At a Glance
- Tasks: Transform data into strategic insights to boost marketing effectiveness across all channels.
- Company: Inclusive company committed to modern workplace values and employee growth.
- Benefits: Generous pension, performance bonuses, share schemes, 30 days holiday, and wellbeing initiatives.
- Other info: Flexible working options and a commitment to diversity and inclusion.
- Why this job: Join a dynamic team and shape innovative marketing strategies that make a real impact.
- Qualifications: Experience in marketing analytics and proficiency in tools like Google Analytics and Excel.
The predicted salary is between 61344 - 68160 £ per year.
Overview
Locations: Leeds/Halifax, Bristol, Chester, or Edinburgh.
Working pattern: Hybrid, with at least two days per week (40%) at an office site.
What you’ll do
You’ll turn data into strategic recommendations to improve marketing effectiveness. You’ll:
- Evaluate the impact of marketing activity across all channels (Digital, Social, CRM, and ATL).
- Lead the development of measurement frameworks and post‑campaign analysis.
- Provide actionable insights to shape future marketing strategies.
- Partner with Consumer Marketing teams and work with analytics, full‑funnel marketing, channel, and media agency teams to ensure ongoing assessment and improvement of marketing performance.
- Translate complex data into clear insights and strategic recommendations.
- Stay informed about emerging marketing trends, tools, and benchmarks to keep strategies innovative and competitive.
- What we’re looking for (Qualifications)
- Proven experience in a marketing performance, analytics, or insights role.
- Clear understanding of marketing metrics, measurement frameworks, attribution models, and marketing mix modelling.
- Experience designing and evaluating tests and experiments, post‑campaign analysis, scenario planning, and optimization of marketing investment.
- Proficiency in tools such as Google Analytics (GA4), Adobe Analytics, Excel, and Power BI.
- Strategic, commercial mindset with the ability to communicate complex ideas with clarity.
- About working for us
We are committed to an inclusive workplace that reflects modern society.
We offer adjustments for colleagues with disabilities, flexible working options, and a Disability Confident Leader status.
We aim to create an environment where everyone can thrive, learn, and develop.
Benefits
- Generous pension contribution up to 15%
- Annual performance‑related bonus
- Share schemes including free shares
- Discounted shopping and lifestyle benefits
- 30 days’ holiday plus bank holidays
- Wellbeing initiatives and parental leave policies
Ready for a career where you’ll learn and thrive? Apply today and find out more.
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Marketing Performance Manager in Leeds employer: Lloyds Bank plc
Lloyds Banking Group is an exceptional employer, offering a dynamic work environment in Cardiff that fosters professional growth and collaboration. With a competitive salary package, generous benefits including a robust pension scheme and flexible working options, employees are empowered to thrive both personally and professionally. The company prioritises inclusivity and well-being, ensuring that all team members can achieve their full potential while making a meaningful impact in the SME banking sector.
