At a Glance
- Tasks: Support planning and deliver impactful marketing campaigns while analysing KPIs.
- Company: Join Lloyds Banking Group, a leader in the banking sector with a collaborative culture.
- Benefits: Enjoy hybrid working, personal development opportunities, and a supportive team environment.
- Other info: Be part of a dynamic team that values creativity and growth.
- Why this job: Make a real difference in user engagement through innovative marketing strategies.
- Qualifications: Strong brand marketing experience and excellent communication skills required.
The predicted salary is between 45000 - 55000 £ per year.
LLOYDS BANKING GROUP is looking for a marketing professional to support planning ATL marketing campaigns and deliver commercial impact. You will liaise with product marketing teams, analyze marketing KPIs, and innovate strategies to drive user engagement.
This role requires:
- Strong brand marketing experience
- Technical understanding of media channels
- Stakeholder management skills
- Excellent communication abilities
You’ll be part of a collaborative culture that encourages personal development and effective campaign delivery.
Marketing Planning Manager - Hybrid & Full-Funnel Campaigns in Edinburgh employer: Lloyds Banking Group
Lloyds Banking Group is an exceptional employer that fosters a collaborative culture, prioritising personal development and innovation in marketing strategies. With a focus on delivering impactful campaigns, employees benefit from a supportive environment that encourages growth and skill enhancement, making it an ideal place for marketing professionals to thrive in their careers.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Planning Manager - Hybrid & Full-Funnel Campaigns in Edinburgh
✨Tip Number 1
Network like a pro! Reach out to folks in the marketing industry, especially those at Lloyds Banking Group. A friendly chat can open doors and give you insights that might just set you apart from the crowd.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies showcasing your past campaigns and how they drove user engagement. This will help you demonstrate your brand marketing experience and technical understanding of media channels.
✨Tip Number 3
Practice makes perfect! Get comfortable with common interview questions related to stakeholder management and communication. Role-play with a friend or use online resources to refine your answers.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Marketing Planning Manager - Hybrid & Full-Funnel Campaigns in Edinburgh
Some tips for your application 🫡
Show Off Your Brand Marketing Experience:Make sure to highlight your previous experience in brand marketing. We want to see how you've successfully planned and executed campaigns that made a real impact, so don’t hold back!
Get Technical with Media Channels:Since this role requires a solid understanding of media channels, be sure to mention any relevant technical skills or tools you’ve used. We love seeing candidates who can navigate the digital landscape with ease!
Communicate Clearly and Confidently:Your communication skills are key! When writing your application, keep it clear and concise. We appreciate a straightforward approach that showcases your ability to convey ideas effectively.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Lloyds Banking Group
✨Know Your Marketing Metrics
Make sure you brush up on key marketing KPIs relevant to the role. Be ready to discuss how you've used data to drive campaign success in the past. This shows that you understand the commercial impact of your work.
✨Showcase Your Brand Experience
Prepare examples of your previous brand marketing campaigns. Highlight your role in planning and executing these campaigns, and be specific about the strategies you employed to engage users. This will demonstrate your fit for the position.
✨Master Stakeholder Management
Think of instances where you've successfully collaborated with different teams or stakeholders. Be prepared to share how you navigated challenges and ensured everyone was aligned. This is crucial for a role that involves liaising with product marketing teams.
✨Communicate Clearly and Confidently
Practice articulating your thoughts clearly. Since excellent communication is key for this role, consider doing mock interviews with friends or using video tools to refine your delivery. Confidence can make a big difference!
