At a Glance
- Tasks: Lead customer insight projects and analyse market trends to shape business strategy.
- Company: Join Lloyds Banking Group, a forward-focused and inclusive organisation.
- Benefits: Enjoy a competitive salary, generous pension, 30 days holiday, and flexible benefits.
- Other info: Embrace a culture of inclusivity and continuous learning in a dynamic environment.
- Why this job: Make a real impact by understanding customer behaviour and influencing strategic decisions.
- Qualifications: Experience in customer insight roles and strong analytical skills are essential.
The predicted salary is between 59850 - 71150 £ per year.
Salary: £59,850pa to £71,150pa plus the benefits package listed below.
Location: Bristol, Edinburgh, Leeds, Halifax, or Chester.
Hours: 35 hours, full time.
Working Pattern: Our work style is hybrid, which involves spending at least two days per week, or 40% of your time, at one of the listed hubs.
About this opportunity
Are you driven by curiosity and passionate about understanding what shapes customer behaviour, not just within our business, but across the entire market? We are looking for a Customer Insight Manager who can bring fresh thinking to join our forward-focused team at Lloyds Banking Group. In this role, you will bring the outside in, using competitor intelligence, market trends, and segmentation to power strategic decisions and elevate our customer understanding.
About the role
As a Customer Insight Manager, you will be at the forefront of our efforts to understand how our customers, and our competitors' customers, think, feel, and act. You will also focus on identifying developments in adjacent industries and potential impacts on financial service brands. You will lead the charge in embedding external insight into our internal strategies, ensuring we stay ahead of the curve in a fast-evolving retail banking landscape.
Your ability to triangulate data, think strategically, and tell compelling stories will be critical in influencing senior stakeholders and shaping the future of our customer experience. Prior experience in financial service companies is not needed; we are looking for someone who understands the needs and behaviours of customers in the UK.
Key responsibilities
- Lead the development and delivery of customer insight projects that inform business strategy and decision-making, with a lens on competitor trends and marketing leading consumer strategies from other sectors.
- Triangulate data from research, analysis, and behavioural metrics to build a holistic view of the customer.
- Translate complex data into clear, compelling stories that resonate with senior stakeholders.
- Collaborate with teams across business units to support the wider team on a journey to embed customer insight into every team across the Group.
- Monitor market trends and competitor activity to identify emerging opportunities and risks.
- Champion a culture of customer obsessed thinking across the organisation.
Skills required
- Proven experience in a customer insight or strategy role.
- Strong analytical skills with the ability to synthesise and triangulate data from multiple sources, using both internal and external data.
- Comfortable working in a fast-paced, agile environment with multiple collaborators including third-party suppliers.
- Experience of customer segmentation tools.
- A natural storyteller with excellent communication and presentation skills.
- Strategic thinker with a commercial approach; an understanding of competitor behaviour and wider trends impacting financial services.
- Proficiency in Microsoft 365 (M365) tools, especially Word, PowerPoint, and Teams, to create, collaborate, and present insight driven content effectively.
- A curious, proactive approach with a desire to continuously learn and improve.
About Us
We are committed to inclusivity, building an organization that reflects modern society and celebrates diversity in all its forms. We want our people to feel they belong and can be their best, regardless of background, identity, or culture.
We were one of the first major organizations to set goals on diversity in senior roles, build a menopause health package, and launch a dedicated Working with Cancer initiative. We especially welcome applications from under-represented groups. We are disability confident, so if you need reasonable adjustments to our recruitment processes, just let us know.
Benefits
- A generous pension contribution of up to 15%
- An annual performance-related bonus
- Share schemes including free shares
- Benefits you can adapt to your lifestyle, such as discounted shopping
- 30 days' holiday, with bank holidays on top
- A range of wellbeing initiatives and generous parental leave policies
So, if you are excited by the thought of becoming part of our team, get in touch. We would love to hear from you!
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing, Other, and Writing/Editing
Industries: Banking and Financial Services
Customer Insight Manager - External Insight in Bristol employer: LLOYDS BANKING GROUP
Lloyds Banking Group is an exceptional employer that prioritises inclusivity and employee growth, offering a dynamic work culture where curiosity and innovation thrive. With a hybrid working model and a comprehensive benefits package, including generous pension contributions and wellbeing initiatives, employees are empowered to excel in their roles while enjoying a healthy work-life balance. The opportunity to influence strategic decisions and shape customer experiences in a forward-focused team makes this a truly rewarding place to work.
