At a Glance
- Tasks: Lead global brand strategy and execute impactful campaigns in asset management.
- Company: Global asset manager with a strong focus on innovation and brand excellence.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Collaborate with top agencies and drive creative excellence in a fast-paced industry.
- Why this job: Shape the future of brand identity and make a significant impact worldwide.
- Qualifications: Extensive brand experience in asset management and proven success in global strategies.
The predicted salary is between 40500 - 49500 £ per year.
Our client is a global asset manager seeking a Head of Brand to set the brand strategy and lead integrated brand and product campaigns worldwide.
Responsibilities
- Define and deliver the global brand strategy aligned to corporate and commercial objectives.
- Set the annual brand and product/commercial campaign roadmap, prioritising by impact and audience.
- Own strategic briefs covering objectives, target audiences, key messages and KPIs.
- Guard and evolve brand identity (visuals, messaging and tone of voice).
- Translate Sales priorities into effective campaign strategies with measurable outcomes.
- Track brand health and campaign effectiveness; turn insight into recommendations.
- Monitor market trends, competitors and client perceptions to inform positioning and innovation.
- Lead agency partnerships for creative, media and production; secure high-quality delivery.
- Oversee advertising asset production, workflows and on-time delivery to media partners.
Requirements
- Extensive previous brand experience in asset management.
- Proven success creating and executing global brand strategies.
Head of Brand, Asset Management employer: Logansinclair
Logansinclair is an exceptional employer located in the vibrant city of London, offering a dynamic work culture that fosters innovation and collaboration. Employees benefit from comprehensive growth opportunities, including professional development and networking at industry events, while being part of a team that values strategic partnerships and client engagement. With a commitment to quality and excellence, Logansinclair provides a rewarding environment for those looking to make a meaningful impact in their careers.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Brand, Asset Management
✨Tap into Campus Networks
If you're still in uni, don’t forget to engage with your campus's career services and attend finance-related events. Banks often do presentations and recruitment drives on campus, so put yourself out there and make use of these opportunities to show off your passion for the field.
✨Get Certified
Consider pursuing relevant certifications like the CFA or ACCA while you’re job hunting. They not only beef up your CV but also connect you with professional bodies which can lead to networking opportunities and even job openings in banking and financial services.
✨Connect on Professional Platforms
Join finance-focused groups on platforms like LinkedIn and engage in discussions. This can really help you stand out from the crowd, allowing potential employers to see your knowledge and interest in industry trends. Plus, you might stumble upon job postings shared exclusively within the group.
✨Apply Directly and Be Proactive
Don’t shy away from reaching out directly to firms like Logansinclair. Use their websites and apply through them, but also consider following up with a polite email to express your enthusiasm. Being proactive can make a huge difference in getting noticed in the competitive financial services sector.
We think you need these skills to ace Head of Brand, Asset Management
Some tips for your application 🫡
Show Off Your Numbers!:In the banking and financial services world, quantifiable achievements are key. Make sure your CV highlights your grades in relevant subjects, any financial certifications you hold, and specific projects where you've delivered measurable results. Employers love to see how your skills translate into real-world success.
Tailor Your Cover Letter to the Role:When applying for a full-time position, your cover letter should make a direct connection between your experience and the job description. Don't just state your enthusiasm for finance—dive into how your background in banking or financial analysis sets you apart. Let your passion shine through while being specific about what you can bring to Logansinclair.
Include Relevant Financial Software Experience:If you've worked with financial modelling tools or software like Excel, SAP, or specific analytical tools during your studies or internships, bring that up! Highlighting your proficiency can really make your application pop and show you're ready to hit the ground running in a full-time role.
Research and Reflect:Before hitting that 'apply' button on Logansinclair's website, do a little digging. Look up their recent projects, values, and culture. Reflecting their ethos in your application can make a huge difference and show you’re genuinely interested in being part of the team!
How to prepare for a job interview at Logansinclair
✨Brush Up on Financial Analysis Skills
Make sure you're well-versed in financial concepts and analytical techniques relevant to banking and financial services. Get comfortable with tools like Excel for modelling or financial forecasting, as technical questions in this area are common during interviews with Logansinclair.
✨Prepare for Case Studies
Expect to tackle case studies that demonstrate your problem-solving skills in real-world banking scenarios. Familiarise yourself with the types of problems you might face—think risk assessments or investment evaluations—and be ready to articulate your thought process clearly.
✨Show Your Passion for Finance
Since this is a full-time position, employers at Logansinclair will be keen to see your genuine interest in finance. Be prepared to discuss recent industry trends or news articles that excite you, showcasing your enthusiasm and engagement with the field.
✨Network with Industry Professionals
Before your interview, reach out to current or former Logansinclair employees on platforms like LinkedIn. They'll offer unique insights into the company's culture and the interview process, which can give us a delightful edge in showcasing a good fit for the team.