At a Glance
- Tasks: Support marketing initiatives and coordinate activities for customer acquisition in the transport sector.
- Company: Join a forward-thinking team shaping the future of transport in the UK.
- Benefits: Flexible working options, competitive salary, and opportunities for professional growth.
- Other info: Dynamic work environment with a focus on teamwork and continuous learning.
- Why this job: Be part of innovative marketing strategies that make a real impact on customer engagement.
- Qualifications: Strong collaboration skills and a passion for marketing trends.
The predicted salary is between 30201 - 31790 £ per year.
Are you ready to help shape the future of transport in the UK? We have an exciting opportunity for an ambitious, driven individual to join the Transport Full Funnel team within Homes and Transport. As a Marketing Assistant, you’ll provide high-quality administrative and technical support to deliver marketing initiatives, coordinating activity that supports customer acquisition and onboarding across Transport and working with stakeholders to ensure effective delivery.
KEY RESPONSIBILITIES
- Assist in the implementation of the Customer Lifecycle Management plan by supporting the Transport Acquisition & Onboarding team collaborate with Accelerator teams to deliver activity aligned to the Full Funnel plan.
- Support the briefing process into Growth, CRM, DE and Campaigns & Social accelerator teams for successful campaign outcomes that can be automated where possible and delivered as part of those teams’ BAU work.
- Monitor campaign performance & test & learn activity and produce reports from different accelerator teams, compiling the raw data into standard stakeholder packs.
- Stay updated on marketing trends, be curious to understand new routes to market, new data & technology.
- Maintain high standards of execution across all campaign work to ensure we deliver against target outcomes.
- Demonstrate a culture of strong collaboration, communication, and focus to enable pace of change and transformation.
KEY CAPABILITIES
- Full Funnel Marketing Planning & Execution – Assists with designing and delivering successful CLM plans across the funnel to acquire and engage customers and deepen relationships through cross-sell and upsell.
- Agile Models of Operating and Fast Paced – Supports agile methods and actively collaborates, linking across various teams and subject areas in agile pods quickly.
- Control Management – Assists with managing budgets, workflows, projects, and risks associated with marketing plans.
- Commercial Competence – Reviews marketplace knowledge and builds a network across the business to make informed marketing decisions for the business area of alignment.
VALUES & BEHAVIOURS
- Think We not Me. Is outstandingly collaborative with peers and colleagues across teams.
- Humility and Active Listening: Exhibits humility, actively listens, and continuously learns to foster curious, non-competitive, and psychologically safe teams.
- Radical Candor with Care: Delivers feedback with radical candor and care, promoting continuous improvement.
- Inclusive and Collaborative: Values diverse perspectives and works inclusively to harness the strengths of all team members.
LOCATION REQUIREMENTS
As part of the Group's commitments as a result of ring-fencing legislation, colleagues based in the Crown Dependencies are required to be exclusively dedicated to the non-ring-fenced bank and its subsidiaries.
Marketing Executive employer: Lloyds Banking Group
Join a forward-thinking organisation that is dedicated to shaping the future of transport in the UK. As a Marketing Executive, you will thrive in a collaborative and inclusive work culture that values diverse perspectives and encourages continuous learning. With flexible working options and a commitment to employee growth, this role offers a unique opportunity to make a meaningful impact while enjoying a supportive environment that prioritises your professional development.
