At a Glance
- Tasks: Lead and optimise demand generation efforts for B2B SaaS growth.
- Company: Log my Care, a forward-thinking company in the tech space.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and teamwork.
- Why this job: Make a significant impact on our inbound growth strategy and campaign performance.
- Qualifications: 4-6 years of experience in B2B SaaS and strong digital marketing skills.
The predicted salary is between 50000 - 70000 £ per year.
Log my Care is seeking a Demand Generation Manager to lead and improve our demand generation efforts. You will own the inbound growth strategy, focusing on digital acquisition channels and optimizing campaign performance. The successful candidate will have 4–6 years of experience in B2B SaaS roles.
Responsibilities include:
- Driving MQL and pipeline growth
- Managing campaigns across various platforms
- Collaborating with marketing teams
This hybrid role requires in-office presence on Wednesdays and Fridays in Holborn.
B2B SaaS Demand Gen Growth Lead employer: Log my Care
Log my Care is an exceptional employer that fosters a dynamic and collaborative work culture, particularly for those in the B2B SaaS sector. With a focus on employee growth and development, we offer ample opportunities for professional advancement while enjoying the vibrant atmosphere of Holborn. Our hybrid work model promotes flexibility, allowing you to thrive both in the office and remotely, making it an ideal place for innovative minds to flourish.
StudySmarter Expert Advice🤫
We think this is how you could land B2B SaaS Demand Gen Growth Lead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Log my Care and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Log my Care are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Log my Care on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Log my Care. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace B2B SaaS Demand Gen Growth Lead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Log my Care. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Log my Care:Show us that you’ve done your homework! In your application, briefly mention what you admire about Log my Care’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Log my Care
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Log my Care will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Log my Care, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
