Senior Luxury Car Sales

An exciting opportunity has arisen for a Senior Luxury Car Sales Executive to join an established and highly regarded luxury automotive dealership in Kensington, London. This is not a traditional volume sales environment. We are looking for a polished, ambitious and commercially driven sales professional who understands the expectations of discerning customers and knows how to deliver a truly exceptional buying experience.

With a £30,000 basic salary and uncapped commission, the earning potential is significant, with £65,000+ OTE achievable for successful performers. For an exceptional candidate with a strong track record in luxury automotive sales, there may be flexibility on the basic salary.

The Opportunity

You will be responsible for managing the complete customer journey - from initial enquiry through to sale and handover - building long-term relationships with affluent and high-net-worth clients. You'll be selling some of the most desirable vehicles in the market, so this role requires more than traditional sales ability. Product knowledge, discretion, confidence and a genuine passion for luxury cars are essential.

You will be expected to develop your own client portfolio, generate repeat and referral business, negotiate high-value transactions and consistently deliver a level of service that matches the product.

Key Responsibilities

• Manage the full sales process from initial enquiry to vehicle handover.
• Build and maintain strong relationships with high-net-worth and discerning customers.
• Achieve and exceed monthly and annual sales targets.
• Sell both new and used luxury vehicles across a premium product portfolio.
• Conduct highly personalised showroom appointments and vehicle demonstrations.
• Discuss and present finance, warranty, protection and aftersales products.
• Negotiate high-value transactions confidently and professionally.
• Develop repeat, referral and networking opportunities to generate new business.
• Maintain accurate and up-to-date customer records and sales activity through CRM systems.
• Deliver an exceptional customer experience at every stage of the buying journey.
• Stay informed on current and upcoming luxury vehicle products, specifications and market trends.
• Support and mentor junior members of the sales team where appropriate.

What We're Looking For

Ideally, you will have 3+ years' experience in automotive sales, preferably within a premium, prestige or luxury brand, together with a proven track record of consistently achieving sales targets. However, automotive experience is not essential for the right person. We are also interested in hearing from exceptional sales professionals who have sold high-value luxury products or services - for example within luxury retail, watches, jewellery, fashion, private aviation, property, yachts or other premium sectors.

What matters most is that you can demonstrate:

• A successful track record in sales and achieving targets.
• Experience selling high-value or luxury products to discerning customers.
• Exceptional communication, negotiation and relationship-building skills.
• A polished, confident and consultative sales style.
• Commercial ambition and a genuine desire to maximise your earnings.
• The ability to build trust and develop long-term client relationships.
• Excellent attention to detail and a professional approach.
• Strong digital and CRM skills.
• A genuine passion for cars and the luxury automotive market.
• A full UK driving licence.

What We Offer

• £30,000 basic salary + uncapped commission.
• £65,000+ OTE, with significant potential to earn considerably more.
• Potential salary flexibility for an exceptional luxury automotive candidate.
• Company vehicle or vehicle allowance.
• Access to premium and luxury vehicle stock.
• Manufacturer and luxury automotive product training.
• Pension and employee benefits.
• A premium Kensington showroom environment.
• The opportunity to build a valuable portfolio of high-net-worth clients.
• Genuine career progression within a growing luxury automotive business.

The Person

We’re looking for someone who lives and breathes luxury cars. You may already be a high-performing prestige automotive salesperson looking for your next opportunity. Or perhaps you’re an exceptional luxury sales professional from another sector who has always wanted to turn your passion for cars into a career.

Either way, you will be confident, commercially minded, highly presentable and passionate about delivering an outstanding customer experience. You understand that luxury customers don’t simply buy a product - they buy trust, expertise, service and the experience surrounding the purchase. If you’re ambitious, motivated by uncapped earning potential and passionate about exceptional cars, we’d like to hear from you.