Website and Content Executive
Hours per week: Full-time (37.5 hours) Hybrid
Schedule: 9am-5pm
Type of Contract: Permanent
Salary: £36,318.00
Location: Felsted, Essex
About the role
As Local Hospice Lottery’s Website and Content Executive, you will play a key role in shaping and delivering standout digital content that strengthens our brand and drives measurable impact through a blend of creative and technical expertise.
From creating engaging content that strengthens brand presence across key digital platforms, to continually optimising performance and user experience on our website, your input will play a vital role in engaging, acquiring and retaining lottery players — helping to generate essential funding for hospice care across the Country.
Through working closely with internal colleagues and external contacts, you will lead in the creation of powerful, visual storytelling content both video and static imagery — owning the journey from concept and planning, through to production, publishing and performance insights. You will also be responsible for the upkeep and development of the Local Hospice Lottery website including performance analysis. Alongside this, you will also build and deliver bold, imaginative campaigns that enthuse online communities, bring our purpose to life and support Local Hospice Lottery’s wider strategic goals.
Qualifications
- A bachelor’s degree in marketing or equivalent or relevant experience
- CIM qualification or equivalent certification in digital marketing (desirable)
- Experience of working within a marketing team environment and confident in creating digital content and campaigns end to end
- Able to demonstrate creativity and innovation for both video and static content
- Proven track record in video production and motion graphics including planning/storyboarding, filming, post-production – using applications such as Adobe Premiere Pro, After Effects or similar production softwares
- Experience of maintaining web sites and using software such as WordPress
- Working knowledge of SEO and digital marketing fundamentals
- High level of IT skills including Microsoft Office packages
- Knowledge and understanding of the importance of brand management and the implementation of brand guidelines
- Good writing skills with the ability to prioritise excellent attention to detail
- Experience using Google Analytics, or similar data analysis tools, using data to create reports and improve future activity
- Comfortable working independently in a fastpaced environment with the ability to prioritise and meet challenging deadlines
- Excellent interpersonal communication skills
- Own transport essential and ability to travel to meet with hospice partners
Desirable skills
- Experience using SLR or Phone camera to produce high quality stills photography
- Experience of using InDesign and Photoshop Illustrator software
- Experience of using project planning software such as Asana
- Hands on experience with email marketing campaigns and using software such as Brevo, Mailchimp etc
- Knowledge and understanding of the hospice movement
Benefits
- 25 days annual leave + Bank Holidays on appointment (rising with length of service) pro-rated for part-time
- Paid Birthday Leave
- Flexitime and Hybrid working pattern
- Health cash plan
- Bluecrest Health Assessments
- Financial Planning
- Competitive pension
