At a Glance
- Tasks: Create engaging social media content for multiple brands and collaborate with creative teams.
- Company: Join a leading brand marketing team at Lloyds Banking Group.
- Benefits: Competitive salary, flexible working options, and opportunities for growth.
- Other info: Work in a diverse and inclusive culture that values your contributions.
- Why this job: Be part of an exciting, fast-paced environment and shape brand stories on social media.
- Qualifications: Experience in content creation, strong skills in video editing, and knowledge of social media trends.
The predicted salary is between 40824 - 45360 £ per year.
We’re looking for a talented and creative social media content creator to join our growing team within Brand Marketing & Experience. We need a top tier creator to help us fill the brand consumer social feeds with scroll stopping content. We look after 4 brands across all the channels, so we are looking for an all-rounder who is both brilliant on camera delivering our social personality and brilliant at aspects of content creation from ideation, responding to briefs, editing films, creating statics and motion assets. We need you to be extra passionate about all things social, spotting and shaping trends and using quality content to help build brands on social. We’d also like you to have experience working with creative and media agencies. This is a really exciting opportunity for someone who has experience and a proven track record in content creation for big brands and thrives in an ultra-fast-paced environment!
Key Responsibilities
- Content Creation & Delivery
- Ideation, development and creation of brilliant social content (static, video, and short form) aligned to brand strategies (we need you to feature in the content too)
- Support end-to-end content creation, from ideation through to production and delivery
- Ensure all outputs are high quality, on-brand, and optimised for platform performance
- Agency & Stakeholder Management
- Work collaboratively with creative, influencer, and media agencies to deliver campaigns
- Build strong relationships with internal brand teams and cross-functional stakeholders
- Manage timelines and briefs to ensure content is delivered efficiently and effectively
- Brand Alignment
- Support content execution across four key brands, adapting approach to reflect each brand’s identity and objectives
- Ensure consistency and cohesion across all social and influencer activity
- Performance & Optimisation
- Have experience monitoring, analysing and reporting on content performance across channels
- Use data and insights to optimise future campaigns and improve engagement
- Contribute to driving channel growth, brand affinity, and consideration
What We’re Looking For
- Proven experience working across multiple, high-profile brands (agency, freelance or in-house)
- Strong content creation skills, including:
- Static design
- Video creation and editing (short-form preferred)
- Hands-on experience with Adobe Creative Cloud (e.g. Premiere Pro, After Effects, Photoshop, Illustrator)
- Solid understanding of social media platforms, trends, and best practices
- Experience working with and managing external agencies
- Strong analytical mindset with the ability to measure and report on performance
- Excellent organisational and project management skills
- A proactive, collaborative approach with strong attention to detail
- Ability to spot, ideate and react to trends across social platforms
Desirable
- Familiarity with social listening tools and analytics platforms
At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.
We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.
Social Media Content Creator employer: Lloyds Bank plc
At Lloyds Banking Group, we pride ourselves on being an exceptional employer, offering a dynamic work environment in Edinburgh that fosters creativity and collaboration. As a Social Media Content Creator, you'll enjoy flexible working options, a commitment to diversity, and ample opportunities for professional growth while contributing to our mission of helping Britain prosper. Join us to make a meaningful impact in the financial services sector and thrive in a culture that values innovation and inclusivity.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Content Creator
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Lloyds Bank plc and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Lloyds Bank plc are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Lloyds Bank plc on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Lloyds Bank plc. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media Content Creator
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Lloyds Bank plc. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Lloyds Bank plc:Show us that you’ve done your homework! In your application, briefly mention what you admire about Lloyds Bank plc’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Lloyds Bank plc
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Lloyds Bank plc will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Lloyds Bank plc, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
