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For Companies At a Glance
- Tasks: Join our Digital Acceleration Team to analyse data and drive marketing strategies.
- Company: No7 Beauty Company is a leader in beauty innovation, focused on personalisation.
- Benefits: Flexible working options in London or Nottingham, plus access to cutting-edge Martech tools.
- Why this job: Be part of a dynamic team shaping the future of digital marketing with real impact.
- Qualifications: Strong analytical skills and experience with web analytics tools like Adobe Analytics required.
- Other info: Collaborate with global partners and enhance your skills in a fast-paced environment.
The predicted salary is between 36000 - 60000 £ per year.
About the role
As an Ecommerce Analyst, you will be joining the Digital Acceleration Team, within No7 Beauty Company, to support the mass personalisation ambition for our main digital brands in our lead markets. You will improve our data driven marketing mission by making sure we are measuring the impact of our digital acceleration and the benefits of our new Martech projects.
Your primary goal will be to support and develop the analytics workstream of our Martech programme and ensure we are delivering business benefits by tracking KPIs growth through our new analytics tools. We are spread across several offices so you can be based either in London or Nottingham to work with the rest of the Digital Acceleration Team.
You will be working closely with the different product owners in the digital acceleration team and support the Global Digital Enablement Manager with strategy to drive the data driven marketing mission. We recently invested in several Martech tools including the Adobe suite including Adobe Analytics and a Customer Data Platform which give us access to a lot more data and insights. We are looking for an Ecommerce Analyst to help maximise the investment into these technology by ensuring the wider team can access insightful reports, analytics and making sure we are tracking growth by reporting the programme benefits through the right KPIs.
Responsibilities
- Analyse Market Trends and Competitor Insights and turn data from multiple sources into consolidated views which are accessible by the wider team. Extract valuable data & insights to make informed decisions and increase more growth. E.g. monitor growth in line with market.
- Ensure use of tools like Adobe Analytics, Google Analytics and our Customer Data Platform are maximised and optimized over time, while maintaining data integrity. Create and maintain an Analytics Roadmap to support business requirements.
- Report commercial benefits on the delivery of our overall Martech programme, including media and work with product owners to ensure the right KPI’s are monitored throughout their own use cases.
- Ensure a Test and learn approach to audience, segments, and data. Plan and deploy our Media Testing agenda through Liveramp, our CDP (Customer Data Platform) and the Adobe suite, using 1st,2nd & 3rd party data. Ensure data volume and quality, data matching / mapping, redundant data removal & governance audits
- Partner with our key agency & Retail partners to ensure they have access and can readily use segments created. Optimise media buys along the funnel by applying data and supporting the local teams
- Partner with many stakeholders including Martech Partners, Data & Retail analytics (Econometrics) teams (i.e. Boots / Walgreens), insight team (CP&I) to consolidate and improve Reporting & Analytics processes.
- When creating new data exports or imports, collaborate with the Data Protection & Privacy Team to ensure data collection methods are compliant and support the governance process so colleagues / 3rd Parties are guided on latest developments in best practice and follow privacy rules.
What you’ll need to have
- Exceptional analytical skills with a good understanding of Success Metrics and KPI (key performance indicators)
- Experience with web analytics tools and tag manager
- Previous hands-on Analytics and CDP experience ideally with Adobe Analytics
- Proven ability to manage data and analysing large data sets. A natural problem solver who can dissect complex business problems and find innovative ways to deliver a solution.
- Experience presenting insights and recommendations in a structed and clear way using data storytelling and visualisation tools.
- Team player able to work within Cross functional team who is proactive, detail-oriented and organized
Our Benefits
- Retirement Savings Plan
- Enhanced maternity / paternity / adoption leave pay
- Discretionary annual bonus
- Generous discount on our own brands and partner businesses
- Flexible benefits scheme including holiday buying, discounted gym membership, life assurance, activity passes and much more.
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Global Digital Analyst employer: Liz Earle Beauty Co.
Contact Detail:
Liz Earle Beauty Co. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Digital Analyst
✨Tip Number 1
Familiarise yourself with Adobe Analytics and Google Analytics, as these tools are crucial for the role. Consider taking online courses or certifications to enhance your skills and demonstrate your commitment to mastering these platforms.
✨Tip Number 2
Network with professionals in the ecommerce and digital marketing fields. Attend industry events or webinars where you can connect with people who work at No7 Beauty Company or similar organisations, as personal connections can often lead to job opportunities.
✨Tip Number 3
Stay updated on the latest trends in data-driven marketing and ecommerce analytics. Follow relevant blogs, podcasts, and social media channels to gather insights that you can discuss during interviews, showcasing your passion and knowledge in the field.
✨Tip Number 4
Prepare to discuss specific examples of how you've used data to drive business decisions in previous roles. Being able to articulate your experience with KPIs and analytics will help you stand out as a candidate who can contribute to the company's goals.
We think you need these skills to ace Global Digital Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience and skills that align with the responsibilities of the Global Digital Analyst role. Emphasise your analytical skills, experience with web analytics tools, and any hands-on work with Adobe Analytics or Customer Data Platforms.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your background in data analysis and your understanding of KPIs can contribute to the Digital Acceleration Team's goals. Use specific examples to demonstrate your experience with data-driven marketing.
Showcase Your Analytical Skills: Provide examples of how you've used data to inform decisions in previous roles. Highlight any experience you have with market trend analysis, competitor insights, and how you've optimised the use of analytics tools to drive growth.
Prepare for Potential Questions: Think about how you would answer questions related to your experience with analytics tools, your approach to managing large datasets, and how you ensure data integrity. Be ready to discuss your problem-solving skills and how you've collaborated with cross-functional teams in the past.
How to prepare for a job interview at Liz Earle Beauty Co.
✨Showcase Your Analytical Skills
Be prepared to discuss your analytical skills in detail. Bring examples of how you've used data to inform decisions and drive growth in previous roles. Highlight your experience with web analytics tools, especially Adobe Analytics, as this is crucial for the position.
✨Understand the Martech Landscape
Familiarise yourself with the latest trends in marketing technology and how they can impact ecommerce. Be ready to discuss how you would maximise the use of tools like Adobe Analytics and Customer Data Platforms to track KPIs and deliver business benefits.
✨Demonstrate Data Storytelling
Prepare to present insights clearly using data storytelling techniques. Think about how you can visualise complex data in a way that is accessible and engaging. This will show your ability to communicate effectively with stakeholders.
✨Emphasise Collaboration Skills
Since the role involves working closely with various teams, highlight your experience in cross-functional collaboration. Share examples of how you've partnered with different stakeholders to improve reporting and analytics processes.
