At a Glance
- Tasks: Build relationships and drive sales in Central London's vibrant hospitality scene.
- Company: Join Logobrand, a leader in the beverage industry with a focus on inclusivity.
- Benefits: Competitive salary, up to 20% OTE, and TfL travel costs covered.
- Other info: Flexible working hours and supportive management team for your success.
- Why this job: Make a real impact on business growth while exploring exciting venues.
- Qualifications: 3+ years in field sales, strong negotiation skills, and a results-driven mindset.
The predicted salary is between 30000 - 35000 £ per year.
Location: Central London (Field Based)
Start Date: ASAP
Salary: £30,000 to £35,000 per annum (DoE) & up to 20% OTE
Contract: 39 Hours Per Week, Permanent
Territory: Chelsea, Fulham, Westminster, Notting Hill, Paddington, St John’s Wood, Marylebone, Islington
Logobrand Field Marketing is looking for a motivated and commercially driven Business Development Executive to join our field team working within the Away from Home sector. This is a fantastic opportunity to work across some of Central London’s busiest hospitality areas, building relationships with Quick Service Restaurants (QSR), cafés, coffee shops, sandwich bars, delis and takeaways. You will play a key role in growing distribution and visibility of a leading drinks portfolio by working directly with business owners and decision-makers within these outlets.
The Role
As a Business Development Executive, you will manage and grow a defined territory of QSR and foodservice outlets. Your focus will be on building strong relationships, identifying new opportunities, and increasing the availability and visibility of the Carlsberg Britvic portfolio throughout your territory. You will work directly with outlet owners and managers to support product listings, promotional activity, new product trials and chilled equipment placement to drive sales performance.
Key Responsibilities
- Build strong relationships with owners and managers of cafés, takeaways, delis and QSR outlets
- Identify and convert new outlets to increase product distribution
- Improve product availability and visibility within outlets
- Support the installation and optimisation of chilled equipment
- Implement retailer reward schemes and promotional material
- Support new product launches and trials within QSR outlets
- Use digital tools and data to analyse performance and improve rate of sale
- Deliver activity in line with brand standards and commercial objectives
- Consistently meet or exceed agreed KPIs and sales targets
Working Pattern
This is a field-based role covering Central London & the territories highlighted above. The role requires flexibility to visit outlets when they are open and trading, which may include starting later and finishing later throughout the week (Monday-Friday).
About You
We’re looking for someone who enjoys working independently, building relationships and driving commercial growth. You will ideally have:
- Minimum 3 years’ experience in a field sales or business development role (FMCG, QSR or foodservice preferred)
- Strong negotiation and influencing skills
- Excellent relationship-building and communication skills
- Strong organisation and territory planning ability
- A results-driven mindset with a passion for winning in the field
- Confidence managing your own territory and workload
- Excellent knowledge of the TfL services
What We Offer
- Opportunity to work with a leading beverage portfolio
- Field-based role across vibrant Central London hospitality areas
- Competitive salary with up to 20% OTE
- TfL travel costs covered with a company Oyster Card
- Supportive field management team
- A role where you can make a direct impact on business growth
Logobrand is an equal opportunities employer and is committed to fostering a diverse, equitable and inclusive working environment. We welcome applications from candidates of all backgrounds and strive to create a fair, inclusive and accessible recruitment process where all applicants are treated with respect and opportunities are accessible to everyone.
Business Development Executive – Away from Home employer: Logobrand
Logobrand Field Marketing is an exceptional employer, offering a dynamic work environment in the heart of Central London’s vibrant hospitality sector. As a Business Development Executive, you will enjoy competitive compensation, including up to 20% OTE, and the opportunity to make a tangible impact on business growth while working independently. With a supportive management team and a commitment to diversity and inclusion, Logobrand fosters a culture that encourages professional development and rewards success.
StudySmarter Expert Advice🤫
We think this is how you could land Business Development Executive – Away from Home
✨Leverage Local Networking Events
Field sales is all about building relationships, so look out for local networking events or industry meetups. These gatherings are prime spots for making connections with potential clients and employers. Bring your A-game and chat about your experiences—first impressions matter!
✨Showcase Your Sales Success Stories
Prepare a couple of solid success stories from your past experiences in sales to share during interviews. Think about specific targets you hit or ways you went above and beyond for your clients. Don't be shy—these stories help illustrate your value to Logobrand as a field sales pro!
✨Scout Out the Competition
Research potential competitors for Logobrand and tailor your approach based on what you find. Understanding their sales strategies will not only help you in interviews, but also give you better talking points when you connect with current employees or industry pros on platforms like LinkedIn.
✨Apply Through Our Website
We know that applying through job boards is tempting, but hitting up Logobrand’s website directly can show your genuine interest. Plus, you might find some hidden gems or roles that haven't been advertised yet. So, make it a priority to check it out!
We think you need these skills to ace Business Development Executive – Away from Home
Some tips for your application 🫡
Show Off Your Sales Savvy:For a field-sales role like this one at Logobrand, highlight your previous sales experience prominently on your CV. Use specific numbers to showcase your achievements—think along the lines of 'exceeded sales targets by 20%' or 'expanded client base by 50%'. We want to see your skills in action!
Tailor Your Cover Letter:Your cover letter should reflect not just your enthusiasm for the role at Logobrand, but also your understanding of the field sales landscape. Talk about what strategies you've successfully employed in past positions and how they could translate to success in this new role. This is your chance to shine!
Emphasise Interpersonal Skills:Field sales isn't just about the sale—it's about building relationships. Make sure to highlight your communication and negotiation skills in your application materials. We’re all about someone who can connect with clients, so weave those soft skills into your CV and cover letter.
Proof of Performance:If you have any sales certifications or training, definitely include those in your application. They add credibility and show your commitment to growing your sales skills. We believe in the power of ongoing development, so don’t hesitate to include those details to stand out to us at Logobrand.
How to prepare for a job interview at Logobrand
✨Show Off Your Sales Savvy
Prepare for the interview by brushing up on your knowledge of key sales techniques and terminologies. We can expect to dive into your past sales experiences, so be ready to discuss your approach to prospecting, closing deals, and managing client relationships. A few solid examples of your past successes could really make you stand out!
✨Know Your Product Inside Out
Having a solid understanding of the products or services that Logobrand offers is essential. We want to hear how you would convey the value of these to potential clients and address any common objections they might have. If you can tie your knowledge back to real-life scenarios, that'll make your answers even more compelling!
✨Flex Your Adaptability Muscles
As a full-time field-sales rep, your day can be unpredictable. Be prepared to share how you've adapted your sales strategies to different situations or client needs. We love to hear stories where you’ve had to think on your feet or adjust your pitch mid-meeting—this shows you’re not just a one-size-fits-all salesperson!
✨Plan Your Questions Wisely
At the end of the interview, we'll likely ask if you have any questions for us. Use this opportunity to ask about the sales team's culture and the tools you'll be using out in the field. This not only shows your genuine interest in Logobrand but also helps you get a feel for whether you’d thrive in that environment.
