At a Glance
- Tasks: Lead content strategy and create compelling narratives for financial institutions.
- Company: Join LSEG, a global leader in financial markets and data.
- Benefits: Enjoy tailored benefits, healthcare, and paid volunteering days.
- Other info: Collaborative culture that values individuality and encourages new ideas.
- Why this job: Make a real impact with innovative content in a dynamic environment.
- Qualifications: B2B content marketing experience and strong writing skills required.
The predicted salary is between 55000 - 65000 € per year.
This role sits within LSEG’s Business Marketing team and supports the Data & Feeds proposition within the Data & Analytics division. Business Marketing partners closely with Product and Sales to drive commercial outcomes through insight‑led and creative marketing. We are looking for a Senior Specialist to lead content strategy and execution for the Real‑Time & Quantitative Data business. You will bring our narratives and messaging to life through compelling, customer‑centric content that helps financial institutions and technology buyers understand our expertise and capabilities.
Reporting to the Marketing Director for Data & Feeds and working closely with a Senior Manager in the team, you will be the trusted owner of content across the business. You will ensure content plans are tightly aligned to the overall marketing strategy and deliver high‑impact content that performs across all stages of the marketing funnel.
Role Responsibilities & Key Accountabilities:
- Content Strategy & Planning
- Develop and implement a strategic content marketing plan aligned to product marketing and go‑to‑market priorities, supporting commercial objectives across the full marketing funnel.
- Build and be responsible for the editorial and content calendar, ensuring content is prioritised, quality‑controlled, delivered on time, and adaptable to changing business needs.
- Use customer insight, market trends and competitor analysis to identify content opportunities, gaps and differentiation.
- Content Development & Execution
- Produce and be responsible for high‑quality B2B content across formats including blogs, whitepapers, reports, fact sheets, social assets and infographics.
- Partner closely with product, to ensure content is accurate, compelling and customer‑centric.
- Support product launches and enhancements with clear, effective messaging and content aligned to GTM plans.
- Teamwork & Creative Leadership
- Act as the central point of coordination across internal partners such as our content studio and external agencies to deliver impactful content.
- Explore new insights, formats and creative approaches, bringing “art of the possible” thinking to content execution.
- Collaborate with activation and channel teams to optimise distribution and drive meaningful engagement.
- Performance, Optimisation & Governance
- Apply analytical rigour to content performance, using data, SEO guidelines and insight to optimise efficiency and advise future planning.
- Improve content value through refresh, reuse and re-purposing across formats and channels.
- Maintain strong governance across brand, visual and verbal identity, compliance and content accuracy.
- Handle content budgets and feedback loops to continuously improve quality, efficiency and impact.
- Innovation & Efficiency
- Leverage AI‑enabled tools and ways of working to improve content quality, speed to market and operational efficiency.
Qualifications & Experience:
- Content Marketing Expertise
- B2B content marketing experience, ideally within data, technology or financial services.
- Ability to translate sophisticated, technical or quantitative concepts into clear, accessible narratives.
- Strong writing, editing and content planning skills, with high standards of accuracy.
- Confident working with designers, writers, agencies and technical SMEs.
- Understanding of SEO and digital content optimisation.
- Partnership & Collaboration
- Experience working in a global, matrixed environment.
- Strong stakeholder and project management skills; comfortable gathering inputs and driving alignment.
- Technical & Analytical Skills
- Experience with marketing planning, design, analytics and AI tools (e.g., Workfront, Tableau, Adobe).
- Data driven approach and ability to measure content effectiveness.
- Personal Attributes
- Curious, proactive and adaptable.
- Strong interpersonal skills and ability to handle multiple priorities.
- Open to feedback and committed to continuous development.
- Growth and entrepreneurial mindset.
Career Stage: Senior Associate
LSEG is a leading global financial markets infrastructure and data provider. Our purpose is driving financial stability, empowering economies and enabling customers to create sustainable growth. Our purpose is the foundation on which our culture is built. Our values of Integrity, Partnership, Excellence and Change underpin our purpose and set the standard for everything we do, every day.
Working with us means that you will be part of a dynamic organisation of 25,000 people across 65 countries. However, we will value your individuality and enable you to bring your true self to work so you can help enrich our diverse workforce.
We are proud to be an equal opportunities employer. This means that we do not discriminate on the basis of anyone’s race, religion, colour, national origin, gender, sexual orientation, gender identity, gender expression, age, marital status, veteran status, pregnancy or disability, or any other basis protected under applicable law.
You will be part of a collaborative and creative culture where we encourage new ideas. We are committed to sustainability across our global business and we are proud to partner with our customers to help them meet their sustainability objectives.
LSEG offers a range of tailored benefits and support, including healthcare, retirement planning, paid volunteering days and wellbeing initiatives.
Senior Specialist, Marketing, Data & Feeds in London employer: London Stock Exchange Group
At LSEG, we pride ourselves on being an exceptional employer that fosters a collaborative and innovative work culture. As a Senior Specialist in Marketing, Data & Feeds, you will have the opportunity to lead impactful content strategies while benefiting from tailored support such as healthcare, retirement planning, and paid volunteering days. Our commitment to employee growth, diversity, and sustainability ensures that you can thrive both personally and professionally in a dynamic environment that values your individuality.
Contact Detail:
London Stock Exchange Group Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Specialist, Marketing, Data & Feeds in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their products and services, especially in the Data & Feeds space. This will help you tailor your responses and show you're genuinely interested.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or use online platforms. Focus on articulating your experience in content strategy and execution, as well as your understanding of B2B marketing.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our team at LSEG.
We think you need these skills to ace Senior Specialist, Marketing, Data & Feeds in London
Some tips for your application 🫡
Tailor Your Content:Make sure your application reflects the specific skills and experiences mentioned in the job description. We want to see how your background aligns with our needs, especially in content strategy and execution.
Showcase Your Creativity:Don’t just list your experiences; bring them to life! Use examples that demonstrate your ability to create compelling, customer-centric content. We love seeing how you can turn complex ideas into engaging narratives.
Be Data-Driven:Highlight your analytical skills and how you've used data to optimise content in the past. We’re looking for someone who can apply insights to improve performance, so share any relevant metrics or outcomes from your previous work.
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at London Stock Exchange Group
✨Know Your Content Inside Out
Before the interview, dive deep into the company's content strategy and recent campaigns. Familiarise yourself with their messaging and how it aligns with the Data & Feeds proposition. This will not only show your genuine interest but also help you discuss how your experience can enhance their content.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used data to drive content decisions in the past. Bring examples of how you've measured content effectiveness and optimised strategies based on insights. This will demonstrate your ability to apply analytical rigour, which is crucial for this role.
✨Collaborate Like a Pro
Highlight your experience working with cross-functional teams. Share specific examples of how you've partnered with product managers, designers, or external agencies to create impactful content. This will illustrate your teamwork skills and your ability to navigate a matrixed environment.
✨Embrace Creativity and Innovation
Prepare to discuss how you've leveraged new tools or creative approaches in your previous roles. Whether it's using AI for content creation or exploring fresh formats, showing your innovative mindset will resonate well with the company's values of excellence and change.
