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- Tasks: Lead marketing strategies to amplify our mission in maritime decarbonisation.
- Company: Join Lloyd's Register, a leader in maritime safety and sustainability.
- Benefits: Flexible working, inclusive culture, and opportunities for personal growth.
- Why this job: Make a real impact on the future of sustainable maritime practices.
- Qualifications: 5+ years in marketing/communications with strong storytelling skills.
- Other info: Collaborate with diverse teams and global partners in a fast-paced environment.
The predicted salary is between 36000 - 60000 £ per year.
The Lloyd’s Register Maritime Decarbonisation Hub (MDH) is a LR Foundation funded programme with the purpose of accelerating the decarbonisation of the maritime sector. This is achieved through providing evidence-based insight to enable informed decision making and building partnerships to unlock barriers in transition pathways to innovate and demonstrate routes to scale. The Hub produces research, evidence-based insight for stakeholders in the maritime ecosystem including government and finance, covering sustainability in everything from energy sources to onboard low carbon technologies.
The Marketing and Communications Lead is responsible for amplifying the Hub’s voice and brand, shaping the external narrative across digital, media, events and publications. This role will develop and deliver integrated marketing and communications strategies that increase visibility, stakeholder engagement, and support the Hub’s influence and impact. Working closely with the Hub’s programmes teams and within a complex corporate and partner-focused environment, the postholder will ensure content aligns with the Hub’s identity and mission as a social-impact non-profit, effectively communicating technical insight to diverse audiences across industry, policy and civil society, and building collaborations to unlock communication and influencing channels globally. They will also play a central role in positioning the Hub as a global thought leader in maritime decarbonisation.
The role:
- Develop and deliver a strategic marketing and communications plan aligned to the Hub’s mission, Theory of Change, and stakeholder needs.
- Lead the creation and dissemination of compelling content across digital platforms, media, publications and events to increase visibility and influence.
- Shape the Hub’s visual identity and messaging framework, ensuring consistency, quality and resonance across all touchpoints.
- Manage media relations and public engagement activities to position the Hub as a credible thought leader in maritime decarbonisation.
- Collaborate with technical teams to translate complex evidence and research into accessible formats for a wide range of audiences, including industry, finance, government and the public.
- Build effective working relationships with a range of internal and external collaborators, including within the Lloyd’s Register family and the Hub’s network of partners, to expand the Hub’s reach and influence.
- Monitor and evaluate communications performance through analytics and stakeholder feedback, adapting approaches for impact.
- Support the delivery of key stakeholder and partnership events, including global forums, campaigns, and thematic launches.
- Manage relevant suppliers (e.g. creative agencies, web developers) and internal contributors to ensure high-quality outputs.
- Proficient user of marketing and communications tools, platforms and technologies, including but not limited to Loom.ly, Optimizely, Word Press, Canva.
- Contribute to continuous learning by capturing and sharing lessons from communications and engagement initiatives.
What you bring:
- Degree in marketing, communications, public affairs, journalism, or a related field or relevant equivalent professional experience.
- Proven track record of at least 5 years in senior communications or marketing roles.
- Demonstrable experience in developing and executing integrated communications strategies across digital, print, events, and media.
- Demonstrable experience in managing complex collaborations to develop impactful and far-reaching campaigns.
- Excellent writing, editing, and storytelling skills, with the ability to translate technical concepts into compelling content for varied audiences.
- Strong knowledge of brand management, digital analytics, and media engagement techniques.
- Experience working in cross-functional, impact-driven teams with an understanding of social impact and behaviour change communications.
- Familiarity with the maritime sector is essential. Understanding of decarbonisation and/or climate action issues and stakeholders is a plus.
- Skilled in project management, supplier coordination, and stakeholder engagement.
- Comfortable working in a fast-paced, mission-oriented environment with diverse global partners.
- Tools, Platforms, Software proficiency – Optimizely, Canva, Loom.ly.
We are committed to making all stages of our recruitment process accessible to all candidates. Please let us know if you need any assistance or reasonable adjustments throughout your application and we will do everything we possibly can to support you.
If you don’t tick every box in these ads, please don’t rule yourself out. We focus on hiring people who share our goal of working together for a safer, sustainable, thriving ocean economy.
We care, we share, we do the right thing.
Marketing and Communications Lead in London employer: Lloyds Register
Contact Detail:
Lloyds Register Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing and Communications Lead in London
✨Tip Number 1
Network like a pro! Reach out to people in the maritime sector, especially those involved in decarbonisation. Attend industry events and engage on social media platforms to build connections that could lead to job opportunities.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your previous marketing and communications work. Use case studies or examples that highlight your ability to translate complex ideas into engaging content, just like what Lloyd's Register is looking for.
✨Tip Number 3
Tailor your approach! When reaching out to potential employers, make sure to align your messaging with their mission and values. For Lloyd's Register, emphasise your commitment to sustainability and social impact in your conversations.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the Lloyd's Register team and contributing to a thriving ocean economy.
We think you need these skills to ace Marketing and Communications Lead in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for maritime decarbonisation shine through! We want to see how much you care about the mission and values of the Hub. Make it personal and relatable!
Tailor Your Content: Don’t just send a generic application. Take the time to align your experience with the specific requirements of the Marketing and Communications Lead role. Highlight your relevant skills and experiences that match what we’re looking for.
Be Clear and Concise: We appreciate clarity! Use straightforward language and keep your sentences concise. This will help us understand your points quickly and effectively, especially when discussing complex topics like decarbonisation.
Apply Through Our Website: Make sure to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Lloyds Register
✨Know Your Stuff
Before the interview, dive deep into Lloyd's Register and the Maritime Decarbonisation Hub. Understand their mission, recent projects, and how they communicate their impact. This will help you tailor your responses and show that you're genuinely interested in their work.
✨Showcase Your Experience
Prepare specific examples from your past roles that demonstrate your ability to develop and execute integrated marketing strategies. Highlight any experience you have with digital platforms and media engagement, as well as your success in managing collaborations.
✨Be Ready to Translate Complexity
Since the role involves communicating technical insights to diverse audiences, practice explaining complex concepts in simple terms. Think of examples where you've successfully done this before, especially in relation to sustainability or decarbonisation.
✨Engage with Their Values
Familiarise yourself with Lloyd's Register's commitment to diversity and inclusion. Be prepared to discuss how your values align with theirs and how you can contribute to creating an inclusive environment. This shows that you’re not just a fit for the role, but also for their culture.
