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- Tasks: Lead digital fundraising campaigns to engage supporters and grow our community.
- Company: Join a passionate team dedicated to making cycling safe and fun in London.
- Benefits: Flexible working, professional development, and the chance to make a real impact.
- Why this job: Be a key player in a growing organisation and shape the future of digital fundraising.
- Qualifications: Five years' experience in digital fundraising or marketing, with strong skills in Facebook Ads.
- Other info: Exciting opportunity to innovate and develop your own ideas in a supportive environment.
The predicted salary is between 36000 - 60000 £ per year.
Cycling in London is booming and we are campaigning to make it safe everywhere and fun for everyone! The new post of Senior Digital Fundraising Officer is an essential role, delivering digital campaigns to engage new supporters and acquire new members and donors, ultimately ensuring LCC's campaigning continues to be impactful and effective for years to come.
You will bring strong experience gained in a similar role for a charity, campaigning organisation or membership body; and you will demonstrate past success in generating income through digital advertising and email marketing. A fantastic communicator, you will translate LCC's work into compelling cases for support, building a year-round programme of multi-channel fundraising and member acquisition campaigns.
Acting as the organisation's 'digital lead', you will help ensure our digital communications, systems and processes continuously evolve and improve in line with emerging trends and best practice. You will play a key role in strengthening our approach to digital marketing, providing advice and support across the staff team to embed digital thinking in priority projects.
As we launch a new growth strategy and invest in our digital fundraising capacity, this is an exciting role and an exciting time to join LCC. You will be a linchpin in a small, talented, friendly team; working on a cause where the impact of your work is quickly visible. With huge scope to develop and implement your own ideas, the role will suit someone with an entrepreneurial mindset and the energy and enthusiasm to experiment, strive for improvement, and deliver growth.
We are passionate about developing our people and we will work with you to make you the best digital fundraiser you can be.
To be successful you will need:
- Minimum of five years' experience working in a similar digital fundraising or marketing role(s) for other charities, membership organisations, or agencies.
- High level of proficiency working with Facebook Ads Manager, including strong experience using the platform to deliver fundraising and supporter acquisition campaigns.
- Strong experience using email marketing platforms to build supporter journeys and run email fundraising campaigns or appeals.
It would also be beneficial to have:
- Knowledge of Google Ads, Google Tag Manager, Google Analytics.
- Experience articulating compelling cases for support.
- Experience running multi-channel digital advertising / fundraising campaigns.
- Good understanding of paid search/display advertising.
- Experience using CRM systems to run reports, analyse campaign effectiveness, and segment audiences.
- Experience using content management systems such as WordPress and Drupal.
- Experience commissioning creative suppliers such as graphic designers, illustrators, animators, filmmakers.
Senior Digital Fundraising Officer in London employer: LONDON CYCLING CAMPAIGN
Contact Detail:
LONDON CYCLING CAMPAIGN Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital Fundraising Officer in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the charity and digital fundraising space. Attend events, webinars, or even local meet-ups to chat with folks who might know about opportunities or can give you insider tips on landing that Senior Digital Fundraising Officer role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past digital campaigns, especially those that generated income. Use metrics and success stories to highlight your impact. This will help you stand out when chatting with potential employers.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to organisations you admire, like LCC, and express your interest in working with them. Sometimes, they might have roles in the pipeline that aren’t advertised yet!
✨Tip Number 4
Keep learning! Stay updated on the latest trends in digital fundraising and marketing. Join online courses or follow industry leaders on social media. This not only boosts your knowledge but also shows potential employers that you’re committed to growth in your field.
We think you need these skills to ace Senior Digital Fundraising Officer in London
Some tips for your application 🫡
Show Your Passion for Cycling: Make sure to express your enthusiasm for cycling and how it relates to the role. We want to see that you’re not just applying for any job, but that you genuinely care about making cycling safe and fun for everyone in London!
Highlight Your Digital Fundraising Experience: When detailing your experience, focus on specific campaigns you've run and the results achieved. We love numbers, so if you can quantify your success in generating income through digital channels, do it!
Tailor Your Application: Don’t send a generic application! We want to see how your skills and experiences align with our mission. Take the time to customise your CV and cover letter to reflect the key points from the job description.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process!
How to prepare for a job interview at LONDON CYCLING CAMPAIGN
✨Know Your Digital Fundraising Inside Out
Make sure you brush up on your digital fundraising knowledge, especially around Facebook Ads Manager and email marketing platforms. Be ready to discuss specific campaigns you've run, the strategies you used, and the results you achieved. This will show that you not only have experience but also a deep understanding of what works.
✨Craft Compelling Stories
Since you'll need to translate LCC's work into compelling cases for support, think about how you can tell engaging stories during your interview. Prepare examples of how you've successfully communicated a cause in the past, and be ready to share how you can do the same for LCC.
✨Show Your Entrepreneurial Spirit
This role is all about innovation and growth, so come prepared with ideas! Think about how you can experiment with new digital strategies or improve existing ones. Share your thoughts on emerging trends in digital fundraising and how they could benefit LCC.
✨Demonstrate Team Collaboration
As a linchpin in a small team, it's crucial to show that you can work well with others. Prepare examples of how you've collaborated with different teams in the past, especially when it comes to embedding digital thinking into projects. Highlight your communication skills and how you can support your colleagues in their digital efforts.
