Marketing Effectiveness Manager: Data-Driven Growth

Marketing Effectiveness Manager: Data-Driven Growth

Full-Time 45000 - 55000 £ / year (est.) No working from home possible
LLOYDS BANKING GROUP

At a Glance

  • Tasks: Transform data into strategic marketing insights across various channels.
  • Company: Join Lloyds Banking Group, a leader in banking and finance.
  • Benefits: Enjoy a hybrid work model, competitive salary, and career development opportunities.
  • Other info: Collaborative team environment with opportunities for growth in Edinburgh.
  • Why this job: Make a real impact on marketing strategies with your data-driven insights.
  • Qualifications: Experience in data analysis and marketing effectiveness is essential.

The predicted salary is between 45000 - 55000 £ per year.

Lloyds Banking Group is seeking a Marketing Effectiveness Manager to turn data into strategic recommendations across Digital, Social, CRM and ATL channels within the Brands, Marketing & Experience team.

You’ll develop measurement frameworks, conduct post‑campaign analyses, and translate findings into actionable insights that shape future marketing strategies.

This hybrid role is Edinburgh‑based with at least two days in the office per week.

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Marketing Effectiveness Manager: Data-Driven Growth employer: LLOYDS BANKING GROUP

Lloyds Banking Group is an exceptional employer that prioritises employee well-being and professional growth, offering a dynamic work culture that fosters collaboration and innovation. With the flexibility of remote working and opportunities for career advancement within the Economic Crime Prevention function, employees can thrive in a supportive environment while contributing to meaningful compliance efforts. The company's commitment to diversity and inclusion further enhances its appeal, making it a rewarding place to build a career.

LLOYDS BANKING GROUP

Contact Details:

LLOYDS BANKING GROUP Recruitment Team

We think you need these skills to ace Marketing Effectiveness Manager: Data-Driven Growth

Data Analysis
Strategic Thinking
Measurement Framework Development
Post-Campaign Analysis
Actionable Insights Generation
Digital Marketing
Social Media Marketing