At a Glance
- Tasks: Drive client relationships and engage in high-frequency credit product sales.
- Company: Join a leading financial institution with a focus on innovation and growth.
- Benefits: Generous pension, performance bonuses, share schemes, and 30 days' holiday.
- Other info: Inclusive culture with opportunities for personal and professional development.
- Why this job: Be a key player in shaping market strategies and driving revenue growth.
- Qualifications: 7+ years in credit markets with strong sales and negotiation skills.
The predicted salary is between 100000 - 150000 £ per year.
This is an exciting opportunity to join a growing team specialising in the distribution of credit products for LBCM's institutional and corporate client base. The role suits an experienced flow salesperson who can drive high‑frequency client engagement, facilitate primary and secondary market activity, and ensure consistent execution of flow business across market cycles. They should bring strong client relationships and will act as a key interface between clients, Credit Trading, Syndicate, and broader Lloyds Banking Group stakeholders.
Responsibilities
- Drive core UK client relationships through consistent idea generation and high‑touch engagement, achieving top‑tier client rankings while increasing credit flow volumes and revenue across GBP, EUR, and USD markets.
- Demonstrate strong market and credit knowledge by writing and distributing market analysis positioning LBCM as a reliable and high‑quality flow counterparty.
- Be key partner for Syndicate and DCM in primary issuance, shaping investor engagement through market insight, directing distribution strategy, delivery of colour on deals away from LBCM and driving strong execution outcomes.
- Participate in and lead client engagement events on behalf of LBCM Credit Sales, representing the franchise in high‑profile meetings, roadshows and targeted events alongside Trading, Syndicate and Coverage colleagues.
- Identify new flow client opportunities, distribution gaps, and product extensions, feeding into desk‑level and broader Global Markets growth strategies.
- Act as a senior leader and role model for the flow credit sales team, actively coaching and developing colleagues to strengthen client engagement and drive new business opportunities.
Qualifications
- Demonstrated ability to price, execute and risk‑manage flow efficiently.
- Strong understanding and a minimum of 7 years experience of credit product markets.
- Proven track record of driving revenue generation in a flow business including volume increases and ranking improvements in a regulated Markets environment.
- Comfortable operating in a hands‑on build‑out scenario and influencing desk strategy.
- Strong communication and collaborative skills.
- Strong influencing and negotiation skills, with the confidence to engage at a senior level – clients and internal stakeholders.
- Sound commercial judgement under pressure, with a disciplined approach to risk management and conduct.
- Commitment to developing others and sustaining a high‑performing, inclusive team culture.
- Good knowledge of consumer asset classes.
Benefits
- A generous pension contribution of up to 15%
- An annual performance‑related bonus
- Share schemes including free shares
- Benefits you can adapt to your lifestyle, such as discounted shopping
- 30 days' holiday, with bank holidays on top
- A range of wellbeing initiatives and generous parental leave
We are committed to creating an environment in which everyone can thrive, learn and develop. We offer reasonable workplace adjustments for colleagues with disabilities, including flexibility in office attendance, location and working patterns. As a Disability Confident Leader, we guarantee interviews for a fair and proportionate number of applicants who meet the minimum criteria for the role with a disability, long‑term health or neurodivergent condition through the Disability Confident Scheme. We provide reasonable adjustments throughout the recruitment process to reduce or remove barriers. Just let us know what you need.
Director, Credit Flow Sales employer: Lloyds Banking Group
Lloyds Banking Group is an exceptional employer, offering a dynamic work environment where experienced professionals can thrive in the fast-paced world of credit flow sales. With a strong commitment to employee development, generous benefits including a substantial pension contribution and flexible working arrangements, we foster a culture of inclusivity and high performance. Join us in London, where you will have the opportunity to engage with top-tier clients and shape the future of credit markets while enjoying a supportive and rewarding workplace.
StudySmarter Expert Advice🤫
We think this is how you could land Director, Credit Flow Sales
✨Tap into Campus Networks
If you're still in uni, don’t forget to engage with your campus's career services and attend finance-related events. Banks often do presentations and recruitment drives on campus, so put yourself out there and make use of these opportunities to show off your passion for the field.
✨Get Certified
Consider pursuing relevant certifications like the CFA or ACCA while you’re job hunting. They not only beef up your CV but also connect you with professional bodies which can lead to networking opportunities and even job openings in banking and financial services.
✨Connect on Professional Platforms
Join finance-focused groups on platforms like LinkedIn and engage in discussions. This can really help you stand out from the crowd, allowing potential employers to see your knowledge and interest in industry trends. Plus, you might stumble upon job postings shared exclusively within the group.
✨Apply Directly and Be Proactive
Don’t shy away from reaching out directly to firms like Lloyds Banking Group. Use their websites and apply through them, but also consider following up with a polite email to express your enthusiasm. Being proactive can make a huge difference in getting noticed in the competitive financial services sector.
We think you need these skills to ace Director, Credit Flow Sales
Some tips for your application 🫡
Show Off Your Numbers!:In the banking and financial services world, quantifiable achievements are key. Make sure your CV highlights your grades in relevant subjects, any financial certifications you hold, and specific projects where you've delivered measurable results. Employers love to see how your skills translate into real-world success.
Tailor Your Cover Letter to the Role:When applying for a full-time position, your cover letter should make a direct connection between your experience and the job description. Don't just state your enthusiasm for finance—dive into how your background in banking or financial analysis sets you apart. Let your passion shine through while being specific about what you can bring to Lloyds Banking Group.
Include Relevant Financial Software Experience:If you've worked with financial modelling tools or software like Excel, SAP, or specific analytical tools during your studies or internships, bring that up! Highlighting your proficiency can really make your application pop and show you're ready to hit the ground running in a full-time role.
Research and Reflect:Before hitting that 'apply' button on Lloyds Banking Group's website, do a little digging. Look up their recent projects, values, and culture. Reflecting their ethos in your application can make a huge difference and show you’re genuinely interested in being part of the team!
How to prepare for a job interview at Lloyds Banking Group
✨Brush Up on Financial Analysis Skills
Make sure you're well-versed in financial concepts and analytical techniques relevant to banking and financial services. Get comfortable with tools like Excel for modelling or financial forecasting, as technical questions in this area are common during interviews with Lloyds Banking Group.
✨Prepare for Case Studies
Expect to tackle case studies that demonstrate your problem-solving skills in real-world banking scenarios. Familiarise yourself with the types of problems you might face—think risk assessments or investment evaluations—and be ready to articulate your thought process clearly.
✨Show Your Passion for Finance
Since this is a full-time position, employers at Lloyds Banking Group will be keen to see your genuine interest in finance. Be prepared to discuss recent industry trends or news articles that excite you, showcasing your enthusiasm and engagement with the field.
✨Network with Industry Professionals
Before your interview, reach out to current or former Lloyds Banking Group employees on platforms like LinkedIn. They'll offer unique insights into the company's culture and the interview process, which can give us a delightful edge in showcasing a good fit for the team.