Head of Marketing Activation & Product Strategy

Head of Marketing Activation & Product Strategy

Full-Time 60000 - 80000 £ / year (est.) No working from home possible
LIXIL

At a Glance

  • Tasks: Lead marketing strategies and product management to drive brand growth.
  • Company: Join GROHE, a premium global brand with a strong market presence.
  • Benefits: Competitive salary, leadership opportunities, and a chance to shape the brand's future.
  • Other info: Opportunity for visibility and influence in a global company.
  • Why this job: Make a significant impact in a dynamic role with a talented team.
  • Qualifications: Proven experience in marketing and product management leadership.

The predicted salary is between 60000 - 80000 £ per year.

LIXIL, through GROHE, seeks an experienced Leader in Marketing & Product Management to steer brand growth across the UK & Ireland. This leadership role requires hands-on execution alongside strategic direction in product management, marketing activation, and category development.

You will lead a capable team, enrich customer relationships, own product lifecycle management, and develop marketing plans that meet customer needs. The role offers an opportunity for significant market influence and visibility within a premium global brand.

Head of Marketing Activation & Product Strategy employer: LIXIL

LIXIL, through GROHE, is an exceptional employer that fosters a dynamic work culture where innovation and collaboration thrive. With a strong focus on employee growth, we offer comprehensive training and development opportunities, empowering our team to make a significant impact in the premium market. Located in the UK & Ireland, our commitment to enriching customer relationships and driving brand growth ensures that every team member plays a vital role in shaping the future of our iconic brand.

LIXIL

Contact Details:

LIXIL Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Head of Marketing Activation & Product Strategy

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for LIXIL and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like LIXIL are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with LIXIL on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at LIXIL. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Head of Marketing Activation & Product Strategy

Leadership
Marketing Management
Product Management
Strategic Planning
Customer Relationship Management
Product Lifecycle Management
Marketing Activation

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit LIXIL. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of LIXIL:Show us that you’ve done your homework! In your application, briefly mention what you admire about LIXIL’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at LIXIL

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at LIXIL will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At LIXIL, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.