At a Glance
- Tasks: Lead bold marketing campaigns that drive real impact across iconic brands.
- Company: Join Lloyds Banking Group, a leader in finance and innovation.
- Benefits: Enjoy a competitive salary, generous pension, and 30 days holiday.
- Other info: Flexible working options and a commitment to diversity and inclusion.
- Why this job: Shape the future of finance while working in a dynamic, inclusive environment.
- Qualifications: Experience in integrated communications and a passion for creativity.
The predicted salary is between 61344 - 68160 £ per year.
Salary Range: £61,344 - £68,160
We support flexible working – click here for more information on flexible working options.
Flexible Working Options: Hybrid Working
Job Description Summary:
We’re on an exciting journey to transform our Group and the way we shape finance for good. We’re focusing on the future—investing in our technologies, workplaces, and colleagues to make our Group a great place for everyone, including you!
Are you ready to create bold, best-in-class marketing campaigns that capture attention and drive real impact? As a Marketing Manager in the Communications team, you’ll lead the delivery of high-profile campaigns across our iconic brands – Lloyds, Bank of Scotland, and Scottish Widows.
Your key accountabilities will include:
- Media & Creative Campaign Delivery: leading the end-to-end delivery of integrated media and creative communications campaigns across paid, owned and earned channels, driving brand and product growth, customer engagement and commercial performance.
- Media Optimisation and Leadership: Lead agency partnerships, media governance, PRF management and media auditing processes to optimise performance, improve effectiveness and maximise return on investment.
- Matrix Collaboration: Partner across Full Funnels and Accelerator teams to unlock growth and deliver integrated campaigns.
- Creative Excellence: Develop bold, insight-led creative with world-class agencies to deliver best in class, award winning work.
- Innovation & Improvement: Anticipate trends, test new ideas, and scale what works to boost effectiveness and drive business growth.
- Line Management: Inspire and guide a high-performing team, fostering collaboration, accountability, and continuous learning.
- Budget Management: Manage budgets with discipline, ensuring accurate planning, PO control, and reporting.
- Governance: Maintain compliance and risk standards, ensuring all activity meets FCA and Group requirements.
Why join us?
We’re on an exciting journey to transform our Group and the way we’re shaping finance for good. We’re focusing on the future, investing in our technologies, workplaces, and colleagues to make our Group a great place for everyone.
What we’re looking for:
- Campaign Leadership: Expert in the development and execution of end-to-end integrated comms delivery of high-profile, multi-channel campaigns incl AV, Social, Influencers, OOH, Print, Digital, Website and Internal activations. Manage workflows, stakeholders, and agencies to deliver on time, on budget, and on brief, driving measurable impact.
- Creative Development: Proven ability to create bold, insight-driven work with top agencies and senior stakeholders, optimising performance through clear KPIs and continuous improvement.
- Media & Innovation: Deep understanding of traditional and emerging media, leveraging data to test, scale, and stay ahead of changing customer behaviours.
- Collaboration & Leadership: Skilled at navigating complex plans across diverse teams within a matrix organisation, bringing clarity, energy, and solutions to keep delivery on track.
- Controls & Governance: Experienced in managing significant budgets and ensuring compliance with FCA and Group risk frameworks, maintaining the highest standards of governance and control.
We know that great talent comes from many backgrounds. Whilst this job advert may reference specific years of experience, we recognise that skills are developed in many ways, so if you have relevant, transferable experience, we encourage you to apply.
This is a place for you:
Our ambition is to be the leading UK business for diversity, equity and inclusion supporting our customers, colleagues and communities, and we’re committed to creating an environment in which everyone can thrive, learn and develop.
We offer reasonable workplace adjustments for colleagues with disabilities, including flexibility in office attendance, location and working patterns. And, as a Disability Confident Leader, we guarantee interviews for a fair and proportionate number of applicants who meet the minimum criteria for the role with a disability, long-term health or neurodivergent condition through the Disability Confident Scheme.
We provide reasonable adjustments throughout the recruitment process to reduce or remove barriers. Just let us know what you need.
We also offer a wide-ranging benefits package, which includes:
- A generous pension contribution of up to 15%
- An annual performance-related bonus
- Share schemes including free shares
- Benefits you can adapt to your lifestyle, such as discounted shopping
- 30 days’ holiday, with bank holidays on top
- A range of wellbeing initiatives and generous parental leave policies
Ready for a career where you’ll learn and thrive? Apply today and find out more.
At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.
We’re focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.
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