At a Glance
- Tasks: Lead high-profile marketing campaigns for iconic brands and drive growth.
- Company: Join Lloyds Banking Group, a leader in financial services with a commitment to inclusion.
- Benefits: Enjoy a competitive salary, generous pension, flexible working, and 30 days holiday.
- Other info: Be part of a diverse team that values collaboration and continuous learning.
- Why this job: Shape innovative communications and make a real impact on customer experience.
- Qualifications: 5+ years in integrated communications with a knack for data-driven creativity.
The predicted salary is between 61344 - 68160 £ per year.
As a Marketing Manager in the Communications team, you will lead the delivery of high‑profile campaigns across our iconic brands – Lloyds, Bank of Scotland, and Scottish Widows. You’ll shape integrated media and creative communications that elevate customer experience, boost marketing performance, and drive growth.
Responsibilities
- Lead end‑to‑end delivery of integrated media and creative communications campaigns across paid, owned, and earned channels.
- Collaborate across full funnels and accelerator teams to unlock growth and deliver integrated campaigns.
- Develop bold, insight‑led creative with world‑class agencies to deliver award‑winning work.
- Anticipate trends, test new ideas, and scale successful initiatives to boost effectiveness.
- Inspire and guide a high‑performing team, fostering collaboration, accountability, and continuous learning.
- Manage budgets with rigor, ensuring accurate planning, PO control, and reporting.
- Maintain compliance and risk standards, ensuring all activity meets FCA and Group requirements.
Qualifications
- Minimum 5+ years of experience developing and executing end‑to‑end integrated communications campaigns.
- Proven ability to create bold, data‑driven work with top agencies, optimising performance through clear targets and continuous improvement.
- Deep understanding of traditional and emerging media, leveraging data to test, scale, and stay ahead of changing customer behaviours.
- Skilled at navigating complex plans across diverse teams within a matrix organisation, bringing clarity, energy, and solutions to keep delivery on track.
- Experienced in managing significant budgets and ensuring compliance with FCA and Group risk frameworks.
Benefits
- Generous pension contribution of up to 15%.
- Annual performance‑related bonus.
- Share schemes, including free shares.
- Adaptable benefits such as discounted shopping.
- 30 days’ holiday, with bank holidays on top.
- Range of wellbeing initiatives and generous parental leave policies.
- Flexible Working Options: Hybrid working, Job share.
Diversity, Equity & Inclusion
We’re disability confident and committed to creating an inclusive workplace where everyone can thrive, learn, and develop. We welcome reasonable adjustments to be made to recruitment processes.
EEO Statement
Lloyds Banking Group is an equal‑opportunity employer. We welcome applications from all qualified individuals regardless of race, ethnicity, gender, sexual orientation, age, disability, or any other protected characteristic.