Head of Brand Campaigns

Head of Brand Campaigns

Full-Time 53949 - 62160 £ / year (est.) Home office (partial)
LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE

At a Glance

  • Tasks: Lead impactful brand campaigns that elevate LSE's voice and visibility globally.
  • Company: Join a prestigious university committed to diversity and inclusion.
  • Benefits: Enjoy generous leave, hybrid working, and excellent training opportunities.
  • Other info: Be part of a dynamic team driving innovative brand strategies.
  • Why this job: Shape the future of LSE's brand and make a real difference in social sciences.
  • Qualifications: Proven experience in leading international brand campaigns and strong management skills.

The predicted salary is between 53949 - 62160 £ per year.

LSE is committed to building a diverse, equitable and truly inclusive university.

Salary from £53,949 to £62,160 pa inclusive with potential to progress to £69,073 pa inclusive of London allowance.

LSE aims to lead the way in showing the world the vitality, centrality and impact of the social sciences. To reach this ambition, we are developing a new brand strategy and identity which will be launched in early 2027. With a new brand framework and shared determination across the School, we have an opportunity to raise the volume for LSE through increasing the strength of our voice in the global debate and enhancing the visibility of our research and education.

Responsibilities:

  • Translate LSE’s new brand strategy, insight and organisational priorities into high-impact, compelling campaigns to build brand equity, visibility, and support audience-specific marketing and engagement.
  • Lead the strategic planning, development, and delivery of major brand-led campaigns in partnership with teams across the central Communications Division and the wider School.
  • Translate brand strategy into operational actions, ensuring campaigns remain aligned with brand objectives and deliver measurable outcomes.

Qualifications:

  • Significant experience leading high-impact, organisation-wide international brand or marketing campaigns.
  • Strong management experience and a proven track record in managing external suppliers.

Benefits:

  • We offer an occupational pension scheme, generous annual leave, hybrid working, and excellent training and development opportunities.

Head of Brand Campaigns employer: LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE

The London School of Economics and Political Science is an exceptional employer, offering a dynamic work environment that fosters collaboration and innovation in the field of Gender Studies. With a commitment to employee development through training opportunities and a generous leave policy, staff can thrive both personally and professionally while enjoying the flexibility of hybrid working arrangements. Join us to be part of a vibrant academic community dedicated to impactful communication and meaningful engagement.

LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE

Contact Details:

LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Head of Brand Campaigns

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Head of Brand Campaigns

Brand Strategy
Campaign Development
Marketing Engagement
Strategic Planning
Project Management
Stakeholder Management
Performance Measurement

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE:Show us that you’ve done your homework! In your application, briefly mention what you admire about LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.