At a Glance
- Tasks: Assist in delivering impactful multi-channel marketing campaigns that drive brand awareness.
- Company: Join a leading brand-focused division dedicated to helping Britain prosper.
- Benefits: Competitive salary, collaborative culture, and opportunities for professional growth.
- Other info: Dynamic team environment focused on creativity and data-driven strategies.
- Why this job: Be part of innovative campaigns that make a real difference in customer engagement.
- Qualifications: 5+ years in multi-channel marketing with strong collaboration and campaign management skills.
The predicted salary is between 40000 - 50000 £ per year.
Requirements
- Multi-channel Marketing – 5+ years experience across multi-channel ATL campaign leadership, with expertise in broadcast communications and a strong awareness of ad-tech enabled targeted campaign methods.
- Values & Behaviours – Thinks We not Me. Is outstandingly collaborative with peers and colleagues across teams and this is demonstrated through their actions as well as their words.
- Campaign Management – Proven experience of assisting the delivery of multi‑channel awareness and consideration campaigns safely and compliant to FCA rules. Deep experience managing multimillion Pound production and media budgets, with a laser focus on optimising media spends to maximise efficiency and effectiveness.
- Creative delivery – Expertise in leading innovative and effective creative in partnership with in‑house studios and world class agencies, optimised to delivering impact across the awareness and consideration parts of the purchasing funnel. A keen eye for detail and the imagination to encourage their teams whilst also adhering to brand guidelines and standards.
- Control Management – Experience managing budgets, workflows and risks associated with their marketing plans.
What the job involves
Our Brands, Marketing & Experience (BMX) division plays a central role in the Group’s purpose of helping Britain prosper. We deliver personalised, data‑driven customer communications, build world‑class brand engagement, and make sure every interaction feels relevant and human.
Within BMX, an exciting opportunity has come up within the Campaign and Social Accelerator team as an Assistant Marketing Manager. Here your role will focus on driving awareness and consideration across our product and brand portfolio by assisting the management and delivery of impactful marketing campaigns through ATL advertising.
- Support in the delivery of ATL marketing campaigns to significantly drive consideration through to awareness metrics that deliver commercial impact through best in class creative execution.
- Understand the moments that matter for customers and deploy campaigns to move customer intent through to prime metrics.
- Be clear on the core benchmarks and understand content marketing engagement data to ensure we’re optimising and improving content output.
- Innovate our marketing strategies, using data, fast iteration, and a laser focus on user needs and jobs to be done.
- Ensure high‑quality creative output from brief to ideation to production across all marketing channels.
- Ensure the successful and compliant delivery of campaigns to budget and time.
- Demonstrate a culture of stellar collaboration, communication and focus to enable pace of change and transformation.
Assistant Marketing Manager employer: Lloyd's
As an Assistant Marketing Manager within our dynamic Brands, Marketing & Experience division, you will thrive in a collaborative environment that champions innovation and creativity. We offer a supportive work culture that prioritises employee growth through continuous learning opportunities and the chance to lead impactful multi-channel campaigns. Located in a vibrant area, our company not only values your contributions but also provides a platform for you to make a meaningful difference in helping Britain prosper.
StudySmarter Expert Advice🤫
We think this is how you could land Assistant Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world and let them know you're on the hunt for an Assistant Marketing Manager role. You never know who might have the inside scoop on a job opening or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your multi-channel marketing campaigns and any innovative strategies you've implemented. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. Be ready to discuss how your experience aligns with their goals, especially around driving awareness and consideration through creative execution.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining our team at StudySmarter.
We think you need these skills to ace Assistant Marketing Manager
Some tips for your application 🫡
Showcase Your Multi-Channel Experience:Make sure to highlight your 5+ years of experience in multi-channel marketing. We want to see how you've led campaigns across various platforms, especially in broadcast communications. Use specific examples to demonstrate your expertise!
Emphasise Collaboration:Remember, we value teamwork! In your application, share instances where you've worked collaboratively with peers and colleagues. Show us how you think 'We' instead of 'Me' and how that has positively impacted your projects.
Detail Your Campaign Management Skills:We’re looking for someone who can manage multimillion-pound budgets effectively. Be clear about your experience in delivering compliant campaigns and optimising media spends. Include metrics or results to back up your claims!
Highlight Your Creative Approach:Creativity is key for this role! Share examples of innovative campaigns you've led, especially those that drove awareness and consideration. We want to see your keen eye for detail and how you’ve adhered to brand guidelines while pushing creative boundaries.
How to prepare for a job interview at Lloyd's
✨Know Your Multi-Channel Marketing Inside Out
Make sure you brush up on your multi-channel marketing experience. Be ready to discuss specific campaigns you've led, especially those involving broadcast communications and ad-tech methods. Highlight how you’ve optimised media spends and maximised efficiency in past roles.
✨Showcase Your Collaborative Spirit
Since the role values collaboration, prepare examples that demonstrate how you’ve worked effectively with peers and teams. Think of situations where you’ve put 'We' before 'Me' and how that positively impacted campaign outcomes.
✨Be Budget Savvy
Get ready to talk about your experience managing multimillion-pound budgets. Share specific instances where you’ve successfully delivered campaigns on time and within budget, while also ensuring compliance with FCA rules.
✨Bring Creative Ideas to the Table
Think about innovative campaigns you’ve been part of and how you contributed to their creative delivery. Be prepared to discuss how you’ve collaborated with in-house studios or agencies to create impactful content that aligns with brand guidelines.
