for Problem-Solving Questions
Expect questions that assess your problem-solving skills, especially in a fast-paced environment. Think of scenarios where you've had to troubleshoot issues or optimise processes. Be prepared to share how you tackled challenges and what the outcomes were, as this role requires a proactive mindset.
✨Emphasise Team Collaboration
Since this role involves managing freelancers and collaborating with a small team, be sure to highlight your leadership and communication skills. Share examples of how you've successfully worked with others to achieve common goals, ensuring you convey your ability to create structure and accountability within a team.
