Advertising Sales Executive

Advertising Sales Executive

Full-Time 37500 - 52500 £ / year (est.) Home office (partial)
LOCALiQ Newsquest

At a Glance

  • Tasks: Drive B2B sales through calls, meetings, and tailored digital marketing solutions.
  • Company: Join LOCALiQ, part of Newsquest Media Group, passionate about local business growth.
  • Benefits: OTE £45k+, hybrid working, full training, holidays, and volunteering days.
  • Other info: Enjoy autonomy, build strong client relationships, and grow your career in a dynamic environment.
  • Why this job: Make a real impact by helping local businesses thrive with innovative advertising solutions.
  • Qualifications: Experience in B2B sales; knowledge of digital marketing is a plus.

The predicted salary is between 37500 - 52500 £ per year.

At LOCALiQ, part of Newsquest Media Group, we’re passionate about helping local businesses grow through smart, data-driven digital marketing. As part of the digital sales team, you’ll be at the heart of that mission, working closely with SMEs to elevate their online presence and connect with the audiences that matter most. This is a hybrid role that blends remote working with time out in the field, meeting clients face to face. You’ll need to live within (or close to) your patch and have access to a vehicle for business use, along with a full UK driving licence.

You’ll run your own diary, manage your own meetings, and build a strong pipeline across Wiltshire and Berkshire, selling advertising solutions that get results. You’ll be supported by a well‑established media brand, a local office network, and a leadership team focused on developing your career and maximising your earning potential. You’ll work consultatively with SMEs, uncovering what they really need and recommending tailored media solutions from our broad portfolio, including digital display, paid social, video, websites and publisher‑led advertising.

This is a role for someone who enjoys media, thrives on autonomy, and loves the buzz of closing deals that genuinely work for clients. We’re looking for a commercial, confident media sales professional (or a strong B2B seller ready to step deeper into media) who knows how to open doors, build trust and deliver against targets. If you enjoy pace, variety, and having genuine ownership of your patch, with OTE £45k+ in year one, full training, ongoing support, hybrid working, holidays and volunteering days, this is a role where you can really make your mark.

Key Responsibilities
  • Drive business-to-business sales through a mix of telephone, video, and face-to-face meetings with prospective clients across your territory.
  • Deliver consultative selling by identifying customer needs through effective questioning and discovery, then recommending the most suitable digitally-led solutions.
  • Conduct thorough research into each client’s business or industry vertical to ensure tailored and relevant proposals.
  • Maximise marketing spend within your category or territory by continuously sourcing new and lapsed business opportunities.
  • Maintain a high standard of account management, ensuring strong customer relationships and excellent service at every stage.
  • Grow your unique customer base through strategic territory planning and proactive competitor awareness.
  • Identify and pursue new business opportunities from a variety of sources, including inbound leads, referrals, and self-sourced prospects.
  • Consistently meet and exceed key performance indicators (KPIs), including call volumes, meaningful conversations, booked meetings, and timely follow-ups.
Skills, Knowledge and Expertise
  • Proven experience in business-to-business (B2B) sales, ideally within a consultative or solution-based environment.
  • Solid understanding of digital marketing products, such as paid social, digital display, video, and websites.
  • Demonstrated success in outbound cold calling and lead generation.
  • Confident and persuasive in securing new business over the phone and through virtual or in-person meetings.
  • Ability to grow and nurture existing client accounts, driving long-term value and retention.
  • Committed to delivering exceptional customer service with a proactive and responsive approach.
  • Knowledge of multimedia advertising is advantageous but not essential.
  • A consultative, client-focused approach to sales, with strong listening and problem-solving skills.
  • Passionate about local media and motivated by helping businesses succeed.
  • Able to commute to the office and travel within the territory for client meetings.
  • Access to a vehicle for business use and holds a full UK driving licence.

Advertising Sales Executive employer: LOCALiQ Newsquest

At LOCALiQ, we pride ourselves on being an exceptional employer that champions the growth of our employees while supporting local businesses. With a hybrid working model, comprehensive training, and a focus on career development, you will thrive in a dynamic environment where your contributions are valued. Enjoy the autonomy of managing your own territory in Wiltshire and Berkshire, alongside a competitive OTE and opportunities for community engagement through volunteering days.
LOCALiQ Newsquest

Contact Detail:

LOCALiQ Newsquest Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Advertising Sales Executive

✨Tip Number 1

Get to know your patch! Research local businesses and their needs before you even step into a meeting. This way, when you do meet them, you can hit the ground running with tailored solutions that show you understand their challenges.

✨Tip Number 2

Practice your pitch! Whether it’s over the phone or face-to-face, being confident in what you’re selling is key. Role-play with a friend or colleague to refine your approach and make sure you can handle any objections that come your way.

✨Tip Number 3

Network like a pro! Attend local events or join community groups where SMEs hang out. Building relationships outside of formal meetings can lead to warm introductions and opportunities that might not be on your radar yet.

✨Tip Number 4

Don’t forget to follow up! After meetings, send a quick thank-you email and recap what you discussed. This keeps you top of mind and shows you’re genuinely interested in helping them succeed. Plus, it opens the door for further conversations!

We think you need these skills to ace Advertising Sales Executive

B2B Sales
Consultative Selling
Digital Marketing Knowledge
Lead Generation
Outbound Cold Calling
Account Management
Customer Relationship Management
Territory Planning
KPI Achievement
Effective Questioning
Problem-Solving Skills
Communication Skills
Persuasiveness
Proactive Customer Service
Media Sales Experience

Some tips for your application 🫡

Show Your Passion for Local Businesses: When writing your application, let us see your enthusiasm for helping local businesses grow. Share any relevant experiences or projects that highlight your commitment to supporting SMEs and how you can elevate their online presence.

Tailor Your Application: Make sure to customise your application to reflect the specific skills and experiences mentioned in the job description. We want to see how your background aligns with our needs, so don’t be shy about showcasing your B2B sales experience and knowledge of digital marketing products.

Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and structure your thoughts logically. This will help us quickly understand your qualifications and how you can contribute to our team.

Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team!

How to prepare for a job interview at LOCALiQ Newsquest

✨Know Your Stuff

Before the interview, dive deep into LOCALiQ and their offerings. Understand their digital marketing solutions like paid social and video advertising. This knowledge will help you speak confidently about how you can contribute to their mission of helping local businesses grow.

✨Showcase Your Sales Skills

Prepare to discuss your previous B2B sales experiences, especially any consultative selling you've done. Be ready with specific examples of how you've identified client needs and delivered tailored solutions. This will demonstrate your ability to thrive in a role that requires building trust and closing deals.

✨Research the Territory

Familiarise yourself with Wiltshire and Berkshire, the areas you'll be working in. Knowing the local businesses and market trends will not only impress your interviewers but also show that you're proactive and ready to hit the ground running.

✨Ask Insightful Questions

Prepare thoughtful questions about the role, team dynamics, and company culture. This shows your genuine interest in the position and helps you assess if it's the right fit for you. Plus, it gives you a chance to engage in a meaningful conversation with your interviewers.

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